faceformula.com website review

About 627 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.

A phone's processor spends 5.3 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Google Tag Manager, Shopify and Klaviyo and others), adding 1.3 MB and 788 ms of main-thread time.

Google Tag Manager costs a phone 468 ms of main-thread work and 539 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

2 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

10 long tasks block the main thread while loading, the longest for 314 ms. During a long task the page ignores taps.

The page has 2,926 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Shopify costs a phone 154 ms of main-thread work and 508 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Polyfills for old browsers add 40 KiB JavaScript that modern phones do not need.

5 files are served with short cache lifetimes, so returning visitors download them again (19 KiB).

1 image could be 14 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

About 14 KiB of CSS is downloaded but never applied on this page.

13 KiB could be saved by minifying JavaScript.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

4 KiB could be saved by minifying CSS.

The page becomes fully interactive after 14.7 s. Good is under 3.8 s.

Your largest element takes 5.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “A cool refresh for tired eyes”.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 87 ms to 127 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.1 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Visually, the page fills in at 5.6 s (Speed Index). Good is under 3.4 s.

Scripts block taps and scrolling for 555 ms in total while the page loads. Good is under 200 ms.

Your homepage downloads 130.4 MB in 251 requests on a phone: media 127.5 MB (18), scripts 1.4 MB (65) and other files 819 KiB (125). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 36.95 g of CO₂e: 4434.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

Your title is only 12 characters: “Face Formula”. Between 30 and 65 characters leaves room to say what you do and for whom.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

Your meta description is only 12 characters: “Face Formula”. 70 to 160 characters is enough to sell the click.

1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

Open Graph is missing og:description, so shared links fall back to guesses.

No twitter:card tag. X falls back to Open Graph, which is incomplete here.

The homepage links to 203 pages on faceformula.com and 10 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

/en-no/collections/all, /en-no/collections/new-arrivals and /en-no/collections/body-1 use the same meta description. A description written for each page earns more clicks.

/en-no/collections/all, /en-no/collections/new-arrivals, /en-no/collections/summer-formula and /en-no/collections/cleanser took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 66 found) and read each the way a search engine does.

The page uses 1 deprecated browser API that will stop working in future browsers (“Authorization will not be covered by the wildcard symbol (*) in CORS `Access-Control-Allow-Headers`…”).

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 link to other sites is dead, for example https://www.youtube.com/@elixircosmeceuticals7828 (404).

HSTS is set, but max-age is 91 days; one year is the recommended minimum.

Opening https://faceformula.com goes through 2 redirects before the homepage loads.

2 links go through two or more redirects, for example https://www.faceformula.com/customer_authentication/redirect?locale=en&region_country=NO.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 635 words of visible text.

DMARC is set to p=none, so mail pretending to be faceformula.com is still delivered. Reports are on, so moving to quarantine is the next step.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 10 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.