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justbettercare.com website review

Visit site (opens in a new tab)Reviewed 30 October 202633 issues · 87 checks

This review found 33 issues worth fixing on justbettercare.com, 14 of them high impact, across 87 checks. The most urgent: google Tag Manager adds 1.6 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.0 s1.5 sMay 9Oct 241.6 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.0 s
May 16, 20262.0 s
May 23, 20261.8 s
May 30, 20261.8 s
Jun 6, 20261.8 s
Jun 13, 20261.6 s
Jun 20, 20261.6 s
Jun 27, 20261.6 s
Jul 4, 20261.6 s
Jul 11, 20261.7 s
Jul 18, 20261.7 s
Jul 25, 20261.7 s
Aug 1, 20261.7 s
Aug 8, 20261.6 s
Aug 15, 20261.6 s
Aug 22, 20261.6 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.6 s
Sep 19, 20261.6 s
Sep 26, 20261.7 s
Oct 3, 20261.7 s
Oct 10, 20261.7 s
Oct 17, 20261.7 s
Oct 24, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
285 ms173 msMay 9Oct 24242 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026255 ms
May 16, 2026272 ms
May 23, 2026267 ms
May 30, 2026263 ms
Jun 6, 2026251 ms
Jun 13, 2026213 ms
Jun 20, 2026207 ms
Jun 27, 2026212 ms
Jul 4, 2026213 ms
Jul 11, 2026225 ms
Jul 18, 2026227 ms
Jul 25, 2026225 ms
Aug 1, 2026221 ms
Aug 8, 2026204 ms
Aug 15, 2026194 ms
Aug 22, 2026186 ms
Aug 29, 2026193 ms
Sep 5, 2026198 ms
Sep 12, 2026207 ms
Sep 19, 2026214 ms
Sep 26, 2026223 ms
Oct 3, 2026235 ms
Oct 10, 2026238 ms
Oct 17, 2026245 ms
Oct 24, 2026242 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of justbettercare.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. justbettercare.com at 0.5 s0.5 s
  2. justbettercare.com at 1.1 s1.1 s
  3. justbettercare.com at 1.6 s1.6 s
  4. justbettercare.com at 2.1 s2.1 s
  5. justbettercare.com at 2.6 s2.6 s
  6. justbettercare.com at 3.2 s3.2 s
  7. justbettercare.com at 3.7 s3.7 s
  8. justbettercare.com at 4.2 s4.2 s

Speed

10 to fix47
  • Google Tag Manager adds 1.6 s

    1.6 s

    Google Tag Manager costs a phone 1.6 s of main-thread work and 1.8 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    1.4 s

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Mobile performance score: 47

    47/100

    Your mobile performance score is 47. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 8.9 s

    A phone's processor spends 8.9 s on main-thread work while loading, 4.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google CDN and TikTok and others), adding 3.6 MB and 2.8 s of main-thread time.

  • Reduce unused JavaScript

    180 ms · 1.7 MB

    About 1.7 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 180 ms faster on a phone.

  • Use efficient cache lifetimes

    900 ms · 774 KiB

    60 files are served with short cache lifetimes, so returning visitors download them again (774 KiB).

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 426 ms. During a long task the page ignores taps.

  • Google CDN adds 333 ms

    333 ms

    Google CDN costs a phone 333 ms of main-thread work and 753 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 67 KiB

    About 67 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Legacy JavaScript

    46 KiB

    Polyfills for old browsers add 46 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Improve image delivery

    5 KiB

    1 image could be 5 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 525 ms

    525 ms

    Your server sent the HTML in 525 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Time to Interactive: 34.2 s

    34.2 s

    The page becomes fully interactive after 34.2 s. Good is under 3.8 s.

  • Total Blocking Time: 2.9 s

    2.9 s

    Scripts block taps and scrolling for 2.9 s in total while the page loads. Good is under 200 ms.

  • Speed Index: 7.7 s

    7.7 s

    Visually, the page fills in at 7.7 s (Speed Index). Good is under 3.4 s.

  • Largest Contentful Paint: 4.1 s

    4.1 s

    Your largest element takes 4.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Local Reliable Home Care Services”.

  • First Contentful Paint: 2.3 s

    2.3 s

    The first text or image appears after 2.3 s on a phone. Good is under 1.8 s.

  • 7 images without width and height

    7 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 255 ms to 242 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.03

    0.03

    For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 377 ms

    377 ms

    Real visitors wait 377 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 18% faster for real visitors

    -18%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.0 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.033

    0.033

    The layout barely moves while loading (CLS 0.033, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.9 MB in 249 requests

    4.9 MB

    Your homepage downloads 4.9 MB in 249 requests on a phone: scripts 4.1 MB (95), other files 437 KiB (95) and fonts 164 KiB (5). Under 2 MB keeps phones on slow connections fast.

  • About 1.4 g of CO₂ per visit

    1.40 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.40 g of CO₂e: 168.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 7690
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • Unlabelled dropdowns

    1 dropdown has no label.

  • 17 text elements with low contrast

    17 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • ARIA dialog and alertdialog nodes should have an accessible name (1 element)

    ARIA dialog and alertdialog nodes should have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (60 elements)

    All page content should be contained by landmarks: 60 elements on the page fail this check, rated moderate by axe-core.

  • 12 form fields without a label

    12 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 22 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 8 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9294
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 86 internal links, 12 external

    The homepage links to 86 pages on justbettercare.com and 12 external pages.

7 checks passed
  • Meta description: 151 characters

    Your meta description is 151 characters: “Quality Home Care provider offering Support at Home, NDIS, personal care and disability support. Just Better Care offic…”.

  • One H1 headline

    Your main headline reads: “Support at Home, Simplified”.

  • Title: 63 characters

    Your title is a healthy 63 characters: “In-Home Aged Care, NDIS & Disability Support | Just Better Care”.

  • Canonical URL set

    The canonical URL is https://www.justbettercare.com/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.justbettercare.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.justbettercare.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

  • Opted out of AI training for 5 crawlers

    robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,045 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.justbettercare.com/getting-started/career, whose canonical is https://www.justbettercare.com/get-aged-care-and-disability-support/career. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 32 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7376
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=97198487&tm=gtm002&Ver=2&mid=3980fdc9-c5c1-4f59-b50c-7761638df56d&bo=1&sid=bf9c2f40d41f11f19c6cebb25cac715d&vid=bf9c61c0d41f11f1977681f88b32a145&vids=1&msclkid=N&pi=91.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “PushEngage: Cannot read properties of undefined (reading 'addEventListener')”.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

2 checks passed
  • Tap targets are thumb-sized

    34 of 39 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,241 words of copy

    The homepage carries about 1,241 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Get Started” and “Get started”.

  • 11 calls to action

    The homepage has 11 calls to action, for example “Contact Us & FAQs”, “Get Started” and “Get started”.

  • 1 short form

    A short form (0 fields at most) is right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 1 testimonial or review block, 7 customer or partner logos and 4 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and LinkedIn Insight.

Privacy and tracking

1 to fix
  • 11 trackers load before any consent

    11

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 6 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 30 cookies set on arrival

    30

    Opening the homepage sets 30 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 53 other companies contacted

    Loading the homepage contacts 53 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at justbettercare.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Astro
Analytics
Google Analytics | Google Tag Manager
Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

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