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enhancedhim.com website review

Visit site (opens in a new tab)Reviewed 6 November 202641 issues · 96 checks

This review found 41 issues worth fixing on enhancedhim.com, 11 of them high impact, across 96 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.4 s3.7 sSep 12Oct 313.9 s
Show as table
DateReal-visitor load time (LCP)
Sep 12, 20264.1 s
Sep 19, 20264.1 s
Sep 26, 20264.4 s
Oct 3, 20264.3 s
Oct 10, 20264.2 s
Oct 17, 20264.1 s
Oct 24, 20263.8 s
Oct 31, 20263.9 s
Real-visitor tap response (INP)75th percentile, phones
207 ms130 msSep 26Oct 31198 ms
Show as table
DateReal-visitor tap response (INP)
Sep 26, 2026144 ms
Oct 3, 2026139 ms
Oct 10, 2026150 ms
Oct 17, 2026179 ms
Oct 24, 2026194 ms
Oct 31, 2026198 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of enhancedhim.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. enhancedhim.com at 0.5 s0.5 s
  2. enhancedhim.com at 1.1 s1.1 s
  3. enhancedhim.com at 1.6 s1.6 s
  4. enhancedhim.com at 2.1 s2.1 s
  5. enhancedhim.com at 2.6 s2.6 s
  6. enhancedhim.com at 3.2 s3.2 s
  7. enhancedhim.com at 3.7 s3.7 s
  8. enhancedhim.com at 4.2 s4.2 s

enhancedhim.com does not allow embedding, so this is Google's rendering of the page.

Speed

7 to fix57
  • Use efficient cache lifetimes

    2.4 s · 349 KiB

    13 files are served with short cache lifetimes, so returning visitors download them again (349 KiB).

  • Reduce unused JavaScript

    1.5 s · 286 KiB

    About 286 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.5 s faster on a phone.

  • Mobile performance score: 57

    57/100

    Your mobile performance score is 57. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (alia-prod.com, redretarget.com and Shopify and others), adding 1.1 MB and 614 ms of main-thread time.

  • Legacy JavaScript

    350 ms · 61 KiB

    Polyfills for old browsers add 61 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 350 ms faster on a phone.

  • Main-thread work: 3.2 s

    A phone's processor spends 3.2 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Shopify adds 103 ms

    103 ms

    Shopify costs a phone 103 ms of main-thread work and 556 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    200 ms

    19 files block the first paint until they finish downloading. Deferring or inlining them could save about 200 ms.

  • 9 long tasks on the main thread

    9 long tasks block the main thread while loading, the longest for 171 ms. During a long task the page ignores taps.

  • Improve image delivery

    48 KiB

    3 images could be 48 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 25 ms

    25 ms

    Your server sent the HTML in 25 ms, well inside Google's 600 ms guideline.

Core Web Vitals

12 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 13.9 s

    13.9 s

    Your largest element takes 13.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “★★★★★ 45,000+ men wear IGNITE THE SCENT THAT SPEAKS BEFORE …”.

  • Time to Interactive: 14.0 s

    14.0 s

    The page becomes fully interactive after 14.0 s. Good is under 3.8 s.

  • Speed Index: 7.4 s

    7.4 s

    Visually, the page fills in at 7.4 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 3.8 s

    3.8 s

    Real visitors wait 3.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 201 ms

    201 ms

    Real visitors wait 201 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.25

    0.25

    For real visitors the layout shifts by 0.25 (75th percentile). Good is under 0.1.

  • Tap response (INP) got 39% slower for real visitors

    +39%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 144 ms to 198 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 844 ms

    844 ms

    Real visitors wait 844 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.5 s

    2.5 s

    The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 324 ms

    324 ms

    Scripts block taps and scrolling for 324 ms in total while the page loads. Good is under 200 ms.

  • 13 images without width and height

    13 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    -6%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 4.1 s to 3.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 checks passed
  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix81
  • Page weight: 2.8 MB in 217 requests

    2.8 MB

    Your homepage downloads 2.8 MB in 217 requests on a phone: other files 1.0 MB (79), scripts 1,005 KiB (82) and images 367 KiB (21). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    3_4d3f5c0e-8065-4496-979f-3f5417b7347f.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 0.8 g of CO₂ per visit

    0.81 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.81 g of CO₂e: 96.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9696
  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 30 images in the HTML carry an alt attribute.

  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 2 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9284
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • One H1 headline

    Your <h1> is empty.

  • 27 internal links, 12 external

    The homepage links to 27 pages on enhancedhim.com and 12 external pages.

6 checks passed
  • Title: 30 characters

    Your title is a healthy 30 characters: “Enhanced Scents Men – ENHANCED”.

  • Canonical URL set

    The canonical URL is https://enhancedforhim.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://enhancedforhim.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (719 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix43
  • 1 linked page is broken

    Your homepage links to /pages/what-are-pheromone-infused-perfumes, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 1 page without a title

    /customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    /customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 8 pages without a meta description

    /collections/all, /customer_authentication/redirect, /products/ignite, /products/enhanced-oud, /policies/shipping-policy and /policies/refund-policy and 2 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages without an H1

    /collections/all, /customer_authentication/redirect, /products/ignite and /products/enhanced-oud have no <h1> headline, so visitors and search engines get no clear main topic.

  • 11 internal pages checked

    We fetched 11 pages linked from your homepage and read each the way a search engine does.

2 checks passed
  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

2 to fixGoogle 9687
  • 1 small tap target

    1 of 5 tappable elements near the top of the page is smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix86
  • 6 broken links to your own pages

    6 links from your homepage to your own site are broken, for example https://enhancedforhim.com/collections/all (network).

  • Short HSTS lifetime

    HSTS is set, but max-age is 91 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

6 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (enhancedforhim.com).

  • Valid certificate (85 days left)

    The certificate from Let's Encrypt · YE1 verifies for enhancedhim.com and is valid for another 85 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://enhancedhim.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

Domain and trust

1 to fix
  • Domain registered 2 months ago

    2 months

    enhancedforhim.com was registered in Sep 2026 through Tucows Domains Inc.. Spam filters and search engines treat brand-new domains more cautiously, so expect email and rankings to take a few months to settle.

  • No CAA record

    enhancedforhim.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    enhancedforhim.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

1 checks passed
  • Registered until Sep 2027

    enhancedforhim.com is registered until Sep 2027.

Content and conversion

3 to fix79
  • Thin social proof

    Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • About 565 words of copy

    The homepage carries about 565 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP IGNITE BY ENHANCED”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Contact Us”, “shop IGNITE BY ENHANCED” and “TRY IGNITE”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Email authentication

1 to fix60
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be enhancedhim.com is still delivered. Reports are on, so moving to quarantine is the next step.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Domain receives no email

    enhancedhim.com has no MX record, so it receives no email. SPF -all and DMARC reject still matter: they stop others sending mail as you.

  • Email authentication score: 60/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.google.com ~all”.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Klaviyo, Meta Pixel, Snap Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 19 cookies set on arrival

    19

    Opening the homepage sets 19 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 24 other companies contacted

    Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Apps on your store

Your storefront loads 7 apps. Each one is code from another company running for your shoppers.

None of the apps your storefront loads is on the list of apps with a known security problem.

Apps your storefront loads

Klaviyo Email Marketing Sms · Trackify X · Triplewhale · Gempages Builder · Kaching Bundles · Gempages Cro · Session Recording Now

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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