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ivono.eu website review
Visit site (opens in a new tab)Reviewed 12 November 202614 issues · 62 checks
This review found 14 issues worth fixing on ivono.eu, 5 of them high impact, across 62 checks. The most urgent: page weight: 4.7 MB. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.
Show as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.7 s |
| Jun 20, 2026 | 1.7 s |
| Jun 27, 2026 | 1.7 s |
| Jul 4, 2026 | 1.7 s |
| Jul 11, 2026 | 1.7 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.8 s |
| Aug 8, 2026 | 1.8 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 1.9 s |
| Aug 29, 2026 | 2.0 s |
| Sep 5, 2026 | 1.9 s |
| Sep 12, 2026 | 1.9 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.7 s |
| Oct 3, 2026 | 1.7 s |
| Oct 10, 2026 | 1.7 s |
| Oct 17, 2026 | 1.6 s |
| Oct 24, 2026 | 1.7 s |
| Oct 31, 2026 | 1.7 s |
| Nov 7, 2026 | 1.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 311 ms |
| May 30, 2026 | 315 ms |
| Jun 6, 2026 | 314 ms |
| Jun 13, 2026 | 328 ms |
| Jun 20, 2026 | 329 ms |
| Jun 27, 2026 | 329 ms |
| Jul 4, 2026 | 323 ms |
| Jul 11, 2026 | 312 ms |
| Jul 18, 2026 | 312 ms |
| Jul 25, 2026 | 320 ms |
| Aug 1, 2026 | 320 ms |
| Aug 8, 2026 | 322 ms |
| Aug 15, 2026 | 322 ms |
| Aug 22, 2026 | 299 ms |
| Aug 29, 2026 | 263 ms |
| Sep 5, 2026 | 201 ms |
| Sep 12, 2026 | 154 ms |
| Sep 19, 2026 | 129 ms |
| Sep 26, 2026 | 121 ms |
| Oct 3, 2026 | 124 ms |
| Oct 10, 2026 | 124 ms |
| Oct 17, 2026 | 126 ms |
| Oct 24, 2026 | 128 ms |
| Oct 31, 2026 | 128 ms |
| Nov 7, 2026 | 135 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Not measured in this review.
Core Web Vitals
Largest content (LCP) held steady for real visitors
+3%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
7 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.8 s
1.8 sReal visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 137 ms
137 msReal visitors wait 137 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 439 ms
439 msReal visitors wait 439 ms for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 58% faster for real visitors
-58%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 311 ms to 135 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Images and page weight
Page weight: 4.7 MB
4.7 MBYour homepage downloads 4.7 MB on a phone, 923 KiB of it images (19%). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
echo-2-standing-desk-7703399.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 1.3 g of CO₂ per visit
1.33 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.33 g of CO₂e: 159.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
10 text elements with low contrast
10 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Scrollable region must have keyboard access (3 elements)
Scrollable region must have keyboard access: 3 elements on the page fail this check, rated serious by axe-core.
3 images without alt text
3 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (42 elements)
All page content should be contained by landmarks: 42 elements on the page fail this check, rated moderate by axe-core.
3 form fields without a label
3 form fields have no label, so screen readers announce an empty box and autofill guesses.
Alternative text of images should not be repeated as text (4 elements)
Alternative text of images should not be repeated as text: 4 elements on the page fail this check, rated minor by axe-core.
ARIA role should be appropriate for the element (1 element)
ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.
1 checks passed
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 5 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
246 internal links, 12 external
The homepage links to 246 pages on ivono.eu and 12 external pages.
8 checks passed
Meta description: 119 characters
Your meta description is 119 characters: “Workspaces built for performance and long-term comfort. Premium design, smart pricing and fast delivery across NL & BE.”.
One H1 headline
Your main headline reads: “Black November is live!”.
Title: 42 characters
Your title is a healthy 42 characters: “IVONO® | Professional Workspaces by Design”.
Canonical URL set
The canonical URL is https://www.ivono.eu/.
Structured data in place
Structured data found: BreadcrumbList, CollectionPage, FAQPage, FurnitureStore and ImageObject.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.ivono.eu/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,108 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.ivono.eu/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
https://www.ivono.eu/collections/all has no meta description, so Google writes the search snippet from whatever text it finds.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
2 broken images
2 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=187057494&tm=gtm002&Ver=2&mid=25d2a518-bfe6-4ae6-8d2a-0b32355702ed&bo=4&sid=b3d5c7c0de7d11f1b03e03d9c57e41a0&vid=b3d5bdc0de7d11f18072f5bdea871beb&vids=1&msclkid=N>m_.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
86 of 93 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
About 832 words of copy
The homepage carries about 832 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
9 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Shop as a business Accept cookies” and “Shop as a consumer Accept cookies”.
9 calls to action
The homepage has 9 calls to action, for example “Contact”, “Book a showroom appointment” and “Subscribe”.
6 short forms
6 short forms (3 fields at most) are right on the homepage, asking for an email.
Social proof on the page
Social proof on the homepage: 187 testimonial or review blocks, a star rating, 5 trust badges and “500+ reviews”.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics and Meta Pixel.
Direct contact links
Visitors can reach you directly: 1 phone link and 1 email link.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Klaviyo, Meta Pixel and Microsoft Ads and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
27 cookies set on arrival
27Opening the homepage sets 27 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
40 other companies contacted
Loading the homepage contacts 40 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at ivono.eu, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 11 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Avada Cookie Consent · Analyzify Ga4 Ads Tracking · Klaviyo Email Marketing Sms · Assortion · Langify · Gorgias Live Chat Helpdesk · Yoast Seo · Triplewhale · salessquad.co.uk · perfectapps.io · amazonaws.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- CMS
- IVONO theme by DIEK.nl
- E-commerce
- Shopify
- Analytics
- Google Analytics | Google Tag Manager
- Hosting
- Shopify
Hiring
- Hiring
- 1 open role
- Job board
- careers page
- Careers page
- www.ivono.eu/pages/job-list (opens in a new tab)
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 14 issues on ivono.eu, including 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.