factoryberlin.com website review

2 images could be 87 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 700 ms faster on a phone.

2 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

About 52 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

Polyfills for old browsers add 14 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

1 long task block the main thread while loading, the longest for 62 ms. During a long task the page ignores taps.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Your largest element takes 3.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “So we change everything.”. Most of its time is element render delay (3.2 s).

Visually, the page fills in at 4.4 s (Speed Index). Good is under 3.4 s.

Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

By the Sustainable Web Design model, a visit to your homepage emits about 0.13 g of CO₂e: 15.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Elements with visible text labels do not have matching accessible names. (2 elements).

Your title is only 7 characters: “Factory”. Between 30 and 65 characters leaves room to say what you do and for whom.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

No XML sitemap at https://www.factoryberlin.com/sitemap.xml, so Google discovers your pages only by following links.

There is no robots.txt at factoryberlin.com/robots.txt, the first file search crawlers ask for.

The homepage links to only 4 pages on your own site, so visitors and crawlers find few routes into the rest of it.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

/imprint has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 2 pages linked from your homepage and read each the way a search engine does.

4 of 7 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

No Content-Security-Policy header, the main browser-side defence against injected scripts.

Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

factoryberlin.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 39 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

DMARC is set to p=none, so mail pretending to be factoryberlin.com is still delivered. Add a report address, check the reports, then move to quarantine.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.