gladskin.co.uk website review

Not measured in this review.

• Tap response (INP) held steady for real visitors

  +7%

  Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 155 ms to 175 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Largest content (LCP) held steady for real visitors

  +2%

  Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Page weight: 10.0 MB

  10.0 MB

  Your homepage downloads 10.0 MB on a phone, 1.4 MB of it images (15%). Under 2 MB keeps phones on slow connections fast.

• 1 image over 500 KB

  55b6a202-39fe-48ee-b080-4a817bd3eaa0.png weighs 957 KiB. On a phone connection a single image that size takes seconds.

  Elements (1)

• 1 image in older formats

  1 image (957 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  Elements (1)

• 1 image below the first screen load straight away

  1 image further down the page (41 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  Elements (1)

• About 2.8 g of CO₂ per visit

  2.83 g

  By the Sustainable Web Design model, a visit to your homepage emits about 2.83 g of CO₂e: 339.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

• Invalid ARIA attributes

  11 elements use ARIA attributes their role does not allow, which confuses screen readers.

  Elements (3)

• Elements must only use permitted ARIA attributes (1 element)

  Elements must only use permitted ARIA attributes: 1 element on the page fails this check, rated serious by axe-core.

  Elements (1)

• 1 text element with low contrast

  1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  Elements (1)

• 3 images without alt text

  3 images have no alt text, which hurts accessibility and image search.

  View sourceElements (2)

• All page content should be contained by landmarks (5 elements)

  All page content should be contained by landmarks: 5 elements on the page fail this check, rated moderate by axe-core.

  Elements (3)

• 8 links without text

  8 visible links have no text or label, so screen readers cannot say where they go.

  Elements (2)

• Headings skip levels

  Headings skip levels (h2 → h4, h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

  View source

• 122 internal links, 8 external

  The homepage links to 122 pages on gladskin.co.uk and 8 external pages.

• Organization data is thin (3 of 6 facts)

  Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  View source

• No llms.txt

  There is no https://gladskin.eu/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

• 3 pages without a meta description

  https://gladskin.eu/collections/all, https://gladskin.eu/collections/alle-producten and https://gladskin.eu/collections/shop-op-producttype have no meta description, so Google writes the search snippet from whatever text it finds.

  Elements (3)

• 15 internal pages checked

  We fetched 15 pages linked from your homepage (of 37 found) and read each the way a search engine does.

• 2 JavaScript errors while loading

  2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

• No social proof

  No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

• No direct contact details

  No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

• No risk reducer

  No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

• About 324 words of copy

  The homepage carries about 324 words of visible text.

• 6 trackers load before any consent

  6

  Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

• 24 cookies set on arrival

  24

  Opening the homepage sets 24 cookies (measured from a US location before any click).

• No consent tool detected

  No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

• 45 other companies contacted

  Loading the homepage contacts 45 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.