feliway.com.au website review

Your mobile performance score is 67. Pages that score under 90 lose visitors before the first paint.

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.

8 third-party services load with your homepage (Google Tag Manager, Didomi and Shopify and others), adding 1.2 MB and 671 ms of main-thread time.

About 483 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

Google Tag Manager costs a phone 560 ms of main-thread work and 908 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

8 images could be 411 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

The page has 2,131 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

About 43 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

8 long tasks block the main thread while loading, the longest for 158 ms. During a long task the page ignores taps.

3 files are served with short cache lifetimes, so returning visitors download them again (58 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

The page becomes fully interactive after 16.0 s. Good is under 3.8 s.

Your largest element takes 6.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

Real visitors wait 2.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 122 ms to 159 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Real visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.

Scripts block taps and scrolling for 349 ms in total while the page loads. Good is under 200 ms.

Visually, the page fills in at 3.6 s (Speed Index). Good is under 3.4 s.

1 image have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.4 s to 2.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 29.4 MB in 174 requests on a phone: media 25.7 MB (1), images 1.5 MB (37) and scripts 1.4 MB (37). Under 2 MB keeps phones on slow connections fast.

Feliway_logo_reverse.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 8.33 g of CO₂e: 999.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

Banner landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.

Your title is only 17 characters: “FELIWAY AUSTRALIA”. Between 30 and 65 characters leaves room to say what you do and for whom.

Your meta description is only 17 characters: “FELIWAY AUSTRALIA”. 70 to 160 characters is enough to sell the click.

8 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 147 pages on feliway.com.au and 5 external pages.

Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

https://www.feliway.com.au/collections/feliway-range, https://www.feliway.com.au/pages/signs-of-unhappy-cats, https://www.feliway.com.au/pages/how-long-can-cats-be-left-alone-and-happy and https://www.feliway.com.au/pages/support-your-cat-after-vet-visit have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.

2 errors were logged to the browser console while the page loaded, for example “Didomi - Only restriction type 'disallow' is valid for special features”.

Social proof on the homepage: 20 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage carries about 1,139 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). A consent tool (Didomi) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 17 cookies (measured from a US location before any click).

Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.