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fussmatten.de website review

Visit site (opens in a new tab)Reviewed 10 November 202637 issues · 85 checks

This review found 37 issues worth fixing on fussmatten.de, 9 of them high impact, across 85 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.4 sMay 23Nov 71.4 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.5 s
May 30, 20261.5 s
Jun 6, 20261.5 s
Jun 13, 20261.5 s
Jun 20, 20261.5 s
Jun 27, 20261.5 s
Jul 4, 20261.6 s
Jul 11, 20261.6 s
Jul 18, 20261.6 s
Jul 25, 20261.6 s
Aug 1, 20261.6 s
Aug 8, 20261.6 s
Aug 15, 20261.6 s
Aug 22, 20261.6 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.5 s
Sep 19, 20261.5 s
Sep 26, 20261.5 s
Oct 3, 20261.5 s
Oct 10, 20261.5 s
Oct 17, 20261.4 s
Oct 24, 20261.4 s
Oct 31, 20261.4 s
Nov 7, 20261.4 s
Real-visitor tap response (INP)75th percentile, phones
239 ms169 msMay 23Nov 7213 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026177 ms
May 30, 2026193 ms
Jun 6, 2026204 ms
Jun 13, 2026214 ms
Jun 20, 2026215 ms
Jun 27, 2026214 ms
Jul 4, 2026210 ms
Jul 11, 2026203 ms
Jul 18, 2026202 ms
Jul 25, 2026196 ms
Aug 1, 2026201 ms
Aug 8, 2026204 ms
Aug 15, 2026211 ms
Aug 22, 2026212 ms
Aug 29, 2026207 ms
Sep 5, 2026209 ms
Sep 12, 2026209 ms
Sep 19, 2026211 ms
Sep 26, 2026219 ms
Oct 3, 2026220 ms
Oct 10, 2026231 ms
Oct 17, 2026228 ms
Oct 24, 2026219 ms
Oct 31, 2026218 ms
Nov 7, 2026213 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of fussmatten.de (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. fussmatten.de at 0.9 s0.9 s
  2. fussmatten.de at 1.8 s1.8 s
  3. fussmatten.de at 2.7 s2.7 s
  4. fussmatten.de at 3.6 s3.6 s
  5. fussmatten.de at 4.5 s4.5 s
  6. fussmatten.de at 5.4 s5.4 s
  7. fussmatten.de at 6.3 s6.3 s
  8. fussmatten.de at 7.2 s7.2 s

Speed

10 to fix62
  • Main-thread work: 4.3 s

    A phone's processor spends 4.3 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, smarketer.de and JSDelivr CDN and others), adding 1.2 MB and 1.1 s of main-thread time.

  • Improve image delivery

    650 ms · 422 KiB

    19 images could be 422 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 650 ms faster on a phone.

  • Mobile performance score: 62

    62/100

    Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    736 KiB

    About 736 KiB of JavaScript is downloaded but never used on this page.

  • Google Tag Manager adds 666 ms

    666 ms

    Google Tag Manager costs a phone 666 ms of main-thread work and 675 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    350 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 258 ms. During a long task the page ignores taps.

  • 1,891 HTML elements

    The page has 1,891 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Shopify adds 90 ms

    90 ms

    Shopify costs a phone 90 ms of main-thread work and 303 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 47 KiB

    About 47 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Use efficient cache lifetimes

    66 KiB

    8 files are served with short cache lifetimes, so returning visitors download them again (66 KiB).

  • Legacy JavaScript

    26 KiB

    Polyfills for old browsers add 26 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    2 KiB

    2 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 15 ms

    15 ms

    Your server sent the HTML in 15 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 13.4 s

    13.4 s

    The page becomes fully interactive after 13.4 s. Good is under 3.8 s.

  • Largest Contentful Paint: 5.5 s

    5.5 s

    Your largest element takes 5.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Real-user INP: 204 ms

    204 ms

    Real visitors wait 204 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Total Blocking Time: 555 ms

    555 ms

    Scripts block taps and scrolling for 555 ms in total while the page loads. Good is under 200 ms.

  • Speed Index: 4.3 s

    4.3 s

    Visually, the page fills in at 4.3 s (Speed Index). Good is under 3.4 s.

  • 19 images without width and height

    19 images have no width and height attributes, so the layout jumps as each one loads.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • Tap response (INP) got 16% slower for real visitors

    +16%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 177 ms to 213 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.4 s

    1.4 s

    Real visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.9 s

    0.9 s

    Real visitors see the first content after 0.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 458 ms

    458 ms

    Real visitors wait 458 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 4.0 MB in 253 requests

    4.0 MB

    Your homepage downloads 4.0 MB in 253 requests on a phone: images 1.5 MB (71), scripts 1.3 MB (53) and other files 927 KiB (114). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (216 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.1 g of CO₂ per visit

    1.13 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.13 g of CO₂e: 135.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 8393
  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 12 images without alt text

    12 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 11 links without text

    11 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9285
  • Title is short (22 characters)

    Your title is only 22 characters: “Fussmatten Online Shop”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Meta description is long (319 characters)

    Your meta description is 319 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 84 internal links, 3 external

    The homepage links to 84 pages on fussmatten.de and 3 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “Fussmatten”.

  • Canonical URL set

    The canonical URL is https://fussmatten.de/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://fussmatten.de/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (950 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://fussmatten.de/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 2 pages without a meta description

    https://fussmatten.de/pages/kontakt and https://fussmatten.de/pages/b2b have no meta description, so Google writes the search snippet from whatever text it finds.

  • 8 pages without an H1

    https://fussmatten.de/pages/b2b, https://fussmatten.de/collections/schmutzfangmatten, https://fussmatten.de/collections/fussabtreter, https://fussmatten.de/products/fussmatte-kokos-eingansmatten-individuell-angefertigt-bis-30-mm-hohe, https://fussmatten.de/collections/ringgummimatten and https://fussmatten.de/products/schmutzfangmatte-splash-auf-mass and 2 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 3 pages with very little text

    https://fussmatten.de/pages/kontakt, https://fussmatten.de/products/schmutzfangmatte-splash-auf-mass and https://fussmatten.de/products/schmutzfangmatte-use-wash-in-vielen-farben-auf-wunschmass have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 5 pages slow to respond

    https://fussmatten.de/collections/sport-freizeit, https://fussmatten.de/products/schmutzfangmatte-splash-auf-mass, https://fussmatten.de/products/schmutzfangmatte-use-wash-in-vielen-farben-auf-wunschmass, https://fussmatten.de/products/fussmatte-mit-innovatives-3d-netz-imperial-1000 and https://fussmatten.de/products/fussmatte-rhine-unicolor-10-farben-6-grossen took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 38 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    14 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9671
  • 1 broken image

    1 image failed to load on a phone, for example https://fussmatten.de/cdn/shop/files/icon-modal-pdp.jpg?v=3573.

  • 7 small tap targets

    7 of 32 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 675 words of copy

    The homepage carries about 675 words of visible text.

4 checks passed
  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 34 testimonial or review blocks and 4 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 15 cookies set on arrival

    15

    Opening the homepage sets 15 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 19 other companies contacted

    Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at fussmatten.de, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 6 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Consentmo Gdpr · Smarketer Trackwave · Judge Me Reviews · Upload Lift · Stape Remix · Gdpr Backpack

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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