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getdogface.com website review

Visit site (opens in a new tab)Reviewed 13 November 202637 issues · 84 checks

This review found 37 issues worth fixing on getdogface.com, 14 of them high impact, across 84 checks. The most urgent: page weight: 51.3 MB in 321 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.2 sMay 23Nov 71.2 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.6 s
May 30, 20261.7 s
Jun 6, 20261.6 s
Jun 13, 20261.5 s
Jun 27, 20261.5 s
Jul 18, 20261.3 s
Aug 1, 20261.3 s
Aug 8, 20261.3 s
Aug 15, 20261.3 s
Aug 22, 20261.4 s
Aug 29, 20261.4 s
Sep 5, 20261.4 s
Sep 12, 20261.4 s
Sep 19, 20261.4 s
Sep 26, 20261.4 s
Oct 3, 20261.4 s
Oct 10, 20261.4 s
Oct 17, 20261.3 s
Oct 24, 20261.3 s
Oct 31, 20261.2 s
Nov 7, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
122 ms102 msAug 15Nov 7120 ms
Show as table
DateReal-visitor tap response (INP)
Aug 15, 2026104 ms
Aug 22, 2026111 ms
Aug 29, 2026112 ms
Sep 5, 2026116 ms
Sep 12, 2026119 ms
Sep 19, 2026117 ms
Sep 26, 2026117 ms
Oct 10, 2026119 ms
Oct 24, 2026120 ms
Oct 31, 2026120 ms
Nov 7, 2026120 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of getdogface.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. getdogface.com at 0.4 s0.4 s
  2. getdogface.com at 0.8 s0.8 s
  3. getdogface.com at 1.1 s1.1 s
  4. getdogface.com at 1.5 s1.5 s
  5. getdogface.com at 1.9 s1.9 s
  6. getdogface.com at 2.3 s2.3 s
  7. getdogface.com at 2.6 s2.6 s
  8. getdogface.com at 3.0 s3.0 s

Speed

10 to fix59
  • Reduce unused JavaScript

    3.9 s · 665 KiB

    About 665 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.9 s faster on a phone.

  • Use efficient cache lifetimes

    1.2 s · 187 KiB

    21 files are served with short cache lifetimes, so returning visitors download them again (187 KiB).

  • Improve image delivery

    800 ms · 7.9 MB

    10 images could be 7.9 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 800 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Clarity and Klaviyo and others), adding 18.0 MB and 647 ms of main-thread time.

  • Shopify adds 52 ms

    52 ms

    Shopify costs a phone 52 ms of main-thread work and 16.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 59

    59/100

    Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    800 ms

    9 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.

  • Legacy JavaScript

    350 ms · 74 KiB

    Polyfills for old browsers add 74 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 350 ms faster on a phone.

  • Google Tag Manager adds 229 ms

    229 ms

    Google Tag Manager costs a phone 229 ms of main-thread work and 561 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.7 s

    A phone's processor spends 2.7 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 7 long tasks on the main thread

    7 long tasks block the main thread while loading, the longest for 126 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Reduce unused CSS

    34 KiB

    About 34 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify JavaScript

    5 KiB

    5 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 41.0 s

    41.0 s

    Your largest element takes 41.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 43.8 s

    43.8 s

    The page becomes fully interactive after 43.8 s. Good is under 3.8 s.

  • Speed Index: 14.2 s

    14.2 s

    Visually, the page fills in at 14.2 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.4 s

    3.4 s

    The first text or image appears after 3.4 s on a phone. Good is under 1.8 s.

  • 17 images without width and height

    17 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 12% slower for real visitors

    +12%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 104 ms to 120 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

9 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 120 ms

    120 ms

    Real visitors wait 120 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 485 ms

    485 ms

    Real visitors wait 485 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 24% faster for real visitors

    -24%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 87 ms

    87 ms

    Scripts block the page for only 87 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.017

    0.017

    The layout barely moves while loading (CLS 0.017, good is under 0.1).

Images and page weight

5 to fix18
  • Page weight: 51.3 MB in 321 requests

    51.3 MB

    Your homepage downloads 51.3 MB in 321 requests on a phone: media 39.6 MB (3), images 9.0 MB (70) and scripts 1.6 MB (85). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    23_0901_IMG_5497_Brush_Gel_in_shower_rotate_forGIF_V2_1_587a weighs 8.4 MB. On a phone connection a single image that size takes seconds.

  • 7 images far larger than shown

    5.4 MB

    7 images are downloaded at several times the size a phone draws them, for example 23_0901_IMG_5497_Brush_Gel_in_shower_rotate_forGIF_V2_1_587a at 1,920 px wide, shown at 390 px. Resized copies would save about 5.4 MB.

  • 8 images below the first screen load straight away

    8 images further down the page (8.9 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 1 image in older formats

    1 image (8.4 MB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 14.5 g of CO₂ per visit

    14.54 g

    By the Sustainable Web Design model, a visit to your homepage emits about 14.54 g of CO₂e: 1744.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fixGoogle 8390
  • Unlabelled dropdowns

    1 dropdown has no label.

  • 12 text elements with low contrast

    12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Links must have discernible text (1 element)

    Links must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

  • 51 images without alt text

    51 images have no alt text, which hurts accessibility and image search.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 3 form fields without a label

    3 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h1 → h3, h2 → h6 and h1 → h3), which makes the page harder to scan with a screen reader.

1 checks passed
  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 8588
  • Meta description is short (46 characters)

    Your meta description is only 46 characters: “Smart Skincare. Specifically Designed for Men.”. 70 to 160 characters is enough to sell the click.

  • 4 H1 headlines

    There are 4 <h1> headlines (“<img src="//www.getdogface.com/cdn/shop/files/LOG…”, “” and “Upgrade to a Deluxe Kit for only $30.00”). One clear main headline is easier for people and search engines.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 57 internal links, 3 external

    The homepage links to 57 pages on getdogface.com and 3 external pages.

6 checks passed
  • Title: 33 characters

    Your title is a healthy 33 characters: “Dogface For Men – Dogface for Men”.

  • Canonical URL set

    The canonical URL is https://www.getdogface.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.getdogface.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,173 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.getdogface.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix81
  • 2 pages share a title

    https://www.getdogface.com/products/wake-up-gel-upsell and https://www.getdogface.com/products/wake-up-gel-3-tier-pricing all use the title “Wake-Up Gel * – Dogface for Men”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 7 pages without a meta description

    https://www.getdogface.com/pages/devices, https://www.getdogface.com/pages/kits, https://www.getdogface.com/pages/product-select-formulation, https://www.getdogface.com/pages/fragrance, https://www.getdogface.com/pages/product-select-hardware and https://www.getdogface.com/products/epic-masculinity and 1 other have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://www.getdogface.com/products/deluxe-kit-with-technobrush-80 and https://www.getdogface.com/products/age-defying-kit use the same meta description. A description written for each page earns more clicks.

  • 1 page without an H1

    https://www.getdogface.com/pages/fragrance has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://event.havasedge.com/track-event?emeta=eyJwIjoiaHR0cHM6Ly93d3cuZ2V0ZG9nZmFjZS5jb20vIiwibyI6Imh0dHBzOi8vd3d3LmdldGRvZ2ZhY2UuY29tIiwiYW8iOltdLCJwYXJtcyI6e30sInByIjoiIiwiaW5mIjpmYWxzZSwibGNraWQiOi.

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    23 of 25 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix93
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • About 524 words of copy

    The homepage carries about 524 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Best Sellers”.

  • 4 calls to action

    The homepage has 4 calls to action, for example “Shop Best Sellers”, “Shop Now” and “SHOP NOW”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 11 testimonial or review blocks and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 33 cookies set on arrival

    33

    Opening the homepage sets 33 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 47 other companies contacted

    Loading the homepage contacts 47 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at getdogface.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 8 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Pandectes Gdpr · Inbox · Klaviyo Email Marketing Sms · Gdpr Cookie Consent · privy.com · luckyorange.com · adroll.com · goaffpro.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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