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frontpoint.com website review

Visit site (opens in a new tab)Reviewed 5 November 202617 issues · 80 checks

This review found 17 issues worth fixing on frontpoint.com, 5 of them high impact, across 80 checks. The most urgent: fails Core Web Vitals for real visitors. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.

Real-visitor load time (LCP)75th percentile, phones
3.4 s2.1 sMay 16Oct 312.7 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.3 s
May 23, 20262.2 s
May 30, 20262.2 s
Jun 6, 20262.3 s
Jun 13, 20262.3 s
Jun 20, 20262.4 s
Jun 27, 20262.5 s
Jul 4, 20262.6 s
Jul 11, 20262.8 s
Jul 18, 20263.0 s
Jul 25, 20263.0 s
Aug 1, 20263.0 s
Aug 8, 20262.9 s
Aug 15, 20262.8 s
Aug 22, 20263.2 s
Aug 29, 20263.2 s
Sep 5, 20263.2 s
Sep 12, 20263.1 s
Sep 19, 20262.6 s
Sep 26, 20262.7 s
Oct 3, 20262.8 s
Oct 10, 20262.9 s
Oct 17, 20262.8 s
Oct 24, 20262.8 s
Oct 31, 20262.7 s
Real-visitor tap response (INP)75th percentile, phones
303 ms224 msMay 16Oct 31260 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026244 ms
May 23, 2026234 ms
May 30, 2026237 ms
Jun 6, 2026242 ms
Jun 13, 2026242 ms
Jun 20, 2026246 ms
Jun 27, 2026255 ms
Jul 4, 2026253 ms
Jul 11, 2026269 ms
Jul 18, 2026272 ms
Jul 25, 2026283 ms
Aug 1, 2026294 ms
Aug 8, 2026290 ms
Aug 15, 2026269 ms
Aug 22, 2026258 ms
Aug 29, 2026260 ms
Sep 5, 2026247 ms
Sep 12, 2026250 ms
Sep 19, 2026233 ms
Sep 26, 2026233 ms
Oct 3, 2026240 ms
Oct 10, 2026250 ms
Oct 17, 2026255 ms
Oct 24, 2026261 ms
Oct 31, 2026260 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

No screenshot is available for this review.

Speed

Not measured in this review.

Core Web Vitals

6 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 2.7 s

    2.7 s

    Real visitors wait 2.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 262 ms

    262 ms

    Real visitors wait 262 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Largest content (LCP) got 21% slower for real visitors

    +21%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.3 s to 2.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 1.9 s

    1.9 s

    Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 927 ms

    927 ms

    Real visitors wait 927 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) held steady for real visitors

    +9%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 244 ms to 260 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

1 checks passed
  • Real-user CLS: 0.03

    0.03

    For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.

Images and page weight

100
  • About 0.4 g of CO₂ per visit

    0.41 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.41 g of CO₂e: 49.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 1.5 MB

    1.5 MB

    Your homepage downloads 1.5 MB on a phone, 461 KiB of it images (31%). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fix91
  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

1 checks passed
  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fix92
  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Structured data has 1 problem

    Structured data found (ImageObject, ItemList, Organization and Service) but with 1 problem, for example “Service: no offers (price) block”.

  • 33 internal links, 13 external

    The homepage links to 33 pages on frontpoint.com and 13 external pages.

6 checks passed
  • Meta description: 140 characters

    Your meta description is 140 characters: “Frontpoint offers security cameras, flood lights, sensor alarms and more to create the perfect home security system to …”.

  • One H1 headline

    Your main headline reads: “.css-9pboy6.builder-block{color:var(--fp-dark-gray,#3e3e3e);font-size:54px;font-family:var(--font-cerebri-sans),sans-se…”.

  • Title: 54 characters

    Your title is a healthy 54 characters: “Frontpoint Security | Home Security Systems and Alarms”.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://frontpoint-security-p313kdpyu-frontpoint-security.vercel.app/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (936 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 5 pages without an H1

    /shop/products, /mobile-app, /affiliate-program, /data-sharing-opt-out and /permits have no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page slow to respond

    /blog took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 18 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fix93
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    17 of 18 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • 2 redirects before the homepage

    Opening https://frontpoint.com goes through 2 redirects before the homepage loads.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (frontpointsecurity.com).

  • Valid certificate (79 days left)

    The certificate from Let's Encrypt · YE1 verifies for frontpoint.com and is valid for another 79 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://frontpoint.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 31 links work

    All 31 links checked from your homepage (19 internal, 12 external) answered without errors.

Domain and trust

  • No CAA record

    frontpointsecurity.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    frontpointsecurity.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 19 years old

    19 years

    frontpointsecurity.com was registered in Jan 2007 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Jan 2028

    frontpointsecurity.com is registered until Jan 2028.

Content and conversion

2 to fix88
  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • About 896 words of copy

    The homepage carries about 896 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Get a Free Consultation” and “Shop Online”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Get a Free Consultation”, “Shop Online” and “Learn More”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Cloudflare Web Analytics.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Email authentication

90
  • Email authentication score: 90/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:amazonses.com include:servers.mcsv.net include:22209703.spf08.hubspot…”.

  • DKIM signing found

    A DKIM key is published (selector “k1”), so receivers can verify mail really came from you.

Privacy and tracking

  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). A consent tool (Osano) is installed; check it blocks these until visitors agree where the law requires it.

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies (measured from a US location before any click).

  • 4 other companies contacted

    Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Osano

    A consent management tool (Osano) loads with the page.

Apps on your store

No apps were seen in the code your storefront loads.

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
Next.js
E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Vercel

Company

Headquarters
Vienna

Upkeep, stack, hiring and company data from programmable.info

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