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freshcleantees.ca website review

Visit site (opens in a new tab)Reviewed 10 November 202624 issues · 81 checks

This review found 24 issues worth fixing on freshcleantees.ca, 10 of them high impact, across 81 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.5 s806 msMay 23Nov 7886 ms
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.4 s
May 30, 20261.3 s
Jun 6, 20261.3 s
Jun 13, 20261.3 s
Jun 20, 20261.3 s
Jun 27, 20261.3 s
Jul 4, 20261.3 s
Jul 11, 20261.2 s
Jul 18, 20261.2 s
Jul 25, 20261.3 s
Aug 1, 20261.3 s
Aug 8, 20261.4 s
Aug 15, 20261.4 s
Aug 22, 20261.4 s
Aug 29, 20261.4 s
Sep 5, 20261.3 s
Sep 12, 20261.3 s
Sep 19, 20261.3 s
Sep 26, 20261.2 s
Oct 3, 20261.1 s
Oct 10, 20261.0 s
Oct 17, 2026948 ms
Oct 24, 2026901 ms
Oct 31, 2026893 ms
Nov 7, 2026886 ms
Real-visitor tap response (INP)75th percentile, phones
199 ms148 msMay 23Nov 7193 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026154 ms
May 30, 2026156 ms
Jun 6, 2026160 ms
Jun 13, 2026161 ms
Jun 20, 2026157 ms
Jun 27, 2026155 ms
Jul 4, 2026154 ms
Jul 11, 2026154 ms
Jul 18, 2026154 ms
Jul 25, 2026154 ms
Aug 1, 2026155 ms
Aug 8, 2026161 ms
Aug 15, 2026161 ms
Aug 22, 2026162 ms
Aug 29, 2026163 ms
Sep 5, 2026167 ms
Sep 12, 2026169 ms
Sep 19, 2026170 ms
Sep 26, 2026171 ms
Oct 3, 2026171 ms
Oct 10, 2026178 ms
Oct 17, 2026183 ms
Oct 24, 2026188 ms
Oct 31, 2026188 ms
Nov 7, 2026193 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of freshcleantees.ca (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. freshcleantees.ca at 0.4 s0.4 s
  2. freshcleantees.ca at 0.8 s0.8 s
  3. freshcleantees.ca at 1.1 s1.1 s
  4. freshcleantees.ca at 1.5 s1.5 s
  5. freshcleantees.ca at 1.9 s1.9 s
  6. freshcleantees.ca at 2.3 s2.3 s
  7. freshcleantees.ca at 2.6 s2.6 s
  8. freshcleantees.ca at 3.0 s3.0 s

Speed

3 to fix99
  • Render-blocking requests

    1.5 s

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.5 s.

  • 3,109 HTML elements

    The page has 3,109 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Improve image delivery

    1.1 MB

    19 images could be 1.1 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Use efficient cache lifetimes

    50 ms · 238 KiB

    20 files are served with short cache lifetimes, so returning visitors download them again (238 KiB).

  • 8 third-party services on the page

    8 third-party services load with your homepage (Optanon, blink-script.com and Google Fonts and others), adding 436 KiB and 101 ms of main-thread time.

  • Reduce unused JavaScript

    63 KiB

    About 63 KiB of JavaScript is downloaded but never used on this page.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 59 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    28 KiB

    About 28 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    9 KiB

    Polyfills for old browsers add 9 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 checks passed
  • Mobile performance score: 99

    99/100

    Your mobile performance score is 99. That is in Google's “good” band (90 and up).

  • Main-thread work: 1.3 s

    A phone's processor spends 1.3 s on main-thread work while loading, 178 ms of it running JavaScript. That is comfortably low.

  • Server response: 17 ms

    17 ms

    Your server sent the HTML in 17 ms, well inside Google's 600 ms guideline.

Core Web Vitals

2 to fix100
  • Tap response (INP) got 23% slower for real visitors

    +23%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 154 ms to 193 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

13 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 0.9 s

    0.9 s

    Real visitors wait 0.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 163 ms

    163 ms

    Real visitors wait 163 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.9 s

    0.9 s

    Real visitors see the first content after 0.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 509 ms

    509 ms

    Real visitors wait 509 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 33% faster for real visitors

    -33%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.4 s to 0.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Speed Index: 3.0 s

    3.0 s

    Visually, the page fills in at 3.0 s (Speed Index), inside the 3.4 s “good” threshold.

  • First Contentful Paint: 1.4 s

    1.4 s

    The first text or image appears after 1.4 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Largest Contentful Paint: 1.4 s

    1.4 s

    Your largest element renders in 1.4 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “🔄”.

  • Total Blocking Time: 5 ms

    5 ms

    Scripts block the page for only 5 ms while loading. Good is under 200 ms.

  • Time to Interactive: 1.6 s

    1.6 s

    The page is fully interactive after 1.6 s.

Images and page weight

4 to fix28
  • Page weight: 8.1 MB in 242 requests

    8.1 MB

    Your homepage downloads 8.1 MB in 242 requests on a phone: images 7.0 MB (161), scripts 745 KiB (48) and fonts 146 KiB (5). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    TeeFocus1.jpg weighs 496 KiB. On a phone connection a single image that size takes seconds.

  • 4 images far larger than shown

    903 KiB

    4 images are downloaded at several times the size a phone draws them, for example TeeFocus1.jpg at 3,789 px wide, shown at 110 px. Resized copies would save about 903 KiB.

  • 3 images below the first screen load straight away

    3 images further down the page (771 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.3 g of CO₂ per visit

    2.29 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.29 g of CO₂e: 274.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

7 to fixGoogle 8490
  • 10 buttons without a name

    10 buttons have no accessible name, so screen readers announce just “button”.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Summary elements must have discernible text (1 element)

    Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

  • 8 images without alt text

    8 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (25 elements)

    All page content should be contained by landmarks: 25 elements on the page fail this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 7 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8588
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 480 internal links, 5 external

    The homepage links to 480 pages on freshcleantees.ca and 5 external pages.

7 checks passed
  • Meta description: 149 characters

    Your meta description is 149 characters: “Shop high-quality, ethically made men's tees, polos, activewear & more at Fresh Clean Tees. Find perfect fits from S-4X…”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “Fresh Clean Tees | Premium & Affordable Basics That Fit”.

  • Canonical URL set

    The canonical URL is https://freshcleantees.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://freshcleantees.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,331 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://freshcleantees.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

3 to fix83
  • 1 linked page hidden from search

    https://freshcleantees.com/collections/womens-ribbed-collection is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 6 pages without a meta description

    https://freshcleantees.com/collections/womens-winter-collection, https://freshcleantees.com/collections/womens-cozy-thermals, https://freshcleantees.com/collections/womens-ribbed-collection, https://freshcleantees.com/collections/womens-sale, https://freshcleantees.com/pages/womens and https://freshcleantees.com/collections/womens-best-sellers have no meta description, so Google writes the search snippet from whatever text it finds.

  • 8 pages without an H1

    https://freshcleantees.com/collections/winter-collection, https://freshcleantees.com/collections/best-sellers, https://freshcleantees.com/pages/find-your-perfect-t-shirt-quiz, https://freshcleantees.com/collections/sale-collection, https://freshcleantees.com/pages/bundle-builder and https://freshcleantees.com/pages/womens and 2 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 116 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 22 small tap targets

    22 of 63 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 558 words of copy

    The homepage carries about 558 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “HEAVYWEIGHT TEES - SHOP TUFF TEE” and “SHOP BEST SELLING STYLES”.

  • 22 calls to action

    The homepage has 22 calls to action, for example “HEAVYWEIGHT TEES - SHOP TUFF TEE”, “SHOP BEST SELLING STYLES” and “Shop New Arrivals”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 3 customer or partner logos and “1.9M+ HAPPY CUSTOMERS”.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

Privacy and tracking

  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 42 cookies set on arrival

    42

    Opening the homepage sets 42 cookies (measured from a US location before any click).

  • 72 other companies contacted

    Loading the homepage contacts 72 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at freshcleantees.ca, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 24 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Ignite Formerly Fueled · Attentive · Checkmate · Gorgias Live Chat Helpdesk · Klaviyo Email Marketing Sms · Fondue Cashback Promotions · Gempages Builder · Pd225npml Opensend · Microsoft Clarity · Tapcart Mobile App · Triplewhale · Wair Size Fit Recommendation · Visually A B Testing Cro · Okendo · Pushowl · Applovin Shop Integration · cloudfront.net · govx.com · rechargecdn.com · superfiliate-cdn.com · rebuyengine.com · pdqprod.link · 9gtb.com · googleapis.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Heap | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 24 issues on freshcleantees.ca, including 5 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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