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jawliner.com website review

Visit site (opens in a new tab)Reviewed 10 November 202641 issues · 85 checks

This review found 41 issues worth fixing on jawliner.com, 15 of them high impact, across 85 checks. The most urgent: page weight: 30.2 MB in 375 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.7 s2.2 sMay 23Nov 72.3 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20262.7 s
May 30, 20262.6 s
Jun 6, 20262.5 s
Jun 13, 20262.5 s
Jun 20, 20262.5 s
Jun 27, 20262.5 s
Jul 4, 20262.6 s
Jul 11, 20262.6 s
Jul 18, 20262.5 s
Jul 25, 20262.5 s
Aug 1, 20262.5 s
Aug 8, 20262.4 s
Aug 15, 20262.4 s
Aug 22, 20262.3 s
Aug 29, 20262.3 s
Sep 5, 20262.3 s
Sep 12, 20262.3 s
Sep 19, 20262.3 s
Sep 26, 20262.3 s
Oct 3, 20262.3 s
Oct 10, 20262.3 s
Oct 17, 20262.3 s
Oct 24, 20262.3 s
Oct 31, 20262.3 s
Nov 7, 20262.3 s
Real-visitor tap response (INP)75th percentile, phones
627 ms157 msMay 23Nov 7228 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026551 ms
May 30, 2026536 ms
Jun 6, 2026549 ms
Jun 13, 2026559 ms
Jun 20, 2026573 ms
Jun 27, 2026562 ms
Jul 4, 2026499 ms
Jul 11, 2026438 ms
Jul 18, 2026335 ms
Jul 25, 2026281 ms
Aug 1, 2026247 ms
Aug 8, 2026228 ms
Aug 15, 2026220 ms
Aug 22, 2026218 ms
Aug 29, 2026216 ms
Sep 5, 2026214 ms
Sep 12, 2026213 ms
Sep 19, 2026212 ms
Sep 26, 2026211 ms
Oct 3, 2026212 ms
Oct 10, 2026214 ms
Oct 17, 2026219 ms
Oct 24, 2026222 ms
Oct 31, 2026226 ms
Nov 7, 2026228 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of jawliner.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. jawliner.com at 1.0 s1.0 s
  2. jawliner.com at 2.1 s2.1 s
  3. jawliner.com at 3.1 s3.1 s
  4. jawliner.com at 4.2 s4.2 s
  5. jawliner.com at 5.2 s5.2 s
  6. jawliner.com at 6.3 s6.3 s
  7. jawliner.com at 7.3 s7.3 s
  8. jawliner.com at 8.3 s8.3 s

Speed

11 to fix48
  • Mobile performance score: 48

    48/100

    Your mobile performance score is 48. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 9.3 s

    A phone's processor spends 9.3 s on main-thread work while loading, 4.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 4,406 HTML elements

    The page has 4,406 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (loox.io, Shopify and Facebook and others), adding 26.0 MB and 1.4 s of main-thread time.

  • Shopify adds 223 ms

    223 ms

    Shopify costs a phone 223 ms of main-thread work and 25.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    150 ms · 1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Improve image delivery

    975 KiB

    16 images could be 975 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Render-blocking requests

    500 ms

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

  • loox.io adds 358 ms

    358 ms

    loox.io costs a phone 358 ms of main-thread work and 241 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    281 KiB

    21 files are served with short cache lifetimes, so returning visitors download them again (281 KiB).

  • Klaviyo adds 172 ms

    172 ms

    Klaviyo costs a phone 172 ms of main-thread work and 319 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 123 KiB

    About 123 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 18 long tasks on the main thread

    18 long tasks block the main thread while loading, the longest for 230 ms. During a long task the page ignores taps.

  • Minify JavaScript

    64 KiB

    64 KiB could be saved by minifying JavaScript.

  • Legacy JavaScript

    52 KiB

    Polyfills for old browsers add 52 KiB JavaScript that modern phones do not need.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 27 ms

    27 ms

    Your server sent the HTML in 27 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 26.0 s

    26.0 s

    The page becomes fully interactive after 26.0 s. Good is under 3.8 s.

  • Largest Contentful Paint: 7.1 s

    7.1 s

    Your largest element takes 7.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 8.5 s

    8.5 s

    Visually, the page fills in at 8.5 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 617 ms

    617 ms

    Scripts block taps and scrolling for 617 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 2.5 s

    2.5 s

    Real visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 222 ms

    222 ms

    Real visitors wait 222 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 2.0 s

    2.0 s

    Real visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • 26 images without width and height

    26 images have no width and height attributes, so the layout jumps as each one loads.

5 checks passed
  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 689 ms

    689 ms

    Real visitors wait 689 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 58% faster for real visitors

    -58%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 551 ms to 228 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 14% faster for real visitors

    -14%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.7 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.041

    0.041

    The layout barely moves while loading (CLS 0.041, good is under 0.1).

Images and page weight

1 to fix33
  • Page weight: 30.2 MB in 375 requests

    30.2 MB

    Your homepage downloads 30.2 MB in 375 requests on a phone: media 24.2 MB (4), images 2.4 MB (100) and scripts 2.2 MB (118). Under 2 MB keeps phones on slow connections fast.

  • About 8.6 g of CO₂ per visit

    8.57 g

    By the Sustainable Web Design model, a visit to your homepage emits about 8.57 g of CO₂e: 1028.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 8080
  • Delayed refresh under 20 hours must not be used (1 element)

    Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.

  • 41 images without alt text

    41 images have no alt text, which hurts accessibility and image search.

  • 2 buttons without a name

    2 buttons have no accessible name, so screen readers announce just “button”.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (4 elements).

1 checks passed
  • 20 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 23 WCAG 2.2 A/AA and best-practice rules on the phone render: 20 passed and 3 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 7795
  • 23 links crawlers can't follow

    23 links have no real href, so search engines can't follow them.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 187 internal links, 8 external

    The homepage links to 187 pages on jawliner.com and 8 external pages.

8 checks passed
  • Meta description: 150 characters

    Your meta description is 150 characters: “Boost your jawline with JAWLINER® - the best jawline trainer, jaw exerciser, and hard gum for facial fitness. Achieve a…”.

  • One H1 headline

    Your main headline reads: “JAWLINER”.

  • Title: 62 characters

    Your title is a healthy 62 characters: “JAWLINER® 2026 | #1 Jawline Trainer & Hard Jawline Chewing Gum”.

  • Canonical URL set

    The canonical URL is https://jawliner.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://jawliner.com/sitemap.xml.

AI search readiness

1 to fix83
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes https://jawliner.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix68
  • 1 page without a title

    https://jawliner.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://jawliner.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages without a meta description

    https://jawliner.com/customer_authentication/redirect and https://jawliner.com/collections/all have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 pages without an H1

    https://jawliner.com/customer_authentication/redirect, https://jawliner.com/collections/jawline-chewing-gum, https://jawliner.com/collections/jawliner-3-0, https://jawliner.com/collections/jawliner-tapes, https://jawliner.com/collections/mewing-ring and https://jawliner.com/collections/energy and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 48 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

3 to fixGoogle 6987
  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

  • 24 distorted images

    24 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • Missing source maps

    Large scripts ship without source maps.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix79
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Only about 10 words

    The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

5 checks passed
  • 19 calls to action

    The homepage has 19 calls to action, for example “Start shopping”, “GET STARTED” and “Start Today”.

  • 22 short forms

    22 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 510 testimonial or review blocks, 40 customer or partner logos, a star rating, 2 trust badges and “250.000+ Customers”.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 2 other companies contacted

    Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at jawliner.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 17 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Pandectes Gdpr · Multifeeds · Fly Bundles Upsells · Seowill Redirects · Triplewhale · Elevate Ab Testing · Klaviyo Email Marketing Sms · Candy Rack · Gdpr Cookie Consent · Echo All In One Fixed Bundles · Stape Remix · Forms · Bixgrow Affiliate · loox.io · hulkapps.com · snapchat.com · cloudfront.net

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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