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gavic.jp website review

Visit site (opens in a new tab)Reviewed 12 November 202647 issues · 84 checks

This review found 47 issues worth fixing on gavic.jp, 19 of them high impact, across 84 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s2.1 sMay 23Nov 72.4 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20262.2 s
May 30, 20262.2 s
Jun 6, 20262.2 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.2 s
Jul 4, 20262.2 s
Jul 11, 20262.2 s
Jul 18, 20262.3 s
Jul 25, 20262.2 s
Aug 1, 20262.2 s
Aug 8, 20262.2 s
Aug 15, 20262.3 s
Aug 22, 20262.4 s
Aug 29, 20262.4 s
Sep 5, 20262.4 s
Sep 12, 20262.3 s
Sep 19, 20262.3 s
Sep 26, 20262.3 s
Oct 3, 20262.3 s
Oct 10, 20262.3 s
Oct 17, 20262.2 s
Oct 24, 20262.4 s
Oct 31, 20262.4 s
Nov 7, 20262.4 s
Real-visitor tap response (INP)75th percentile, phones
157 ms121 msMay 23Nov 7140 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026139 ms
May 30, 2026142 ms
Jun 6, 2026141 ms
Jun 13, 2026138 ms
Jun 20, 2026134 ms
Jun 27, 2026130 ms
Jul 4, 2026130 ms
Jul 11, 2026125 ms
Jul 18, 2026135 ms
Jul 25, 2026139 ms
Aug 1, 2026142 ms
Aug 8, 2026153 ms
Aug 15, 2026142 ms
Aug 22, 2026143 ms
Aug 29, 2026140 ms
Sep 5, 2026137 ms
Sep 12, 2026138 ms
Sep 19, 2026136 ms
Sep 26, 2026136 ms
Oct 3, 2026136 ms
Oct 10, 2026136 ms
Oct 17, 2026138 ms
Oct 24, 2026140 ms
Oct 31, 2026141 ms
Nov 7, 2026140 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of gavic.jp (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. gavic.jp at 0.7 s0.7 s
  2. gavic.jp at 1.4 s1.4 s
  3. gavic.jp at 2.0 s2.0 s
  4. gavic.jp at 2.7 s2.7 s
  5. gavic.jp at 3.4 s3.4 s
  6. gavic.jp at 4.1 s4.1 s
  7. gavic.jp at 4.7 s4.7 s
  8. gavic.jp at 5.4 s5.4 s

Speed

11 to fix38
  • Use efficient cache lifetimes

    45.3 s · 16.5 MB

    31 files are served with short cache lifetimes, so returning visitors download them again (16.5 MB).

  • Improve image delivery

    42.1 s · 15.8 MB

    25 images could be 15.8 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 42.1 s faster on a phone.

  • Reduce unused JavaScript

    3.3 s · 634 KiB

    About 634 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.3 s faster on a phone.

  • Render-blocking requests

    2.7 s

    16 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.7 s.

  • Reduce unused CSS

    1.8 s · 354 KiB

    About 354 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.8 s faster on a phone.

  • Mobile performance score: 38

    38/100

    Your mobile performance score is 38. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (YouTube, Google Tag Manager and Google CDN and others), adding 2.1 MB and 1.2 s of main-thread time.

  • YouTube adds 733 ms

    733 ms

    YouTube costs a phone 733 ms of main-thread work and 984 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify CSS

    300 ms · 23 KiB

    23 KiB could be saved by minifying CSS.

  • Main-thread work: 2.8 s

    A phone's processor spends 2.8 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Google Fonts adds 20 ms

    20 ms

    Google Fonts costs a phone 20 ms of main-thread work and 797 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 9 long tasks on the main thread

    9 long tasks block the main thread while loading, the longest for 202 ms. During a long task the page ignores taps.

  • Minify JavaScript

    150 ms · 2 KiB

    2 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 1 ms

    1 ms

    Your server sent the HTML in 1 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • First Contentful Paint: 9.0 s

    9.0 s

    The first text or image appears after 9.0 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 62.3 s

    62.3 s

    Your largest element takes 62.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 63.1 s

    63.1 s

    The page becomes fully interactive after 63.1 s. Good is under 3.8 s.

  • Speed Index: 10.3 s

    10.3 s

    Visually, the page fills in at 10.3 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 710 ms

    710 ms

    Scripts block taps and scrolling for 710 ms in total while the page loads. Good is under 200 ms.

  • Real-user CLS: 0.23

    0.23

    For real visitors the layout shifts by 0.23 (75th percentile). Good is under 0.1.

  • Real-user FCP: 2.1 s

    2.1 s

    Real visitors see the first content after 2.1 s (75th percentile). Good is under 1.8 s.

  • 18 images without width and height

    18 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 139 ms to 140 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 137 ms

    137 ms

    Real visitors wait 137 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user TTFB: 470 ms

    470 ms

    Real visitors wait 470 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

5 to fix18
  • Page weight: 18.7 MB in 93 requests

    18.7 MB

    Your homepage downloads 18.7 MB in 93 requests on a phone: images 16.5 MB (28), scripts 1.2 MB (14) and fonts 659 KiB (30). Under 2 MB keeps phones on slow connections fast.

  • 11 images over 500 KB

    11 images weigh 15.8 MB together. On a phone connection a single image that size takes seconds.

  • 10 images far larger than shown

    8.0 MB

    10 images are downloaded at several times the size a phone draws them, for example logo_instagram.png at 5,000 px wide, shown at 40 px. Resized copies would save about 8.0 MB.

  • 17 images in older formats

    17 images (16.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 15 images below the first screen load straight away

    15 images further down the page (8.7 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 5.3 g of CO₂ per visit

    5.29 g

    By the Sustainable Web Design model, a visit to your homepage emits about 5.29 g of CO₂e: 634.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

8 to fixGoogle 8089
  • Images must have alternative text (4 elements)

    Images must have alternative text: 4 elements on the page fail this check, rated critical by axe-core.

  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • All page content should be contained by landmarks (9 elements)

    All page content should be contained by landmarks: 9 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • Hidden but focusable

    1 element hidden from screen readers can still receive keyboard focus.

  • ARIA role should be appropriate for the element (1 element)

    ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.

1 checks passed
  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 7 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

7 to fixGoogle 9269
  • Title is short (17 characters)

    Your title is only 17 characters: “GAViC(ガビック) 公式サイト”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is long (169 characters)

    Your meta description is 169 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No XML sitemap

    No XML sitemap at https://gavic.jp/sitemap.xml, so Google discovers your pages only by following links.

  • No robots.txt

    There is no robots.txt at gavic.jp/robots.txt, the first file search crawlers ask for.

  • Only 2 internal links

    The homepage links to only 2 pages on your own site, so visitors and crawlers find few routes into the rest of it.

  • One H1 headline

    Your <h1> is empty.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

2 checks passed
  • Canonical URL set

    The canonical URL is https://gavic.jp/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

AI search readiness

1 to fix69
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://gavic.jp/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

Other pages

100
  • 1 page with very little text

    https://gavic.jp/shoplist.html has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 1 internal page checked

    We fetched 1 page linked from your homepage and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 1 page we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 1 page that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 1 page that loaded have a <title>.

Best practices

3 to fixGoogle 7785
  • 6 small tap targets

    6 of 23 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 5 third-party cookies

    5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://use.fontawesome.com/releases/v6.2.0/css/all.css' from origin 'https://gavic.jp' ha…”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Only about 85 words

    The homepage has only about 85 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “SHOP”.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 19 other companies contacted

    Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at gavic.jp, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify;Shopify Plus
Analytics
Google Analytics
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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