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jmaarch.com website review

Visit site (opens in a new tab)Reviewed 29 October 202625 issues · 75 checks

This review found 25 issues worth fixing on jmaarch.com, 10 of them high impact, across 75 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.6 s1.4 sMay 9Oct 242.1 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.6 s
May 16, 20261.7 s
May 23, 20261.7 s
May 30, 20261.7 s
Jun 6, 20261.7 s
Jun 13, 20261.8 s
Jun 20, 20262.0 s
Jun 27, 20262.2 s
Jul 4, 20262.4 s
Jul 11, 20262.3 s
Jul 18, 20262.2 s
Jul 25, 20262.2 s
Aug 1, 20262.1 s
Aug 8, 20262.3 s
Aug 15, 20262.4 s
Aug 22, 20262.4 s
Aug 29, 20262.5 s
Sep 5, 20262.5 s
Sep 12, 20262.5 s
Sep 19, 20262.4 s
Sep 26, 20262.5 s
Oct 3, 20262.5 s
Oct 10, 20262.4 s
Oct 17, 20262.3 s
Oct 24, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
97 ms82 msMay 9Oct 2488 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 202691 ms
May 16, 202689 ms
May 23, 202688 ms
May 30, 202691 ms
Jun 6, 202692 ms
Jun 13, 202694 ms
Jun 20, 202695 ms
Jun 27, 202691 ms
Jul 4, 202691 ms
Jul 11, 202688 ms
Jul 18, 202688 ms
Jul 25, 202687 ms
Aug 1, 202687 ms
Aug 8, 202686 ms
Aug 15, 202684 ms
Aug 22, 202687 ms
Aug 29, 202687 ms
Sep 5, 202688 ms
Sep 12, 202688 ms
Sep 19, 202687 ms
Sep 26, 202686 ms
Oct 3, 202687 ms
Oct 10, 202686 ms
Oct 17, 202688 ms
Oct 24, 202688 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of jmaarch.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. jmaarch.com at 0.4 s0.4 s
  2. jmaarch.com at 0.8 s0.8 s
  3. jmaarch.com at 1.1 s1.1 s
  4. jmaarch.com at 1.5 s1.5 s
  5. jmaarch.com at 1.9 s1.9 s
  6. jmaarch.com at 2.3 s2.3 s
  7. jmaarch.com at 2.6 s2.6 s
  8. jmaarch.com at 3.0 s3.0 s

Speed

6 to fix62
  • Render-blocking requests

    1.9 s

    12 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.9 s.

  • Main-thread work: 5.3 s

    A phone's processor spends 5.3 s on main-thread work while loading, 4.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Improve image delivery

    450 ms · 4.0 MB

    11 images could be 4.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.

  • Mobile performance score: 62

    62/100

    Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    300 ms · 63 KiB

    About 63 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Google Tag Manager adds 66 ms

    66 ms

    Google Tag Manager costs a phone 66 ms of main-thread work and 483 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 51 KiB

    About 51 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Google Tag Manager, cdn-cookieyes.com and Cloudflare CDN), adding 520 KiB and 88 ms of main-thread time.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 58 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Minify CSS

    11 KiB

    11 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 16.9 s

    16.9 s

    Your largest element takes 16.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 17.9 s

    17.9 s

    The page becomes fully interactive after 17.9 s. Good is under 3.8 s.

  • Speed Index: 9.6 s

    9.6 s

    Visually, the page fills in at 9.6 s (Speed Index). Good is under 3.4 s.

  • Largest content (LCP) got 37% slower for real visitors

    +37%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.6 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 851 ms

    851 ms

    Real visitors wait 851 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • 7 images without width and height

    7 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -2%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 91 ms to 88 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 88 ms

    88 ms

    Real visitors wait 88 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 4 ms

    4 ms

    Scripts block the page for only 4 ms while loading. Good is under 200 ms.

Images and page weight

5 to fix18
  • Page weight: 8.0 MB in 54 requests

    8.0 MB

    Your homepage downloads 8.0 MB in 54 requests on a phone: images 7.2 MB (19), scripts 579 KiB (17) and fonts 91 KiB (4). Under 2 MB keeps phones on slow connections fast.

  • 3 images over 500 KB

    3 images weigh 3.7 MB together. On a phone connection a single image that size takes seconds.

  • 3 images far larger than shown

    2.3 MB

    3 images are downloaded at several times the size a phone draws them, for example District_at_South_Bay_cc-scaled.jpg at 2,560 px wide, shown at 359 px. Resized copies would save about 2.3 MB.

  • 10 images in older formats

    10 images (4.6 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 9 images below the first screen load straight away

    9 images further down the page (4.5 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.3 g of CO₂ per visit

    2.27 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.27 g of CO₂e: 272.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

2 to fixGoogle 9598
  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • 11 links without text

    11 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h4, h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 17 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10093
  • Title is long (88 characters)

    Your title is 88 characters, so Google will cut it off around 60: “Pioneering Architecture Solutions That Inspire Communities - Michael Baker International”.

  • 113 internal links, 7 external

    The homepage links to 113 pages on jmaarch.com and 7 external pages.

7 checks passed
  • Meta description: 132 characters

    Your meta description is 132 characters: “Explore architecture solutions that inspire and transform communities with Michael Baker's visionary designs and creati…”.

  • One H1 headline

    Your main headline reads: “Architecture”.

  • Canonical URL set

    The canonical URL is https://mbakerintl.com/services/architecture/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://mbakerintl.com/sitemap_index.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (807 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (18 KiB, 121 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 4 pages without a meta description

    /about-us/leadership, /about-us/chairmans-award, /about-us/michael-baker-companies and /about-us/health-safety have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 79 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10093
  • 12 small tap targets

    12 of 25 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix83
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 493 words of copy

    The homepage carries about 493 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Contact Us”.

  • 6 calls to action

    The homepage has 6 calls to action, for example “Contact Us”, “Learn More About Interior Design” and “Learn More About Digital Twins”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

Privacy and tracking

  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • 4 other companies contacted

    Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: CookieYes

    A consent management tool (CookieYes) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at jmaarch.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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