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getdogface.com website review
Visit site (opens in a new tab)Reviewed 13 November 202637 issues · 84 checks
This review found 37 issues worth fixing on getdogface.com, 14 of them high impact, across 84 checks. The most urgent: page weight: 51.3 MB in 321 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
84B- #19,733 of 108,650 reviewed websitesbeats 77%
- #12,860 of 61,637 online storesbeats 73%
- #12,491 of 56,248 Shopify storesbeats 71%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.6 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.6 s |
| Jun 13, 2026 | 1.5 s |
| Jun 27, 2026 | 1.5 s |
| Jul 18, 2026 | 1.3 s |
| Aug 1, 2026 | 1.3 s |
| Aug 8, 2026 | 1.3 s |
| Aug 15, 2026 | 1.3 s |
| Aug 22, 2026 | 1.4 s |
| Aug 29, 2026 | 1.4 s |
| Sep 5, 2026 | 1.4 s |
| Sep 12, 2026 | 1.4 s |
| Sep 19, 2026 | 1.4 s |
| Sep 26, 2026 | 1.4 s |
| Oct 3, 2026 | 1.4 s |
| Oct 10, 2026 | 1.4 s |
| Oct 17, 2026 | 1.3 s |
| Oct 24, 2026 | 1.3 s |
| Oct 31, 2026 | 1.2 s |
| Nov 7, 2026 | 1.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Aug 15, 2026 | 104 ms |
| Aug 22, 2026 | 111 ms |
| Aug 29, 2026 | 112 ms |
| Sep 5, 2026 | 116 ms |
| Sep 12, 2026 | 119 ms |
| Sep 19, 2026 | 117 ms |
| Sep 26, 2026 | 117 ms |
| Oct 10, 2026 | 119 ms |
| Oct 24, 2026 | 120 ms |
| Oct 31, 2026 | 120 ms |
| Nov 7, 2026 | 120 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Reduce unused JavaScript
3.9 s · 665 KiBAbout 665 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.9 s faster on a phone.
Use efficient cache lifetimes
1.2 s · 187 KiB21 files are served with short cache lifetimes, so returning visitors download them again (187 KiB).
Improve image delivery
800 ms · 7.9 MB10 images could be 7.9 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 800 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Clarity and Klaviyo and others), adding 18.0 MB and 647 ms of main-thread time.
Shopify adds 52 ms
52 msShopify costs a phone 52 ms of main-thread work and 16.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Mobile performance score: 59
59/100Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
800 ms9 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.
Legacy JavaScript
350 ms · 74 KiBPolyfills for old browsers add 74 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 350 ms faster on a phone.
Google Tag Manager adds 229 ms
229 msGoogle Tag Manager costs a phone 229 ms of main-thread work and 561 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.7 s
A phone's processor spends 2.7 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 126 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Reduce unused CSS
34 KiBAbout 34 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Minify JavaScript
5 KiB5 KiB could be saved by minifying JavaScript.
1 checks passed
Server response: 8 ms
8 msYour server sent the HTML in 8 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 41.0 s
41.0 sYour largest element takes 41.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 43.8 s
43.8 sThe page becomes fully interactive after 43.8 s. Good is under 3.8 s.
Speed Index: 14.2 s
14.2 sVisually, the page fills in at 14.2 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.4 s
3.4 sThe first text or image appears after 3.4 s on a phone. Good is under 1.8 s.
17 images without width and height
17 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 12% slower for real visitors
+12%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 104 ms to 120 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
9 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.2 s
1.2 sReal visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 120 ms
120 msReal visitors wait 120 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.1 s
1.1 sReal visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 485 ms
485 msReal visitors wait 485 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 24% faster for real visitors
-24%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 87 ms
87 msScripts block the page for only 87 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0.017
0.017The layout barely moves while loading (CLS 0.017, good is under 0.1).
Images and page weight
Page weight: 51.3 MB in 321 requests
51.3 MBYour homepage downloads 51.3 MB in 321 requests on a phone: media 39.6 MB (3), images 9.0 MB (70) and scripts 1.6 MB (85). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
23_0901_IMG_5497_Brush_Gel_in_shower_rotate_forGIF_V2_1_587a weighs 8.4 MB. On a phone connection a single image that size takes seconds.
7 images far larger than shown
5.4 MB7 images are downloaded at several times the size a phone draws them, for example 23_0901_IMG_5497_Brush_Gel_in_shower_rotate_forGIF_V2_1_587a at 1,920 px wide, shown at 390 px. Resized copies would save about 5.4 MB.
8 images below the first screen load straight away
8 images further down the page (8.9 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
1 image in older formats
1 image (8.4 MB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 14.5 g of CO₂ per visit
14.54 gBy the Sustainable Web Design model, a visit to your homepage emits about 14.54 g of CO₂e: 1744.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Unlabelled dropdowns
1 dropdown has no label.
12 text elements with low contrast
12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Links must have discernible text (1 element)
Links must have discernible text: 1 element on the page fails this check, rated serious by axe-core.
51 images without alt text
51 images have no alt text, which hurts accessibility and image search.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
3 form fields without a label
3 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h3, h2 → h6 and h1 → h3), which makes the page harder to scan with a screen reader.
1 checks passed
46 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is short (46 characters)
Your meta description is only 46 characters: “Smart Skincare. Specifically Designed for Men.”. 70 to 160 characters is enough to sell the click.
4 H1 headlines
There are 4 <h1> headlines (“<img src="//www.getdogface.com/cdn/shop/files/LOG…”, “” and “Upgrade to a Deluxe Kit for only $30.00”). One clear main headline is easier for people and search engines.
1 link crawlers can't follow
1 link has no real href, so search engines can't follow it.
57 internal links, 3 external
The homepage links to 57 pages on getdogface.com and 3 external pages.
6 checks passed
Title: 33 characters
Your title is a healthy 33 characters: “Dogface For Men – Dogface for Men”.
Canonical URL set
The canonical URL is https://www.getdogface.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.getdogface.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,173 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.getdogface.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
2 pages share a title
https://www.getdogface.com/products/wake-up-gel-upsell and https://www.getdogface.com/products/wake-up-gel-3-tier-pricing all use the title “Wake-Up Gel * – Dogface for Men”. Search engines can't tell which page to show for a search, so each competes with the others.
7 pages without a meta description
https://www.getdogface.com/pages/devices, https://www.getdogface.com/pages/kits, https://www.getdogface.com/pages/product-select-formulation, https://www.getdogface.com/pages/fragrance, https://www.getdogface.com/pages/product-select-hardware and https://www.getdogface.com/products/epic-masculinity and 1 other have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://www.getdogface.com/products/deluxe-kit-with-technobrush-80 and https://www.getdogface.com/products/age-defying-kit use the same meta description. A description written for each page earns more clicks.
1 page without an H1
https://www.getdogface.com/pages/fragrance has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://event.havasedge.com/track-event?emeta=eyJwIjoiaHR0cHM6Ly93d3cuZ2V0ZG9nZmFjZS5jb20vIiwibyI6Imh0dHBzOi8vd3d3LmdldGRvZ2ZhY2UuY29tIiwiYW8iOltdLCJwYXJtcyI6e30sInByIjoiIiwiaW5mIjpmYWxzZSwibGNraWQiOi.
5 JavaScript errors while loading
5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
23 of 25 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
About 524 words of copy
The homepage carries about 524 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Shop Best Sellers”.
4 calls to action
The homepage has 4 calls to action, for example “Shop Best Sellers”, “Shop Now” and “SHOP NOW”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 11 testimonial or review blocks and 1 trust badge.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
8 trackers load before any consent
8Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
33 cookies set on arrival
33Opening the homepage sets 33 cookies, 2 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
47 other companies contacted
Loading the homepage contacts 47 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at getdogface.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 8 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Pandectes Gdpr · Inbox · Klaviyo Email Marketing Sms · Gdpr Cookie Consent · privy.com · luckyorange.com · adroll.com · goaffpro.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Analytics | Google Tag Manager | Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on getdogface.com, including 15 speed issues, 3 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.