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fsc.org website review

Visit site (opens in a new tab)Reviewed 28 October 202625 issues · 79 checks

This review found 25 issues worth fixing on fsc.org, 7 of them high impact, across 79 checks. The most urgent: page weight: 10.5 MB. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.

Real-visitor load time (LCP)75th percentile, phones
4.0 s3.5 sMay 9Oct 243.7 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20263.9 s
May 16, 20263.8 s
May 23, 20263.9 s
May 30, 20263.9 s
Jun 6, 20263.9 s
Jun 13, 20264.0 s
Jun 20, 20264.0 s
Jun 27, 20263.9 s
Jul 4, 20263.9 s
Jul 11, 20263.9 s
Jul 18, 20263.8 s
Jul 25, 20263.7 s
Aug 1, 20263.7 s
Aug 8, 20263.6 s
Aug 15, 20263.7 s
Aug 22, 20263.7 s
Aug 29, 20263.7 s
Sep 5, 20263.8 s
Sep 12, 20263.7 s
Sep 19, 20263.6 s
Sep 26, 20263.6 s
Oct 3, 20263.7 s
Oct 10, 20263.7 s
Oct 17, 20263.7 s
Oct 24, 20263.7 s
Real-visitor tap response (INP)75th percentile, phones
117 ms107 msMay 9Oct 24113 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026112 ms
May 16, 2026112 ms
May 23, 2026112 ms
May 30, 2026110 ms
Jun 6, 2026111 ms
Jun 13, 2026108 ms
Jun 20, 2026109 ms
Jun 27, 2026112 ms
Jul 4, 2026113 ms
Jul 11, 2026113 ms
Jul 18, 2026113 ms
Jul 25, 2026111 ms
Aug 1, 2026110 ms
Aug 8, 2026111 ms
Aug 15, 2026112 ms
Aug 22, 2026112 ms
Aug 29, 2026112 ms
Sep 5, 2026112 ms
Sep 12, 2026115 ms
Sep 19, 2026116 ms
Sep 26, 2026115 ms
Oct 3, 2026116 ms
Oct 10, 2026111 ms
Oct 17, 2026111 ms
Oct 24, 2026113 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

No screenshot is available for this review.

Speed

Not measured in this review.

Core Web Vitals

4 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 3.7 s

    3.7 s

    Real visitors wait 3.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 2.7 s

    2.7 s

    Real visitors see the first content after 2.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 112 ms to 113 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -4%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.9 s to 3.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 checks passed
  • Real-user INP: 112 ms

    112 ms

    Real visitors wait 112 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

Images and page weight

5 to fix28
  • Page weight: 10.5 MB

    10.5 MB

    Your homepage downloads 10.5 MB on a phone, 9.5 MB of it images (91%). Under 2 MB keeps phones on slow connections fast.

  • 4 images over 500 KB

    4 images weigh 6.2 MB together. On a phone connection a single image that size takes seconds.

  • 37 images in older formats

    37 images (9.0 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 4 images below the first screen load straight away

    4 images further down the page (5.7 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 4 images far larger than shown

    284 KiB

    4 images are downloaded at several times the size a phone draws them, for example FSC_Lithuania_Bees-4060.JPG at 1,148 px wide, shown at 374 px. Resized copies would save about 284 KiB.

  • About 3.0 g of CO₂ per visit

    2.97 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.97 g of CO₂e: 356.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

5 to fix92
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 5 form fields without a label

    5 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 130 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fix86
  • 3 H1 headlines

    There are 3 <h1> headlines (“Back from extinction: the ‘underdog’ forest honey…”, “The knowledge keepers” and “The last candelilleros”). One clear main headline is easier for people and search engines.

  • Meta description is long (221 characters)

    Your meta description is 221 characters; Google truncates after about 160, so the end of your pitch is cut.

  • Structured data has 1 problem

    Structured data found (Organization and WebPage) but with 1 problem, for example “WebPage: breadcrumb is an empty list”.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 529 internal links, 88 external

    The homepage links to 529 pages on fsc.org and 88 external pages.

5 checks passed
  • Title: 33 characters

    Your title is a healthy 33 characters: “Home | Forest Stewardship Council”.

  • Canonical URL set

    The canonical URL is https://fsc.org/en.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://fsc.org/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (1 of 6 facts)

    Your Organization JSON-LD is missing url, logo, sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (5,288 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 11 pages without a meta description

    /en/about-us, /en/our-history, /en/our-values, /en/leadership, /en/board-of-directors and /en/fsc-policy-and-standards-committee and 5 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 110 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fix93
  • 5 small tap targets

    5 of 22 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix93
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • Short HSTS lifetime

    HSTS is set, but max-age is 0 days; one year is the recommended minimum.

  • 2 links through redirect chains

    2 links go through two or more redirects, for example https://consultation-platform.fsc.org/.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

6 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (fsc.org).

  • Valid certificate (20 days left)

    The certificate from Certainly · Certainly Intermediate R1 verifies for fsc.org and is valid for another 20 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • http:// redirects to https

    http://fsc.org redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 60 links work

    All 60 links checked from your homepage (40 internal, 20 external) answered without errors.

Domain and trust

  • No CAA record

    fsc.org has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    fsc.org's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 29 years old

    29 years

    fsc.org was registered in May 1997 through Mesh Digital Limited. An established domain carries more trust with email providers and search engines.

  • Registered until May 2027

    fsc.org is registered until May 2027.

Content and conversion

3 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 685 words of copy

    The homepage carries about 685 words of visible text.

3 checks passed
  • 98 calls to action

    The homepage has 98 calls to action, for example “Learn more about FSC >”, “Learn more about certification >” and “Learn more about our labels >”.

  • 5 short forms

    5 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 10 trust badges and “1200+ members”.

Email authentication

1 to fix70
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be fsc.org is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 70/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 mx a include:spf.protection.outlook.com include:ispgateway.de ip4:212.79.161.210 ip4:212.79.170.203 include:emai…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “k1” and “s1”), so receivers can verify mail really came from you.

Privacy and tracking

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies (measured from a US location before any click).

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

2 checks passed
  • Consent tool: consentmanager

    A consent management tool (consentmanager) loads with the page.

  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

CMS
Drupal 11 (https://www.drupal.org)
Hosting
Fastly

Company

Employees
12
Founded
1993
Headquarters
Bonn

Upkeep, stack, hiring and company data from programmable.info

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