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ffa.com.py website review

Visit site (opens in a new tab)Reviewed 21 October 202643 issues · 96 checks

This review found 43 issues worth fixing on ffa.com.py, 14 of them high impact, across 96 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Live view · interaction off

Speed

8 to fix61
  • Use efficient cache lifetimes

    1.4 s · 1,000 KiB

    55 files are served with short cache lifetimes, so returning visitors download them again (1,000 KiB).

  • Render-blocking requests

    1.2 s

    36 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.2 s.

  • Mobile performance score: 61

    61/100

    Your mobile performance score is 61 (desktop: 77). Pages that score under 90 lose visitors before the first paint.

  • 5 third-party services on the page

    5 third-party services load with your homepage (YouTube, Other Google APIs/SDKs and Cloudflare and others), adding 1.1 MB and 595 ms of main-thread time.

  • YouTube adds 574 ms

    574 ms

    YouTube costs a phone 574 ms of main-thread work and 972 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    527 KiB

    About 527 KiB of JavaScript is downloaded but never used on this page.

  • Improve image delivery

    517 KiB

    3 images could be 517 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Main-thread work: 2.0 s

    A phone's processor spends 2.0 s on main-thread work while loading, 1.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 227 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    123 KiB

    About 123 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    10 KiB

    Polyfills for old browsers add 10 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 6 ms

    6 ms

    Your server sent the HTML in 6 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix67
  • Time to Interactive: 16.4 s

    16.4 s

    The page becomes fully interactive after 16.4 s. Good is under 3.8 s.

  • Largest Contentful Paint: 6.1 s

    6.1 s

    Your largest element takes 6.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • First Contentful Paint: 4.7 s

    4.7 s

    The first text or image appears after 4.7 s on a phone. Good is under 1.8 s.

  • Speed Index: 5.9 s

    5.9 s

    Visually, the page fills in at 5.9 s (Speed Index). Good is under 3.4 s.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Total Blocking Time: 198 ms

    198 ms

    Scripts block the page for only 198 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.001

    0.001

    The layout barely moves while loading (CLS 0.001, good is under 0.1).

Images and page weight

2 to fix75
  • Page weight: 2.5 MB in 168 requests

    2.5 MB

    Your homepage downloads 2.5 MB in 168 requests on a phone: images 1.2 MB (15), scripts 1.0 MB (29) and stylesheets 116 KiB (22). Under 2 MB keeps phones on slow connections fast.

  • 3 images in older formats

    3 images (767 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 0.7 g of CO₂ per visit

    0.71 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.71 g of CO₂e: 85.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 9191
  • 5 text elements with low contrast

    5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • Banner landmark should not be contained in another landmark (2 elements)

    Banner landmark should not be contained in another landmark: 2 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 37 images in the HTML carry an alt attribute.

  • 40 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 8 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10087
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 61 internal links, 12 external

    The homepage links to 61 pages on ffa.com.py and 12 external pages.

6 checks passed
  • Meta description: 154 characters

    Your meta description is 154 characters: “FFA es una industria latinoamericana con más de 10 años de experiencia en la fabricación de esencias, ubicada estratégi…”.

  • Title: 47 characters

    Your title is a healthy 47 characters: “Início - Flavors and Fragrances of America S.A.”.

  • Canonical URL set

    The canonical URL is https://ffa.com.py/.

  • Structured data in place

    Structured data found: Article, ImageObject, Organization, Person and WebPage.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://ffa.com.py/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (2 of 6 facts)

    Your Organization JSON-LD is missing url, sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (699 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix76
  • 1 page points its canonical at the homepage

    /inicio declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.

  • 6 pages share 3 titles

    / and /inicio all use the title “Início - Flavors and Fragrances of America S.A.”, and 2 other titles repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 4 pages share a meta description

    /Downloads and /downloads use the same meta description. A description written for each page earns more clicks.

  • 7 pages without an H1

    /inicio, /nosotros, /Downloads, /Contactos, /contactos and /separteffa and 1 other have no <h1> headline, so visitors and search engines get no clear main topic.

  • 7 internal pages checked

    We fetched 7 pages linked from your homepage and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 7 pages we checked loaded without an error.

  • Every page has a meta description

    All 7 pages that loaded have a meta description.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 7 pages that loaded have a <title>.

Best practices

2 to fixGoogle 5491
  • 5 third-party cookies

    5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_SSL_PROTOCOL_ERROR”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Mixed content”).

2 checks passed
  • Tap targets are thumb-sized

    16 of 17 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

4 to fix69
  • 1 broken link to your own pages

    1 link from your homepage to your own site is broken, for example https://ffa.com.py/cdn-cgi/l/email-protection (404).

  • 1 broken external link

    1 link to other sites is dead, for example https://www.linkedin.com/in/flavors-and-fragrances-of-am%C3%A9rica-2a551234/ (999).

  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

4 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (ffa.com.py).

  • Valid certificate (82 days left)

    The certificate from Google Trust Services · WE1 verifies for ffa.com.py and is valid for another 82 days.

  • http:// redirects to https

    http://ffa.com.py redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

Domain and trust

  • No CAA record

    ffa.com.py has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

Content and conversion

4 to fix42
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 304 words of copy

    The homepage carries about 304 words of visible text.

2 checks passed
  • Analytics in place

    Analytics detected: Cloudflare Web Analytics.

  • Phone number on the homepage

    Your phone number is on the homepage.

Email authentication

2 to fix40
  • No DMARC policy

    ffa.com.py has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Email authentication score: 40/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:amazonses.com -all”.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • The footer still says © 2025.
  • 1 plugin is behind its latest release.elementor 4.0.1 → 4.3.5

Stack

CMS
WordPress 7.1.3
Framework
jQuery

Upkeep, stack, hiring and company data from programmable.info

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