jettersnorthwest.com website review

8 images could be 2.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 8.3 s faster on a phone.

About 389 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.1 s faster on a phone.

12 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.9 s.

Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.

Shopify costs a phone 46 ms of main-thread work and 380 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

8 third-party services load with your homepage (Clarity, OptiMonk and Shopify and others), adding 798 KiB and 267 ms of main-thread time.

About 31 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

Polyfills for old browsers add 21 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

17 KiB JavaScript is shipped twice across bundles. Google estimates it would make the page about 150 ms faster on a phone.

16 files are served with short cache lifetimes, so returning visitors download them again (33 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 KiB could be saved by minifying JavaScript.

2 KiB could be saved by minifying CSS.

Your largest element takes 29.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

The page becomes fully interactive after 29.9 s. Good is under 3.8 s.

Visually, the page fills in at 9.4 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 3.7 s on a phone. Good is under 1.8 s.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 81 ms to 104 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

1 image have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 6.3 MB in 217 requests on a phone: images 4.4 MB (28), scripts 833 KiB (72) and other files 777 KiB (88). Under 2 MB keeps phones on slow connections fast.

jetter_logo-color_200x.png weighs 1.7 MB. On a phone connection a single image that size takes seconds.

1 image further down the page (54 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 1.77 g of CO₂e: 212.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Interactive controls must not be nested: 2 elements on the page fail this check, rated serious by axe-core.

All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

There are 5 <h1> headlines (“EAGLE Trailer Jetters”, “BRUTE POWERSLIDE” and “BRUTE SKID Jetters”). One clear main headline is easier for people and search engines.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 151 pages on jettersnorthwest.com and 7 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://jettersnorthwest.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://jettersnorthwest.com/collections/all, https://jettersnorthwest.com/pages/portable-jetters-powerslide, https://jettersnorthwest.com/pages/portable-jetters-mountable-skid and https://jettersnorthwest.com/pages/trailer-jetters-600 have no meta description, so Google writes the search snippet from whatever text it finds.

https://jettersnorthwest.com/pages/portable-jetters-powerslide and https://jettersnorthwest.com/pages/portable-jetters-mountable-skid took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 38 found) and read each the way a search engine does.

16 of 37 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

Social proof on the homepage: 6 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

The homepage shows no opening hours. If customers visit or call, show when.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 329 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 18 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 33 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.