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funraise.org website review
Visit site (opens in a new tab)Reviewed 6 November 202630 issues · 101 checks
This review found 30 issues worth fixing on funraise.org, 13 of them high impact, across 101 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
80BClosest competitors among SaaS websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 3.4 s |
| May 23, 2026 | 3.0 s |
| May 30, 2026 | 3.0 s |
| Jun 6, 2026 | 3.0 s |
| Jun 13, 2026 | 3.0 s |
| Jun 20, 2026 | 3.0 s |
| Jun 27, 2026 | 2.9 s |
| Jul 4, 2026 | 2.9 s |
| Jul 11, 2026 | 3.0 s |
| Jul 18, 2026 | 3.1 s |
| Jul 25, 2026 | 3.2 s |
| Aug 1, 2026 | 3.3 s |
| Aug 8, 2026 | 3.1 s |
| Aug 15, 2026 | 3.0 s |
| Aug 22, 2026 | 2.9 s |
| Aug 29, 2026 | 2.8 s |
| Sep 5, 2026 | 2.7 s |
| Sep 12, 2026 | 2.7 s |
| Sep 19, 2026 | 2.8 s |
| Sep 26, 2026 | 2.8 s |
| Oct 3, 2026 | 3.0 s |
| Oct 10, 2026 | 3.1 s |
| Oct 17, 2026 | 3.2 s |
| Oct 24, 2026 | 3.3 s |
| Oct 31, 2026 | 3.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 250 ms |
| May 23, 2026 | 260 ms |
| May 30, 2026 | 251 ms |
| Jun 6, 2026 | 232 ms |
| Jun 13, 2026 | 245 ms |
| Jun 20, 2026 | 227 ms |
| Jun 27, 2026 | 212 ms |
| Jul 4, 2026 | 213 ms |
| Jul 11, 2026 | 203 ms |
| Jul 18, 2026 | 211 ms |
| Jul 25, 2026 | 235 ms |
| Aug 1, 2026 | 260 ms |
| Aug 8, 2026 | 266 ms |
| Aug 15, 2026 | 284 ms |
| Aug 22, 2026 | 271 ms |
| Aug 29, 2026 | 253 ms |
| Sep 5, 2026 | 256 ms |
| Sep 12, 2026 | 261 ms |
| Sep 19, 2026 | 283 ms |
| Sep 26, 2026 | 310 ms |
| Oct 3, 2026 | 312 ms |
| Oct 10, 2026 | 321 ms |
| Oct 17, 2026 | 328 ms |
| Oct 24, 2026 | 320 ms |
| Oct 31, 2026 | 312 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.9 s
1.7 s
2.6 s
3.4 s
4.3 s
5.2 s
6.0 s
6.9 s
funraise.org does not allow embedding, so this is Google's rendering of the page.
Speed
Reduce unused JavaScript
2.1 s · 663 KiBAbout 663 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.1 s faster on a phone.
Use efficient cache lifetimes
1.4 s · 586 KiB27 files are served with short cache lifetimes, so returning visitors download them again (586 KiB).
Reduce unused CSS
1.1 s · 119 KiBAbout 119 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.1 s faster on a phone.
Mobile performance score: 40
40/100Your mobile performance score is 40. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.7 s
A phone's processor spends 4.7 s on main-thread work while loading, 2.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, website-files.com and Facebook and others), adding 2.8 MB and 1.8 s of main-thread time.
Render-blocking requests
750 ms1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 750 ms.
Google Tag Manager adds 606 ms
606 msGoogle Tag Manager costs a phone 606 ms of main-thread work and 696 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
website-files.com adds 386 ms
386 mswebsite-files.com costs a phone 386 ms of main-thread work and 1.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
455 KiB18 images could be 455 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Facebook adds 305 ms
305 msFacebook costs a phone 305 ms of main-thread work and 315 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,508 HTML elements
The page has 1,508 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
18 long tasks on the main thread
18 long tasks block the main thread while loading, the longest for 224 ms. During a long task the page ignores taps.
Legacy JavaScript
150 ms · 45 KiBPolyfills for old browsers add 45 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 13 ms
13 msYour server sent the HTML in 13 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 15.9 s
15.9 sYour largest element takes 15.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “2”.
Time to Interactive: 26.3 s
26.3 sThe page becomes fully interactive after 26.3 s. Good is under 3.8 s.
Speed Index: 10.3 s
10.3 sVisually, the page fills in at 10.3 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 1.0 s
1.0 sScripts block taps and scrolling for 1.0 s in total while the page loads. Good is under 200 ms.
Real-user INP: 235 ms
235 msReal visitors wait 235 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Tap response (INP) got 24% slower for real visitors
+24%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 250 ms to 312 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user TTFB: 898 ms
898 msReal visitors wait 898 ms for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.6 s
2.6 sThe first text or image appears after 2.6 s on a phone. Good is under 1.8 s.
28 images without width and height
28 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
+1%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.4 s to 3.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user LCP: 1.8 s
1.8 sReal visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.02
0.02For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 4.6 MB in 169 requests
4.6 MBYour homepage downloads 4.6 MB in 169 requests on a phone: images 2.3 MB (79), scripts 1.9 MB (36) and fonts 224 KiB (7). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
27 KiB1 image is downloaded at several times the size a phone draws it, for example 6a3144a1ce6713a3d222014a_26 _image (1).avif at 1,288 px wide, shown at 350 px. Resized copies would save about 27 KiB.
1 image in older formats
1 image (31 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image below the first screen load straight away
1 image further down the page (80 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 1.3 g of CO₂ per visit
1.30 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.30 g of CO₂e: 156.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Certain ARIA roles must contain particular children (1 element)
Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.
45 text elements with low contrast
45 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (36 elements)
All page content should be contained by landmarks: 36 elements on the page fail this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
Headings skip levels
Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 151 images in the HTML carry an alt attribute.
39 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 4 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
151 internal links, 16 external
The homepage links to 151 pages on funraise.org and 16 external pages.
8 checks passed
Meta description: 153 characters
Your meta description is 153 characters: “Funraise makes nonprofit fundraising a piece of cake. With truly innovative features and tools, fundraising is easier t…”.
One H1 headline
Your main headline reads: “Nonprofit fundraising software”.
Title: 50 characters
Your title is a healthy 50 characters: “The Best Nonprofit Fundraising Software | Funraise”.
Canonical URL set
The canonical URL is https://www.funraise.org/.
Structured data in place
Structured data found: Organization, SoftwareApplication and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.funraise.org/sitemap.xml.
AI search readiness
Opted out of AI training for 2 crawlers
robots.txt blocks ClaudeBot and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,505 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (5 KiB, 37 links), a plain-text guide to the site for AI tools.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 67 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.
2 checks passed
Tap targets are thumb-sized
15 of 16 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
8 checks passed
Served over HTTPS
The homepage is served over HTTPS (funraise.org).
Valid certificate (65 days left)
The certificate from Amazon · Amazon RSA 2048 M01 verifies for funraise.org and is valid for another 65 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
http:// redirects to https
http://funraise.org redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 54 links work
All 54 links checked from your homepage (40 internal, 14 external) answered without errors.
Domain and trust
No CAA record
funraise.org has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
funraise.org's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 18 years old
18 yearsfunraise.org was registered in Mar 2008 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Registered until Mar 2027
funraise.org is registered until Mar 2027.
Content and conversion
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 782 words of copy
The homepage carries about 782 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Get a Demo”.
47 calls to action
The homepage has 47 calls to action, for example “👉 Get Started for Free”, “Get a Demo” and “Pricing”.
Social proof on the page
Social proof on the homepage: 55 testimonial or review blocks, a star rating and 16 trust badges.
Analytics in place
Analytics detected: Google Tag Manager, Meta Pixel and HubSpot.
Email authentication
Email authentication score: 85/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:stspg-customer.com include:sendgrid.net include:6549460.spf08.hubspotemail.net include:_spf.google.com ~…”.
DKIM signing found
A DKIM key is published (selector “google”, “s1” and “s2”), so receivers can verify mail really came from you.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 2 mores (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.
24 cookies set on arrival
24Opening the homepage sets 24 cookies (measured from a US location before any click).
48 other companies contacted
Loading the homepage contacts 48 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: HubSpot cookie banner
A consent management tool (HubSpot cookie banner) loads with the page.
Upkeep, stack and company
Stack
- CMS
- Webflow
- Framework
- React
- Analytics
- Google Tag Manager
- Hosting
- CloudFront
Company
- Headquarters
- Costa Mesa
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 30 issues on funraise.org, including 22 speed issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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