Website review, no card needed

frontlineed.com logo

frontlineed.com website review

Visit site (opens in a new tab)Reviewed 6 November 202634 issues · 87 checks

This review found 34 issues worth fixing on frontlineed.com, 13 of them high impact, across 87 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.1 s2.2 sMay 16Oct 312.3 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.9 s
May 23, 20263.0 s
May 30, 20262.9 s
Jun 6, 20262.8 s
Jun 13, 20262.8 s
Jun 20, 20262.8 s
Jun 27, 20262.8 s
Jul 4, 20262.8 s
Jul 11, 20262.8 s
Jul 18, 20262.7 s
Jul 25, 20262.8 s
Aug 1, 20262.8 s
Aug 8, 20262.7 s
Aug 15, 20262.7 s
Aug 22, 20262.7 s
Aug 29, 20262.7 s
Sep 5, 20262.7 s
Sep 12, 20262.6 s
Sep 19, 20262.6 s
Sep 26, 20262.5 s
Oct 3, 20262.5 s
Oct 10, 20262.4 s
Oct 17, 20262.4 s
Oct 24, 20262.3 s
Oct 31, 20262.3 s
Real-visitor tap response (INP)75th percentile, phones
274 ms161 msMay 16Oct 31174 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026222 ms
May 23, 2026228 ms
May 30, 2026229 ms
Jun 6, 2026227 ms
Jun 13, 2026228 ms
Jun 20, 2026227 ms
Jun 27, 2026229 ms
Jul 4, 2026227 ms
Jul 11, 2026219 ms
Jul 18, 2026214 ms
Jul 25, 2026219 ms
Aug 1, 2026228 ms
Aug 8, 2026235 ms
Aug 15, 2026249 ms
Aug 22, 2026260 ms
Aug 29, 2026261 ms
Sep 5, 2026261 ms
Sep 12, 2026258 ms
Sep 19, 2026260 ms
Sep 26, 2026252 ms
Oct 3, 2026237 ms
Oct 10, 2026221 ms
Oct 17, 2026194 ms
Oct 24, 2026179 ms
Oct 31, 2026174 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of frontlineed.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. frontlineed.com at 0.4 s0.4 s
  2. frontlineed.com at 0.8 s0.8 s
  3. frontlineed.com at 1.2 s1.2 s
  4. frontlineed.com at 1.6 s1.6 s
  5. frontlineed.com at 2.0 s2.0 s
  6. frontlineed.com at 2.4 s2.4 s
  7. frontlineed.com at 2.8 s2.8 s
  8. frontlineed.com at 3.2 s3.2 s

Speed

10 to fix43
  • Reduce unused JavaScript

    3.8 s · 745 KiB

    About 745 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.8 s faster on a phone.

  • Improve image delivery

    2.2 s · 885 KiB

    5 images could be 885 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 2.2 s faster on a phone.

  • Use efficient cache lifetimes

    1.9 s · 326 KiB

    16 files are served with short cache lifetimes, so returning visitors download them again (326 KiB).

  • Render-blocking requests

    1.9 s

    26 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.9 s.

  • Mobile performance score: 43

    43/100

    Your mobile performance score is 43. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Reduce unused CSS

    980 ms · 190 KiB

    About 190 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 980 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Optanon, Wistia and Accessibe Accessibility Overlay and others), adding 1,004 KiB and 680 ms of main-thread time.

  • Optanon adds 270 ms

    270 ms

    Optanon costs a phone 270 ms of main-thread work and 274 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Wistia adds 237 ms

    237 ms

    Wistia costs a phone 237 ms of main-thread work and 308 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.4 s

    A phone's processor spends 2.4 s on main-thread work while loading, 1.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Legacy JavaScript

    200 ms · 46 KiB

    Polyfills for old browsers add 46 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.

  • Minify CSS

    150 ms · 30 KiB

    30 KiB could be saved by minifying CSS.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 160 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Duplicated JavaScript

    14 KiB

    14 KiB JavaScript is shipped twice across bundles.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 34 ms

    34 ms

    Your server sent the HTML in 34 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 23.1 s

    23.1 s

    Your largest element takes 23.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “One connected platform that helps districts spend less time…”.

  • Time to Interactive: 23.3 s

    23.3 s

    The page becomes fully interactive after 23.3 s. Good is under 3.8 s.

  • Speed Index: 9.0 s

    9.0 s

    Visually, the page fills in at 9.0 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 4.1 s

    4.1 s

    The first text or image appears after 4.1 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 3.0 s

    3.0 s

    Real visitors wait 3.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.11

    0.11

    For real visitors the layout shifts by 0.11 (75th percentile). Good is under 0.1.

  • Total Blocking Time: 399 ms

    399 ms

    Scripts block taps and scrolling for 399 ms in total while the page loads. Good is under 200 ms.

  • Cumulative Layout Shift: 0.147

    0.147

    The layout shifts by 0.147 while loading, so content jumps under the reader's thumb. Good is under 0.1.

5 checks passed
  • Real-user INP: 190 ms

    190 ms

    Real visitors wait 190 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 748 ms

    748 ms

    Real visitors wait 748 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 22% faster for real visitors

    -22%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 222 ms to 174 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 20% faster for real visitors

    -20%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.9 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

2 to fix60
  • Page weight: 4.0 MB in 114 requests

    4.0 MB

    Your homepage downloads 4.0 MB in 114 requests on a phone: images 1.9 MB (17), scripts 1.3 MB (52) and fonts 562 KiB (7). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    81 KiB

    1 image is downloaded at several times the size a phone draws it, for example hero-1-scaled.jpg at 1,597 px wide, shown at 390 px. Resized copies would save about 81 KiB.

  • 1 image in older formats

    1 image (174 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (27 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.1 g of CO₂ per visit

    1.14 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.14 g of CO₂e: 136.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

1 to fixGoogle 9999
  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h5, h2 → h5 and h2 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (3 elements).

2 checks passed
  • Every image has alt text

    All 15 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 2 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9294
  • Structured data has 1 problem

    Structured data found (untyped) but with 1 problem, for example “ld+json block 1 is not valid JSON (Bad control character in string literal in JSON at position )”.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 141 internal links, 12 external

    The homepage links to 141 pages on frontlineed.com and 12 external pages.

7 checks passed
  • Meta description: 139 characters

    Your meta description is 139 characters: “With Frontline, every day is easier. Frontline gives your teachers, staff, and administrators all of the tools they nee…”.

  • One H1 headline

    Your main headline reads: “The K-12 System of Intelligent Action”.

  • Title: 57 characters

    Your title is a healthy 57 characters: “Frontline Education | K-12 School Administration Software”.

  • Canonical URL set

    The canonical URL is https://www.frontlineeducation.com/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.frontlineeducation.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (967 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (22 KiB, 151 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 1 page slow to respond

    /school-hcm-software/absence-management took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 67 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 7383
  • 6 small tap targets

    6 of 22 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 2 deprecated browser APIs that will stop working in future browsers (“`StorageType.persistent` is deprecated. Please use standardized `navigator.storage` instead.”).

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “jQuery is not defined”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix56
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 793 words of copy

    The homepage carries about 793 words of visible text.

3 checks passed
  • 7 calls to action

    The homepage has 7 calls to action, for example “Learn More”, “Get Started” and “Contact”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager, Meta Pixel and Microsoft Clarity.

Privacy and tracking

  • 9 cookies set on arrival

    9

    Opening the homepage sets 9 cookies (measured from a US location before any click).

  • 21 other companies contacted

    Loading the homepage contacts 21 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

2 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at frontlineed.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager | Segment | Microsoft Clarity
Hosting
Google Cloud

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 34 issues on frontlineed.com, including 19 speed issues, 2 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25