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istyle.com.lb website review

Visit site (opens in a new tab)Reviewed 7 November 202632 issues · 87 checks

This review found 32 issues worth fixing on istyle.com.lb, 12 of them high impact, across 87 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
8.3 s1.3 sMay 16Oct 315.3 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20266.0 s
May 23, 20266.8 s
May 30, 20267.0 s
Jun 6, 20267.1 s
Jun 13, 20267.2 s
Jun 20, 20267.4 s
Jun 27, 20267.4 s
Jul 4, 20267.5 s
Jul 11, 20267.1 s
Jul 18, 20262.5 s
Jul 25, 20262.3 s
Aug 1, 20262.7 s
Aug 8, 20263.9 s
Aug 15, 20264.0 s
Aug 22, 20264.0 s
Aug 29, 20264.0 s
Sep 5, 20263.8 s
Sep 12, 20263.4 s
Sep 19, 20262.7 s
Sep 26, 20262.1 s
Oct 3, 20262.1 s
Oct 10, 20262.5 s
Oct 17, 20265.3 s
Oct 24, 20265.4 s
Oct 31, 20265.3 s
Real-visitor tap response (INP)75th percentile, phones
386 ms214 msMay 16Oct 31343 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026312 ms
May 23, 2026347 ms
May 30, 2026356 ms
Jun 6, 2026364 ms
Jun 13, 2026364 ms
Jun 20, 2026366 ms
Jun 27, 2026366 ms
Jul 4, 2026353 ms
Jul 11, 2026338 ms
Jul 18, 2026252 ms
Jul 25, 2026252 ms
Aug 1, 2026261 ms
Aug 8, 2026290 ms
Aug 15, 2026300 ms
Aug 22, 2026301 ms
Aug 29, 2026297 ms
Sep 5, 2026288 ms
Sep 12, 2026271 ms
Sep 19, 2026241 ms
Sep 26, 2026234 ms
Oct 3, 2026235 ms
Oct 10, 2026243 ms
Oct 17, 2026328 ms
Oct 24, 2026339 ms
Oct 31, 2026343 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of istyle.com.lb (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. istyle.com.lb at 1.1 s1.1 s
  2. istyle.com.lb at 2.1 s2.1 s
  3. istyle.com.lb at 3.2 s3.2 s
  4. istyle.com.lb at 4.2 s4.2 s
  5. istyle.com.lb at 5.3 s5.3 s
  6. istyle.com.lb at 6.3 s6.3 s
  7. istyle.com.lb at 7.4 s7.4 s
  8. istyle.com.lb at 8.5 s8.5 s

Speed

10 to fix43
  • Render-blocking requests

    1.3 s

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.

  • Mobile performance score: 43

    43/100

    Your mobile performance score is 43. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 9.6 s

    A phone's processor spends 9.6 s on main-thread work while loading, 2.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 5,165 HTML elements

    The page has 5,165 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 18 long tasks on the main thread

    18 long tasks block the main thread while loading, the longest for 2.4 s. During a long task the page ignores taps.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Adobe Tag Manager and Shopify and others), adding 1.2 MB and 1.4 s of main-thread time.

  • Google Tag Manager adds 881 ms

    881 ms

    Google Tag Manager costs a phone 881 ms of main-thread work and 522 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    670 KiB

    About 670 KiB of JavaScript is downloaded but never used on this page.

  • Adobe Tag Manager adds 280 ms

    280 ms

    Adobe Tag Manager costs a phone 280 ms of main-thread work and 122 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 177 ms

    177 ms

    Shopify costs a phone 177 ms of main-thread work and 358 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 37 KiB

    About 37 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Use efficient cache lifetimes

    125 KiB

    7 files are served with short cache lifetimes, so returning visitors download them again (125 KiB).

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Improve image delivery

    9 KiB

    1 image could be 9 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Legacy JavaScript

    4 KiB

    Polyfills for old browsers add 4 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    2 KiB

    2 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 20 ms

    20 ms

    Your server sent the HTML in 20 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Total Blocking Time: 4.5 s

    4.5 s

    Scripts block taps and scrolling for 4.5 s in total while the page loads. Good is under 200 ms.

  • Time to Interactive: 18.4 s

    18.4 s

    The page becomes fully interactive after 18.4 s. Good is under 3.8 s.

  • Largest Contentful Paint: 6.8 s

    6.8 s

    Your largest element takes 6.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Real-user INP: 285 ms

    285 ms

    Real visitors wait 285 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Speed Index: 4.5 s

    4.5 s

    Visually, the page fills in at 4.5 s (Speed Index). Good is under 3.4 s.

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 312 ms to 343 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Real-user LCP: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.06

    0.06

    For real visitors the layout shifts by 0.06 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 608 ms

    608 ms

    Real visitors wait 608 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 17% faster for real visitors

    -17%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 6.0 s to 5.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 1.5 s

    1.5 s

    The first text or image appears after 1.5 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.059

    0.059

    The layout barely moves while loading (CLS 0.059, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 3.4 MB in 254 requests

    3.4 MB

    Your homepage downloads 3.4 MB in 254 requests on a phone: scripts 1.5 MB (67), other files 874 KiB (103) and fonts 556 KiB (5). Under 2 MB keeps phones on slow connections fast.

  • About 1.0 g of CO₂ per visit

    0.98 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.98 g of CO₂e: 117.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9394
  • 8 tap targets too small

    8 tap targets are too small or too close together to hit reliably with a finger.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • Elements marked as presentational should be consistently ignored (1 element)

    Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 46 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8595
  • 3 links crawlers can't follow

    3 links have no real href, so search engines can't follow them.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 41 internal links, 22 external

    The homepage links to 41 pages on istyle.com.lb and 22 external pages.

8 checks passed
  • Meta description: 133 characters

    Your meta description is 133 characters: “Mac, iPhone, iPad, and the best accessories with free delivery or store pickup. iSTYLE, the Apple Premium Reseller of B…”.

  • One H1 headline

    Your main headline reads: “iSTYLE Apple Premium Reseller, Lebanon”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “iSTYLE Apple Premium Reseller, Lebanon – iSTYLE Lebanon”.

  • Canonical URL set

    The canonical URL is https://istyle.com.lb/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://istyle.com.lb/sitemap.xml.

AI search readiness

1 to fix88
  • Some text only appears after JavaScript runs

    60%

    The HTML your server sends has 632 of the 1,062 words a browser shows. AI crawlers don't run JavaScript, so they miss the rest.

  • No llms.txt

    There is no https://istyle.com.lb/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 21 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    1 page of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 1 page that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 1 page that loaded have a <title>.

Best practices

4 to fixGoogle 5083
  • 61 small tap targets

    61 of 209 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 third-party cookies

    3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Unexpected token 'export'”.

  • Requests the geolocation permission on page load

    Requests the geolocation permission on page load.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,062 words of copy

    The homepage carries about 1,062 words of visible text.

4 checks passed
  • 4 calls to action

    The homepage has 4 calls to action, for example “Call now”, “Learn more” and “Learn more about financing”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 16 cookies set on arrival

    16

    Opening the homepage sets 16 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 27 other companies contacted

    Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at istyle.com.lb, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 5 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

C Hub Customer Accounts · Seowill Redirects · Bloggo Blog Search Bar · Forms · Back In Stock

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

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