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fivedaughtersbakery.com website review

Visit site (opens in a new tab)Reviewed 18 October 202643 issues · 91 checks

This review found 43 issues worth fixing on fivedaughtersbakery.com, 21 of them high impact, across 91 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.1 s4.0 sJul 18Oct 104.0 s
Show as table
DateReal-visitor load time (LCP)
Jul 18, 20264.1 s
Jul 25, 20264.0 s
Aug 1, 20264.0 s
Aug 8, 20264.0 s
Aug 15, 20264.0 s
Aug 22, 20264.0 s
Aug 29, 20264.0 s
Sep 5, 20264.0 s
Sep 12, 20264.0 s
Sep 19, 20264.0 s
Sep 26, 20264.0 s
Oct 3, 20264.0 s
Oct 10, 20264.0 s
Real-visitor tap response (INP)75th percentile, phones
151 ms124 msJul 18Oct 10130 ms
Show as table
DateReal-visitor tap response (INP)
Jul 18, 2026148 ms
Jul 25, 2026139 ms
Aug 1, 2026127 ms
Aug 8, 2026130 ms
Aug 15, 2026127 ms
Aug 22, 2026129 ms
Aug 29, 2026137 ms
Sep 5, 2026136 ms
Sep 12, 2026131 ms
Sep 19, 2026131 ms
Sep 26, 2026130 ms
Oct 3, 2026129 ms
Oct 10, 2026130 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

9 to fix32
  • Reduce unused JavaScript

    3.2 s · 684 KiB

    About 684 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.2 s faster on a phone.

  • Weebly adds 1.6 s

    1.6 s

    Weebly costs a phone 1.6 s of main-thread work and 2.0 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    1.1 s · 244 KiB

    8 files are served with short cache lifetimes, so returning visitors download them again (244 KiB).

  • Render-blocking requests

    1.0 s

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.

  • Mobile performance score: 32

    32/100

    Your mobile performance score is 32 (desktop: 16). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.5 s

    A phone's processor spends 5.5 s on main-thread work while loading, 3.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Weebly, Facebook and behold.so and others), adding 2.3 MB and 1.9 s of main-thread time.

  • 18 long tasks on the main thread

    18 long tasks block the main thread while loading, the longest for 1.3 s. During a long task the page ignores taps.

  • Facebook adds 253 ms

    253 ms

    Facebook costs a phone 253 ms of main-thread work and 210 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 33 KiB

    About 33 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Improve image delivery

    86 KiB

    3 images could be 86 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Legacy JavaScript

    28 KiB

    Polyfills for old browsers add 28 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

11 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 4.1 s

    4.1 s

    Real visitors wait 4.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 1.11

    1.11

    For real visitors the layout shifts by 1.11 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 18.3 s

    18.3 s

    Your largest element takes 18.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 12.8 s

    12.8 s

    Visually, the page fills in at 12.8 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 18.4 s

    18.4 s

    The page becomes fully interactive after 18.4 s. Good is under 3.8 s.

  • Total Blocking Time: 2.4 s

    2.4 s

    Scripts block taps and scrolling for 2.4 s in total while the page loads. Good is under 200 ms.

  • Real-user TTFB: 955 ms

    955 ms

    Real visitors wait 955 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • Cumulative Layout Shift: 0.111

    0.111

    The layout shifts by 0.111 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 9 images without width and height

    9 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' largest content (lcp) went from 4.1 s to 4.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user INP: 123 ms

    123 ms

    Real visitors wait 123 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.4 s

    1.4 s

    Real visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.

  • Tap response (INP) got 10% faster for real visitors

    -10%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' tap response (inp) went from 148 ms to 130 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

2 to fix75
  • Page weight: 2.7 MB in 115 requests

    2.7 MB

    Your homepage downloads 2.7 MB in 115 requests on a phone: scripts 2.0 MB (48), fonts 282 KiB (3) and images 264 KiB (12). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    105 KiB

    1 image is downloaded at several times the size a phone draws it, for example ecc524caa878a866dc9ccca09543b8b3.jpeg at 1,080 px wide, shown at 38 px. Resized copies would save about 105 KiB.

  • 1 image in older formats

    1 image (106 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 0.8 g of CO₂ per visit

    0.76 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.76 g of CO₂e: 91.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

5 to fixGoogle 8490
  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Links must have discernible text (4 elements)

    Links must have discernible text: 4 elements on the page fail this check, rated serious by axe-core.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

1 checks passed
  • 34 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 39 WCAG 2.2 A/AA and best-practice rules on the phone render: 34 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 10073
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is long (72 characters)

    Your title is 72 characters, so Google will cut it off around 60: “Made with love daily from scratch #100layerdonut | Five Daughters Bakery”.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Structured data has 8 problems

    Structured data found (Bakery, Organization and Product) but with 8 problems, for example “Product: no offers (price) block”.

  • Only 0 internal links

    The homepage links to only 0 pages on your own site, so visitors and crawlers find few routes into the rest of it.

  • Open Graph partly set

    Open Graph is missing og:description, so shared links fall back to guesses.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

3 checks passed
  • Meta description: 126 characters

    Your meta description is 126 characters: “Home of the 100 Layer Donut, a croissant-donut hybrid handcrafted since 2015. Order pickup or delivery - Tennessee and …”.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.fivedaughtersbakery.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

Best practices

1 to fixGoogle 9692
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 401 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix90
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • Short HSTS lifetime

    HSTS is set, but max-age is 90 days; one year is the recommended minimum.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

4 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (fivedaughtersbakery.com).

  • Valid certificate (69 days left)

    The certificate from Google Trust Services · WE1 verifies for fivedaughtersbakery.com and is valid for another 69 days.

  • http:// redirects to https

    http://fivedaughtersbakery.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

Domain and trust

  • No CAA record

    fivedaughtersbakery.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    fivedaughtersbakery.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 11 years old

    11 years

    fivedaughtersbakery.com was registered in Feb 2015 through Tucows Domains Inc.. An established domain carries more trust with email providers and search engines.

  • Registered until Feb 2027

    fivedaughtersbakery.com is registered until Feb 2027.

Content and conversion

6 to fix44
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 4 words

    The homepage has only about 4 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

2 checks passed
  • Analytics in place

    Analytics detected: Meta Pixel.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Email authentication

2 to fix35
  • No SPF record

    fivedaughtersbakery.com has no SPF record, so mail servers can't tell which servers may send email as you. Your mail lands in spam more often, and anyone can send mail pretending to be you.

  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be fivedaughtersbakery.com is still delivered. Add a report address, check the reports, then move to quarantine.

  • Email authentication score: 35/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • DKIM signing found

    A DKIM key is published (selector “k2”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 11 cookies set on arrival

    11

    Opening the homepage sets 11 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 12 other companies contacted

    Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

Stack

CMS
Square Online

Company

Founded
2015
Headquarters
Nashville

Upkeep, stack, hiring and company data from programmable.info

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