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helloheart.com website review

Visit site (opens in a new tab)Reviewed 27 October 202630 issues · 107 checks

This review found 30 issues worth fixing on helloheart.com, 8 of them high impact, across 107 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

Read the full growth playbook for Hello Heart

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.3 s1.3 sMay 9Oct 241.5 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.8 s
May 16, 20261.8 s
May 23, 20261.9 s
May 30, 20262.1 s
Jun 6, 20262.2 s
Jun 13, 20262.4 s
Jun 20, 20262.5 s
Jun 27, 20262.5 s
Jul 4, 20262.5 s
Jul 11, 20262.5 s
Jul 18, 20262.5 s
Jul 25, 20262.3 s
Aug 1, 20262.2 s
Aug 8, 20262.0 s
Aug 15, 20261.8 s
Aug 22, 20261.8 s
Aug 29, 20261.7 s
Sep 5, 20261.9 s
Sep 12, 20262.4 s
Sep 19, 20262.7 s
Sep 26, 20263.1 s
Oct 3, 20262.6 s
Oct 10, 20262.1 s
Oct 17, 20261.8 s
Oct 24, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
98 ms81 msMay 9Oct 2483 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 202694 ms
May 16, 202692 ms
May 23, 202696 ms
May 30, 202696 ms
Jun 6, 202695 ms
Jun 13, 202696 ms
Jun 20, 202695 ms
Jun 27, 202693 ms
Jul 4, 202691 ms
Jul 11, 202689 ms
Jul 18, 202692 ms
Jul 25, 202695 ms
Aug 1, 202696 ms
Aug 8, 202696 ms
Aug 15, 202695 ms
Aug 22, 202692 ms
Aug 29, 202688 ms
Sep 5, 202689 ms
Sep 12, 202691 ms
Sep 19, 202690 ms
Sep 26, 202691 ms
Oct 3, 202687 ms
Oct 10, 202686 ms
Oct 17, 202684 ms
Oct 24, 202683 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

10 to fix65
  • Render-blocking requests

    3.3 s

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.3 s.

  • Mobile performance score: 65

    65/100

    Your mobile performance score is 65. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (website-files.com, Optanon and userway.org and others), adding 2.4 MB and 716 ms of main-thread time.

  • website-files.com adds 502 ms

    502 ms

    website-files.com costs a phone 502 ms of main-thread work and 1.6 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    489 KiB

    3 images could be 489 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Reduce unused JavaScript

    459 KiB

    About 459 KiB of JavaScript is downloaded but never used on this page.

  • Reduce unused CSS

    300 ms · 66 KiB

    About 66 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 3.1 s

    A phone's processor spends 3.1 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 1,662 HTML elements

    The page has 1,662 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • userway.org adds 62 ms

    62 ms

    userway.org costs a phone 62 ms of main-thread work and 342 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    150 ms · 187 KiB

    49 files are served with short cache lifetimes, so returning visitors download them again (187 KiB).

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 156 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • First Contentful Paint: 5.0 s

    5.0 s

    The first text or image appears after 5.0 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 13.0 s

    13.0 s

    The page becomes fully interactive after 13.0 s. Good is under 3.8 s.

  • Largest Contentful Paint: 5.6 s

    5.6 s

    Your largest element takes 5.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 5.0 s

    5.0 s

    Visually, the page fills in at 5.0 s (Speed Index). Good is under 3.4 s.

  • 15 images without width and height

    15 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

9 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 82 ms

    82 ms

    Real visitors wait 82 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 573 ms

    573 ms

    Real visitors wait 573 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 10% faster for real visitors

    -10%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 94 ms to 83 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 139 ms

    139 ms

    Scripts block the page for only 139 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.001

    0.001

    The layout barely moves while loading (CLS 0.001, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 2.9 MB in 118 requests

    2.9 MB

    Your homepage downloads 2.9 MB in 118 requests on a phone: scripts 1.2 MB (53), images 777 KiB (17) and fonts 534 KiB (3). Under 2 MB keeps phones on slow connections fast.

  • About 0.8 g of CO₂ per visit

    0.82 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.82 g of CO₂e: 98.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 9492
  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Links must have discernible text (4 elements)

    Links must have discernible text: 4 elements on the page fail this check, rated serious by axe-core.

  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • Banner landmark should not be contained in another landmark (1 element)

    Banner landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 8 form fields without a label

    8 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (14 elements).

2 checks passed
  • Every image has alt text

    All 35 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10097
  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 58 internal links, 11 external

    The homepage links to 58 pages on helloheart.com and 11 external pages.

7 checks passed
  • Meta description: 153 characters

    Your meta description is 153 characters: “Hello Heart’s digital coaching app helps people manage heart health, and drives high employee engagement while potentia…”.

  • One H1 headline

    Your main headline reads: “Here for every beat.”.

  • Title: 59 characters

    Your title is a healthy 59 characters: “Better Heart Health Tracking, Care & Outcomes | Hello Heart”.

  • Canonical URL set

    The canonical URL is https://www.helloheart.com/.

  • Structured data in place

    Structured data found: MedicalOrganization and VideoObject.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.helloheart.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,048 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (4 KiB, 11 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 23 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 2 small tap targets

    2 of 10 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “[marquee] No marquee instances found on the page when initializing Marquee component [object Object]”.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

2 to fix86
  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • 3 links through redirect chains

    3 links go through two or more redirects, for example https://helloheart.com/platform.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (helloheart.com).

  • Valid certificate (50 days left)

    The certificate from Google Trust Services · WE1 verifies for helloheart.com and is valid for another 50 days.

  • http:// redirects to https

    http://helloheart.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 34 links work

    All 34 links checked from your homepage (26 internal, 8 external) answered without errors.

Domain and trust

  • No CAA record

    helloheart.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    helloheart.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 11 years old

    11 years

    helloheart.com was registered in Feb 2015 through Amazon Registrar, Inc.. An established domain carries more trust with email providers and search engines.

  • Registered until Feb 2027

    helloheart.com is registered until Feb 2027.

Content and conversion

3 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • A 19-field form

    Your longest form asks for 19 fields (9 required). Every extra field lowers completion.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 782 words of copy

    The homepage carries about 782 words of visible text.

5 checks passed
  • 6 calls to action

    The homepage has 6 calls to action, for example “Contact”, “Learn More about Safe AI” and “Learn more about Safe AI”.

  • Social proof on the page

    Social proof on the homepage: 21 testimonial or review blocks, 6 customer or partner logos and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 2 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

85
  • Email authentication score: 85/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:%{i}._ip.%{h}._ehlo.%{d}._spf.vali.email ~all”.

  • DKIM signing found

    A DKIM key is published (selector “google”), so receivers can verify mail really came from you.

Privacy and tracking

  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • 15 other companies contacted

    Loading the homepage contacts 15 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

CMS
Webflow
Analytics
Google Tag Manager
Hosting
Webflow

Hiring

Hiring
19 open roles
Teams
Data (3), Legal (2), Product (2), Sales (2)
Job board
greenhouse

Company

Employees
149

Upkeep, stack, hiring and company data from programmable.info

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This review found 30 issues on helloheart.com, including 15 speed issues, 1 SEO issue and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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