gracejwhite.com website review

66 files are served with short cache lifetimes, so returning visitors download them again (93.5 MB).

3 images could be 1.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 7.5 s faster on a phone.

Your mobile performance score is 61. Pages that score under 90 lose visitors before the first paint.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 KiB could be saved by minifying CSS.

Your largest element takes 88.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 88.0 s. Good is under 3.8 s.

The layout shifts by 0.275 while loading, so content jumps under the reader's thumb. Good is under 0.1.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 93.5 MB in 67 requests on a phone: images 93.4 MB (65), fonts 77 KiB (1) and HTML 7 KiB (1). Under 2 MB keeps phones on slow connections fast.

35 images weigh 89.2 MB together. On a phone connection a single image that size takes seconds.

40 images (91.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

1 image is downloaded at several times the size a phone draws it, for example crystal-ring.png at 1,080 px wide, shown at 254 px. Resized copies would save about 230 KiB.

By the Sustainable Web Design model, a visit to your homepage emits about 26.49 g of CO₂e: 3179.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 tap targets are too small or too close together to hit reliably with a finger.

64 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 10 characters: “BABYLELLOW”. Between 30 and 65 characters leaves room to say what you do and for whom.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

There are 7 <h1> headlines (“Enid Website”, “Skate Deck Design” and “Game + Page Design”). One clear main headline is easier for people and search engines.

No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

No XML sitemap at https://gracejwhite.com/sitemap.xml, so Google discovers your pages only by following links.

There is no robots.txt at gracejwhite.com/robots.txt, the first file search crawlers ask for.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

No twitter:card tag. X falls back to Open Graph, which is incomplete here.

The homepage links to 5 pages on gracejwhite.com and 8 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://gracejwhite.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://gracejwhite.com/publications.html, https://gracejwhite.com/art.html, https://gracejwhite.com/design.html, https://gracejwhite.com/shrines.html and https://gracejwhite.com/about.html have no meta description, so Google writes the search snippet from whatever text it finds.

https://gracejwhite.com/publications.html has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 5 pages linked from your homepage and read each the way a search engine does.

7 of 13 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 62 words of visible text; thin pages give Google and first-time buyers little to go on.

There is no form on the homepage, so every lead has to click through to another page first.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.