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fedelemode.it website review

Visit site (opens in a new tab)Reviewed 13 November 202619 issues · 58 checks

This review found 19 issues worth fixing on fedelemode.it, 5 of them high impact, across 58 checks. The most urgent: page weight: 11.2 MB. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.

Real-visitor load time (LCP)75th percentile, phones
3.9 s1.7 sMay 23Nov 73.5 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20263.4 s
May 30, 20263.4 s
Jun 6, 20263.3 s
Jun 13, 20263.3 s
Jun 20, 20263.5 s
Jun 27, 20263.6 s
Jul 4, 20263.7 s
Jul 11, 20263.5 s
Jul 18, 20263.4 s
Jul 25, 20263.3 s
Aug 1, 20263.2 s
Aug 8, 20263.2 s
Aug 15, 20263.2 s
Aug 22, 20263.3 s
Aug 29, 20263.3 s
Sep 5, 20263.3 s
Sep 12, 20263.2 s
Sep 19, 20262.9 s
Sep 26, 20262.6 s
Oct 3, 20262.0 s
Oct 10, 20262.4 s
Oct 17, 20262.8 s
Oct 24, 20263.0 s
Oct 31, 20263.4 s
Nov 7, 20263.5 s
Real-visitor tap response (INP)75th percentile, phones
143 ms94 msMay 23Nov 7136 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026123 ms
May 30, 2026123 ms
Jun 6, 2026119 ms
Jun 20, 2026119 ms
Jun 27, 2026126 ms
Jul 4, 2026133 ms
Jul 11, 2026133 ms
Jul 18, 2026132 ms
Jul 25, 2026130 ms
Aug 1, 2026131 ms
Aug 8, 2026133 ms
Aug 15, 2026135 ms
Aug 22, 2026136 ms
Aug 29, 2026137 ms
Sep 5, 2026135 ms
Sep 12, 2026133 ms
Sep 19, 2026124 ms
Sep 26, 2026116 ms
Oct 3, 2026100 ms
Oct 10, 2026114 ms
Oct 17, 2026120 ms
Oct 24, 2026122 ms
Oct 31, 2026133 ms
Nov 7, 2026136 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

fedelemode.it (opens in a new tab)

No screenshot is available for this review.

Speed

Not measured in this review.

Core Web Vitals

2 to fix67

  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 3.5 s

    3.5 s

    Real visitors wait 3.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Tap response (INP) held steady for real visitors

    +9%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 123 ms to 136 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 3.4 s to 3.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed

  • Real-user INP: 139 ms

    139 ms

    Real visitors wait 139 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.0 s

    1.0 s

    Real visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 369 ms

    369 ms

    Real visitors wait 369 ms for your server to start answering (75th percentile). Good is under 800 ms.

Images and page weight

3 to fix53

  • Page weight: 11.2 MB

    11.2 MB

    Your homepage downloads 11.2 MB on a phone, 8.1 MB of it images (72%). Under 2 MB keeps phones on slow connections fast.

  • 33 images below the first screen load straight away

    33 images further down the page (1.7 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 19 images far larger than shown

    236 KiB

    19 images are downloaded at several times the size a phone draws them, for example 2050921_600x.jpg at 600 px wide, shown at 178 px. Resized copies would save about 236 KiB.

  • 3 images in older formats

    3 images (143 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 3.2 g of CO₂ per visit

    3.19 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.19 g of CO₂e: 382.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

3 to fix96

  • Hidden but focusable

    299 elements hidden from screen readers can still receive keyboard focus.

  • 306 links without text

    306 visible links have no text or label, so screen readers cannot say where they go.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h5, h2 → h5 and h2 → h5), which makes the page harder to scan with a screen reader.

2 checks passed

  • Every image has alt text

    All 315 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fix88

  • Title is short (27 characters)

    Your title is only 27 characters: “Fedele Mode • Official Site”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Meta description is long (215 characters)

    Your meta description is 215 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 707 internal links, 9 external

    The homepage links to 707 pages on fedelemode.it and 9 external pages.

6 checks passed

  • One H1 headline

    Your main headline reads: “Fedele Mode”.

  • Canonical URL set

    The canonical URL is https://fedelemode.it/.

  • Structured data in place

    Structured data found: OnlineStore.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://fedelemode.it/sitemap.xml.

AI search readiness

1 to fix88

  • Organization data is thin (2 of 6 facts)

    Your Organization JSON-LD is missing logo, sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed

  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,621 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://fedelemode.it/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90

  • 15 pages without a meta description

    https://fedelemode.it/pages/uomo, https://fedelemode.it/collections/scarpe-uomo-e25, https://fedelemode.it/collections/uomo-anfibi, https://fedelemode.it/collections/uomo-mocassini, https://fedelemode.it/collections/uomo-polacchino and https://fedelemode.it/collections/uomo-running and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 pages without an H1

    https://fedelemode.it/pages/uomo, https://fedelemode.it/collections/scarpe-uomo-e25, https://fedelemode.it/collections/uomo-anfibi, https://fedelemode.it/collections/uomo-mocassini, https://fedelemode.it/collections/uomo-polacchino and https://fedelemode.it/collections/uomo-running and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 195 found) and read each the way a search engine does.

5 checks passed

  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fix93

  • 160 small tap targets

    160 of 318 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed

  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix63

  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 2,067 words of copy

    The homepage carries about 2,067 words of visible text.

4 checks passed

  • 1 call to action

    The homepage has 1 call to action, for example “◎ Start Picking Placement”.

  • 6 short forms

    6 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

1 to fix

  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 36 other companies contacted

    Loading the homepage contacts 36 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at fedelemode.it, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 10 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Inbox · Wishlist Hero · Scalapay On Site Messaging · Countdown Timer · Scalapay Widget Installer Prod · b-cdn.net · activehosted.com · nfcube.com · amazonaws.com · kxcdn.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 19 issues on fedelemode.it, including 2 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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