helloklean.com website review

Not measured in this review.

• Fails Core Web Vitals for real visitors

  Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

• Real-user LCP: 2.8 s

  2.8 s

  Real visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

• Real-user FCP: 1.9 s

  1.9 s

  Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

• Real-user TTFB: 868 ms

  868 ms

  Real visitors wait 868 ms for your server to start answering (75th percentile). Good is under 800 ms.

• Tap response (INP) held steady for real visitors

  -3%

  Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 196 ms to 187 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Largest content (LCP) held steady for real visitors

  -6%

  Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.9 s to 2.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Page weight: 5.0 MB

  5.0 MB

  Your homepage downloads 5.0 MB on a phone, 1.5 MB of it images (30%). Under 2 MB keeps phones on slow connections fast.

• About 1.4 g of CO₂ per visit

  1.42 g

  By the Sustainable Web Design model, a visit to your homepage emits about 1.42 g of CO₂e: 169.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

• 11 text elements with low contrast

  11 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  Elements (3)

• All page content should be contained by landmarks (12 elements)

  All page content should be contained by landmarks: 12 elements on the page fail this check, rated moderate by axe-core.

  Elements (3)

• 1 form field without a label

  1 form field has no label, so screen readers announce an empty box and autofill guesses.

  View source

• Meta description is long (320 characters)

  Your meta description is 320 characters; Google truncates after about 160, so the end of your pitch is cut.

  View source

• Structured data has 1 problem

  Structured data found (Organization and WebSite) but with 1 problem, for example “Organization: logo is not an absolute URL ("//helloklean.com/cdn/shop/files/HK_Logo.png?v=172777218…”.

• 138 internal links, 8 external

  The homepage links to 138 pages on helloklean.com and 8 external pages.

• 7 pages without a meta description

  /en-us/collections/hello-klean-2-0, /en-us/collections/filters, /en-us/collections/haircare, /en-us/collections/body, /en-us/collections/filter-refills and /en-us/collections/accessories and 1 other have no meta description, so Google writes the search snippet from whatever text it finds.

  Elements (7)

• 11 pages without an H1

  /en-us/collections/hello-klean-2-0, /en-us/collections/filters, /en-us/collections/haircare, /en-us/collections/body, /en-us/collections/filter-refills and /en-us/collections/accessories and 5 others have no <h1> headline, so visitors and search engines get no clear main topic.

• 15 internal pages checked

  We fetched 15 pages linked from your homepage (of 63 found) and read each the way a search engine does.

• 4 small tap targets

  4 of 15 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

• 5 JavaScript errors while loading

  5 errors were logged to the browser console while the page loaded, for example “Unexpected token ')'”.

• Short HSTS lifetime

  HSTS is set, but max-age is 91 days; one year is the recommended minimum.

• No Referrer-Policy

  No Referrer-Policy header, so full URLs can leak to the sites you link to.

• No Permissions-Policy

  No Permissions-Policy header to switch off camera, microphone and location for embedded content.

• Deprecated X-XSS-Protection

  X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

• No security.txt

  There is no /.well-known/security.txt telling researchers how to report a security problem to you.

• No CAA record

  helloklean.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

• DNSSEC is off

  helloklean.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

• No call to action on the first screen

  On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

• No direct contact details

  No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

• No risk reducer

  No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

• About 811 words of copy

  The homepage carries about 811 words of visible text.

• No DKIM key on the usual selectors

  We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

• Email authentication score: 75/100

  Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

• 9 trackers load before any consent

  9

  Before a visitor clicks anything, the page loads Amplitude, Google Ads, Google Analytics, Google Tag Manager and Klaviyo and 4 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

• 32 cookies set on arrival

  32

  Opening the homepage sets 32 cookies (measured from a US location before any click).

• No consent tool detected

  No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

• 51 other companies contacted

  Loading the homepage contacts 51 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.