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etq.com website review
Visit site (opens in a new tab)Reviewed 31 October 202638 issues · 96 checks
This review found 38 issues worth fixing on etq.com, 13 of them high impact, across 96 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
81BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 4.0 s |
| May 16, 2026 | 4.6 s |
| May 23, 2026 | 4.9 s |
| May 30, 2026 | 4.9 s |
| Jun 6, 2026 | 4.9 s |
| Jun 13, 2026 | 4.6 s |
| Jun 20, 2026 | 4.4 s |
| Jun 27, 2026 | 4.4 s |
| Jul 4, 2026 | 4.3 s |
| Jul 11, 2026 | 4.2 s |
| Jul 18, 2026 | 3.9 s |
| Jul 25, 2026 | 3.5 s |
| Aug 1, 2026 | 3.1 s |
| Aug 8, 2026 | 3.0 s |
| Aug 15, 2026 | 2.9 s |
| Aug 22, 2026 | 2.8 s |
| Aug 29, 2026 | 2.9 s |
| Sep 5, 2026 | 2.9 s |
| Sep 12, 2026 | 2.9 s |
| Sep 19, 2026 | 2.9 s |
| Sep 26, 2026 | 2.9 s |
| Oct 3, 2026 | 2.8 s |
| Oct 10, 2026 | 2.8 s |
| Oct 17, 2026 | 2.8 s |
| Oct 24, 2026 | 2.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 119 ms |
| May 16, 2026 | 123 ms |
| May 23, 2026 | 132 ms |
| May 30, 2026 | 138 ms |
| Jun 6, 2026 | 142 ms |
| Jun 13, 2026 | 143 ms |
| Jun 20, 2026 | 141 ms |
| Jun 27, 2026 | 142 ms |
| Jul 4, 2026 | 140 ms |
| Jul 11, 2026 | 137 ms |
| Jul 18, 2026 | 132 ms |
| Jul 25, 2026 | 130 ms |
| Aug 1, 2026 | 127 ms |
| Aug 8, 2026 | 135 ms |
| Aug 15, 2026 | 142 ms |
| Aug 22, 2026 | 152 ms |
| Aug 29, 2026 | 170 ms |
| Sep 5, 2026 | 190 ms |
| Sep 12, 2026 | 197 ms |
| Sep 19, 2026 | 202 ms |
| Sep 26, 2026 | 201 ms |
| Oct 3, 2026 | 192 ms |
| Oct 10, 2026 | 187 ms |
| Oct 17, 2026 | 185 ms |
| Oct 24, 2026 | 179 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.7 s
1.3 s
2.0 s
2.7 s
3.3 s
4.0 s
4.7 s
5.4 s
etq.com does not allow embedding, so this is Google's rendering of the page.
Speed
Reduce unused JavaScript
1.8 s · 845 KiBAbout 845 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.8 s faster on a phone.
Mobile performance score: 47
47/100Your mobile performance score is 47. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Use efficient cache lifetimes
700 ms · 513 KiB20 files are served with short cache lifetimes, so returning visitors download them again (513 KiB).
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Vidyard and Optanon and others), adding 2.4 MB and 758 ms of main-thread time.
Google Tag Manager adds 565 ms
565 msGoogle Tag Manager costs a phone 565 ms of main-thread work and 898 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
300 ms · 134 KiB5 images could be 134 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.
Main-thread work: 3.1 s
A phone's processor spends 3.1 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Vidyard adds 143 ms
143 msVidyard costs a phone 143 ms of main-thread work and 699 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
ffycdn.net adds 0 ms
0 msffycdn.net costs a phone 0 ms of main-thread work and 342 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
13 long tasks on the main thread
13 long tasks block the main thread while loading, the longest for 174 ms. During a long task the page ignores taps.
Legacy JavaScript
50 ms · 19 KiBPolyfills for old browsers add 19 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 50 ms faster on a phone.
Reduce unused CSS
43 KiBAbout 43 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Server response: 25 ms
25 msYour server sent the HTML in 25 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 12.9 s
12.9 sYour largest element takes 12.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 22.9 s
22.9 sThe page becomes fully interactive after 22.9 s. Good is under 3.8 s.
First Contentful Paint: 5.2 s
5.2 sThe first text or image appears after 5.2 s on a phone. Good is under 1.8 s.
Speed Index: 9.5 s
9.5 sVisually, the page fills in at 9.5 s (Speed Index). Good is under 3.4 s.
Tap response (INP) got 50% slower for real visitors
+50%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 119 ms to 179 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 1.9 s
1.9 sReal visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.7 s
1.7 sReal visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 415 ms
415 msScripts block taps and scrolling for 415 ms in total while the page loads. Good is under 200 ms.
5 checks passed
Real-user LCP: 2.4 s
2.4 sReal visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 128 ms
128 msReal visitors wait 128 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.03
0.03For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.
Largest content (LCP) got 35% faster for real visitors
-35%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 4.0 s to 2.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.029
0.029The layout barely moves while loading (CLS 0.029, good is under 0.1).
Images and page weight
Page weight: 4.2 MB in 213 requests
4.2 MBYour homepage downloads 4.2 MB in 213 requests on a phone: scripts 2.0 MB (104), images 862 KiB (31) and other files 707 KiB (27). Under 2 MB keeps phones on slow connections fast.
About 1.2 g of CO₂ per visit
1.19 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.19 g of CO₂e: 142.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
16 text elements with low contrast
16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
2 checks passed
Every image has alt text
All 40 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 2 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is short (24 characters)
Your title is only 24 characters: “Octave Reliance | Octave”. Between 30 and 65 characters leaves room to say what you do and for whom.
56 internal links, 10 external
The homepage links to 56 pages on etq.com and 10 external pages.
7 checks passed
Meta description: 148 characters
Your meta description is 148 characters: “Reliance eQMS Software from Octave streamlines document control, audit management, and compliance while driving smarter…”.
One H1 headline
Your main headline reads: “Octave Reliance”.
Canonical URL set
The canonical URL is https://www.octave.com/products/asset-performance-management/reliance.
Structured data in place
Structured data found: FAQPage, ImageObject, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.octave.com/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,910 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (13 KiB, 10 links), a plain-text guide to the site for AI tools.
Other pages
1 page points its canonical at the homepage
/en declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
1 linked page hidden from search
/products/asset-performance-management is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
2 pages share a title
/en and / all use the title “Mission-critical software for actionable intelligence | Octave”. Search engines can't tell which page to show for a search, so each competes with the others.
9 pages without a meta description
/support, /products/asset-performance-management, /products/asset-performance-management/reliance/supply-chain-quality-management, /products/asset-performance-management/reliance/new-product-introduction, /products/asset-performance-management/reliance/quality-events and /products/asset-performance-management/reliance/health-safety and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
/en and / use the same meta description. A description written for each page earns more clicks.
3 pages without an H1
/general-inquiry, /products and /products/asset-performance-management have no <h1> headline, so visitors and search engines get no clear main topic.
1 page with very little text
/products has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 34 found) and read each the way a search engine does.
2 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 small tap targets
3 of 7 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Missing source maps
Large scripts ship without source maps.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
2 redirects before the homepage
Opening https://etq.com goes through 2 redirects before the homepage loads.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (octave.com).
Valid certificate (76 days left)
The certificate from Google Trust Services · WE1 verifies for etq.com and is valid for another 76 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://etq.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
All 45 links work
All 45 links checked from your homepage (35 internal, 10 external) answered without errors.
Domain and trust
No CAA record
octave.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
octave.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 32 years old
32 yearsoctave.com was registered in Jul 1994 through CSC Corporate Domains, Inc.. An established domain carries more trust with email providers and search engines.
Registered until Jul 2035
octave.com is registered until Jul 2035.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Thin social proof
Social proof on the homepage: 3 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.
A 13-field form
Your longest form asks for 13 fields (8 required). Every extra field lowers completion.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,150 words of copy
The homepage carries about 1,150 words of visible text.
2 checks passed
3 calls to action
The homepage has 3 calls to action, for example “Contact Us”, “Get in touch” and “Contact Sales”.
Analytics in place
Analytics detected: Google Tag Manager and Cloudflare Web Analytics.
Email authentication
Email authentication score: 85/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:%{i}._ip.%{h}._ehlo.%{d}._spf.vali.email exists:%{i}._spf.etqcloud.com include:41636.spf05.hubspotemail.…”.
DKIM signing found
A DKIM key is published (selector “selector1”, “selector2” and “default”), so receivers can verify mail really came from you.
Privacy and tracking
1 cookie set on arrival
1Opening the homepage sets 1 cookie (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
4 other companies contacted
Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- Framework
- Nuxt
- Analytics
- Google Tag Manager
- Hosting
- AWS
Hiring
- Hiring
- 17 open roles
- Teams
- Clinician- In-Person (11), Business Operations (1), Engineering (1), Product (1)
- Job board
- greenhouse
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 38 issues on etq.com, including 18 speed issues, 1 SEO issue and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.