groundgasm.com website review

About 604 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.4 s faster on a phone.

11 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.4 s.

22 files are served with short cache lifetimes, so returning visitors download them again (400 KiB).

Your mobile performance score is 47. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

8 third-party services load with your homepage (Google Tag Manager, groundingwell.com and Facebook and others), adding 1.5 MB and 1.1 s of main-thread time.

Polyfills for old browsers add 67 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 600 ms faster on a phone.

7 images could be 192 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.

Google Tag Manager costs a phone 283 ms of main-thread work and 446 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 3.2 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

13 long tasks block the main thread while loading, the longest for 248 ms. During a long task the page ignores taps.

About 27 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 19.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Black Friday sale: shop grounding mats and sheets”.

The page becomes fully interactive after 20.4 s. Good is under 3.8 s.

The first text or image appears after 5.2 s on a phone. Good is under 1.8 s.

Visually, the page fills in at 7.8 s (Speed Index). Good is under 3.4 s.

Scripts block taps and scrolling for 460 ms in total while the page loads. Good is under 200 ms.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.7 MB in 185 requests on a phone: scripts 1.8 MB (90), images 418 KiB (22) and fonts 214 KiB (5). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.76 g of CO₂e: 91.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 button has no accessible name, so screen readers announce just “button”.

Some list items are not inside a list.

2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Some lists contain elements other than list items, which screen readers announce wrongly.

All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

4 visible links have no text or label, so screen readers cannot say where they go.

2 form fields have no label, so screen readers announce an empty box and autofill guesses.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Structured data found (BreadcrumbList, FAQPage and WebSite) but with 1 problem, for example “ld+json block 2 is not valid JSON (Unexpected non-whitespace character after JSON at position 1)”.

2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 40 pages on groundgasm.com and 14 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

/collections/grounding-essentials, /products/groundingwell-mat, /products/groundingwell-bedsheet, /products/groundingwell-fitted-sheet and /products/groundingwell-bundle have no <h1> headline, so visitors and search engines get no clear main topic.

/products/groundingwell-mat and /products/groundingwell-bedsheet have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 15 pages linked from your homepage (of 17 found) and read each the way a search engine does.

2 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=343210539&Ver=2&mid=3bbb1222-f88f-4116-875e-b3caf6d6e730&bo=1&sid=0b68e630dc9e11f1908bc12855059142&vid=0b6933a0dc9e11f184f91de2d6296023&vids=1&msclkid=N&pi=918639831&l.

4 errors were logged to the browser console while the page loaded, for example “Uncaught TypeError: Cannot read properties of undefined (reading 'optimizePerformance')”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: “Trusted by 10,000+ Customers”. Pairing it with named testimonials or customer logos makes it far more convincing.

The homepage carries about 1,022 words of visible text.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 6 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 38 cookies, 2 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 55 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.