Website review, no card needed

holisticvitalis.com logo

holisticvitalis.com website review

Visit site (opens in a new tab)Reviewed 10 November 202620 issues · 65 checks

This review found 20 issues worth fixing on holisticvitalis.com, 5 of them high impact, across 65 checks. The most urgent: fails Core Web Vitals for real visitors. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.

Real-visitor load time (LCP)75th percentile, phones
3.1 s1.8 sMay 23Nov 71.9 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20263.0 s
May 30, 20262.0 s
Jun 6, 20261.9 s
Jun 13, 20262.0 s
Jun 20, 20262.0 s
Jun 27, 20262.1 s
Jul 4, 20262.1 s
Aug 15, 20261.9 s
Aug 22, 20261.9 s
Aug 29, 20261.9 s
Sep 5, 20261.9 s
Sep 19, 20262.0 s
Oct 10, 20262.0 s
Oct 17, 20261.9 s
Oct 24, 20262.0 s
Oct 31, 20262.0 s
Nov 7, 20261.9 s
Real-visitor tap response (INP)75th percentile, phones
193 ms149 msMay 23Sep 5185 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026176 ms
May 30, 2026154 ms
Jun 6, 2026154 ms
Jun 13, 2026159 ms
Jun 20, 2026163 ms
Jun 27, 2026169 ms
Jul 4, 2026172 ms
Aug 22, 2026188 ms
Sep 5, 2026185 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

No screenshot is available for this review.

Speed

Not measured in this review.

Core Web Vitals

2 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user INP: 220 ms

    220 ms

    Real visitors wait 220 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 13% slower for real visitors

    +13%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 176 ms to 185 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 800 ms

    800 ms

    Real visitors wait 800 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 20% faster for real visitors

    -20%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 3.0 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

2 to fix75
  • Page weight: 3.9 MB

    3.9 MB

    Your homepage downloads 3.9 MB on a phone, 909 KiB of it images (23%). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    25 KiB

    1 image is downloaded at several times the size a phone draws it, for example hv-v5-fourpack-feed.png at 1,122 px wide, shown at 354 px. Resized copies would save about 25 KiB.

  • About 1.1 g of CO₂ per visit

    1.10 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.10 g of CO₂e: 132.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

10 to fix87
  • 9 buttons without a name

    9 buttons have no accessible name, so screen readers announce just “button”.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 6 images without alt text

    6 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (19 elements)

    All page content should be contained by landmarks: 19 elements on the page fail this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • 5 form fields without a label

    5 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • ARIA role should be appropriate for the element (1 element)

    ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h4, h1 → h3 and h3 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 9 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fix88
  • Title is long (66 characters)

    Your title is 66 characters, so Google will cut it off around 60: “Sea Moss Infused Products | Health and Wellness | Holistic Vitalis”.

  • 4 H1 headlines

    There are 4 <h1> headlines (“Sea Moss Infused Products | Health and Wellness |…”, “Mix and match your sea moss gel flavors” and “What's Draining Your Energy?”). One clear main headline is easier for people and search engines.

  • 217 internal links, 6 external

    The homepage links to 217 pages on holisticvitalis.com and 6 external pages.

6 checks passed
  • Meta description: 143 characters

    Your meta description is 143 characters: “Shop sea moss gels, gummies & superfood-infused wellness essentials. Holistic Vitalis makes holistic health easy. Explo…”.

  • Canonical URL set

    The canonical URL is https://holisticvitalis.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://holisticvitalis.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,988 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://holisticvitalis.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 68 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 1 page that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 1 page that loaded have a <title>.

Best practices

2 to fix87
  • 5 small tap targets

    5 of 21 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Помилка завантаження API приватності: [array Array]”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix94
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 735 words of copy

    The homepage carries about 735 words of visible text.

8 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop”.

  • 20 calls to action

    The homepage has 20 calls to action, for example “Shop”, “Contact” and “Shop All”.

  • 8 short forms

    8 short forms (4 fields at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 444 testimonial or review blocks, 40 customer or partner logos, a star rating, 1 trust badge and “200,000+ happy customers”.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and PostHog.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 10 trackers load before any consent

    10

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 5 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 27 cookies set on arrival

    27

    Opening the homepage sets 27 cookies, 3 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 44 other companies contacted

    Loading the homepage contacts 44 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at holisticvitalis.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 9 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Blockify Fraud Filter · Gempages Builder · Klaviyo Email Marketing Sms · Tapcart Mobile App · Region Restrictions · Stape Remix · rechargecdn.com · loox.io · archive-digger.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
Tailwind CSS
E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager | PostHog
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 20 issues on holisticvitalis.com, including 2 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25