insureatoasis.com website review

35 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.0 s.

Google CDN costs a phone 1.4 s of main-thread work and 2.2 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 11.0 s on main-thread work while loading, 6.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

273 files are served with short cache lifetimes, so returning visitors download them again (4.1 MB).

8 third-party services load with your homepage (Google CDN, forms.app and formsapp.io and others), adding 5.4 MB and 3.2 s of main-thread time.

About 2.2 MB of JavaScript is downloaded but never used on this page.

Your mobile performance score is 53. Pages that score under 90 lose visitors before the first paint.

20 long tasks block the main thread while loading, the longest for 906 ms. During a long task the page ignores taps.

forms.app costs a phone 775 ms of main-thread work and 842 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 800 ms).

formsapp.io costs a phone 599 ms of main-thread work and 2.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 107 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

1 image could be 308 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

7 KiB could be saved by minifying CSS.

Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Visually, the page fills in at 38.4 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 45.3 s. Good is under 3.8 s.

Scripts block taps and scrolling for 3.4 s in total while the page loads. Good is under 200 ms.

The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

Your largest element takes 2.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “InsureAtOasis: One-Stop Shop for All Your Insurance Needs i…”. Most of its time is element render delay (13.0 s).

6 images have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 8.7 MB in 381 requests on a phone: scripts 5.2 MB (182), images 1.2 MB (47) and fonts 1.1 MB (15). Under 2 MB keeps phones on slow connections fast.

13 images (1.0 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

3 images further down the page (671 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

2 images are downloaded at several times the size a phone draws them, for example purchase-car-insurance-online-1.jpeg at 1,200 px wide, shown at 366 px. Resized copies would save about 51 KiB.

By the Sustainable Web Design model, a visit to your homepage emits about 2.48 g of CO₂e: 297.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 button has no accessible name, so screen readers announce just “button”.

8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

1 frame has no title, so screen-reader users cannot tell what it contains.

All page content should be contained by landmarks: 11 elements on the page fail this check, rated moderate by axe-core.

11 visible links have no text or label, so screen readers cannot say where they go.

9 form fields have no label, so screen readers announce an empty box and autofill guesses.

The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

Headings skip levels (h1 → h3, h1 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 24 characters: “Home 1 - Insure at Oasis”. Between 30 and 65 characters leaves room to say what you do and for whom.

There are 2 <h1> headlines (“InsureAtOasis: One-Stop Shop for All Your Insuran…” and “InsureAtOasis: Your One-Stop Shop for All Your In…”). One clear main headline is easier for people and search engines.

6 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 69 pages on insureatoasis.com and 26 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://insureatoasis.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://insureatoasis.com/health-insurance and https://insureatoasis.com/service/health-insurance all use the title “Health Insurance - Insure at Oasis”. Search engines can't tell which page to show for a search, so each competes with the others.

https://insureatoasis.com/about-us, https://insureatoasis.com/careers, https://insureatoasis.com/health-insurance, https://insureatoasis.com/motor-insurance, https://insureatoasis.com/travel-insurance and https://insureatoasis.com/employee-benefits and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://insureatoasis.com/about-us, https://insureatoasis.com/careers, https://insureatoasis.com/health-insurance, https://insureatoasis.com/motor-insurance, https://insureatoasis.com/travel-insurance and https://insureatoasis.com/employee-benefits and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

https://insureatoasis.com/health-insurance-quote, https://insureatoasis.com/motor-insurance-quote, https://insureatoasis.com/travel-insurance-quote and https://insureatoasis.com/employee-benefits-insurance-quote have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

https://insureatoasis.com/about-us, https://insureatoasis.com/careers, https://insureatoasis.com/health-insurance, https://insureatoasis.com/motor-insurance, https://insureatoasis.com/travel-insurance and https://insureatoasis.com/employee-benefits and 9 others took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.

10 images failed to load on a phone, for example https://shtheme.com/demosd/insuren/wp-content/uploads/2022/11/5.png.

2 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

6 errors were logged to the browser console while the page loaded, for example “Mixed Content: The page at 'https://insureatoasis.com/' was loaded over HTTPS, but requested an insecure stylesheet 'ht…”.

Chrome logged issues while loading the page (“Mixed content”).

1 image is served at too low a resolution for sharp phone screens.

Social proof on the homepage: 17 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 653 words of visible text.

Before a visitor clicks anything, the page loads Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 1 cookie (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 16 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.