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kacula.com.br website review

Visit site (opens in a new tab)Reviewed 4 November 202646 issues · 80 checks

This review found 46 issues worth fixing on kacula.com.br, 16 of them high impact, across 80 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
6.5 s4.9 sMay 16Oct 315.3 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20265.9 s
May 23, 20265.9 s
May 30, 20265.9 s
Jun 6, 20265.9 s
Jun 13, 20265.9 s
Jun 20, 20265.9 s
Jun 27, 20265.9 s
Jul 4, 20266.0 s
Jul 11, 20266.0 s
Jul 18, 20266.2 s
Jul 25, 20266.2 s
Aug 1, 20266.3 s
Aug 8, 20266.3 s
Aug 15, 20266.3 s
Aug 22, 20266.3 s
Aug 29, 20266.1 s
Sep 5, 20266.0 s
Sep 12, 20265.8 s
Sep 19, 20265.7 s
Sep 26, 20265.6 s
Oct 3, 20265.5 s
Oct 10, 20265.3 s
Oct 17, 20265.1 s
Oct 24, 20265.1 s
Oct 31, 20265.3 s
Real-visitor tap response (INP)75th percentile, phones
289 ms217 msMay 16Oct 31253 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026278 ms
May 23, 2026278 ms
May 30, 2026279 ms
Jun 6, 2026281 ms
Jun 13, 2026270 ms
Jun 20, 2026263 ms
Jun 27, 2026255 ms
Jul 4, 2026236 ms
Jul 11, 2026233 ms
Jul 18, 2026229 ms
Jul 25, 2026225 ms
Aug 1, 2026233 ms
Aug 8, 2026243 ms
Aug 15, 2026253 ms
Aug 22, 2026261 ms
Aug 29, 2026261 ms
Sep 5, 2026259 ms
Sep 12, 2026258 ms
Sep 19, 2026255 ms
Sep 26, 2026253 ms
Oct 3, 2026256 ms
Oct 10, 2026252 ms
Oct 17, 2026253 ms
Oct 24, 2026251 ms
Oct 31, 2026253 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of kacula.com.br (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kacula.com.br at 1.1 s1.1 s
  2. kacula.com.br at 2.3 s2.3 s
  3. kacula.com.br at 3.4 s3.4 s
  4. kacula.com.br at 4.5 s4.5 s
  5. kacula.com.br at 5.6 s5.6 s
  6. kacula.com.br at 6.8 s6.8 s
  7. kacula.com.br at 7.9 s7.9 s
  8. kacula.com.br at 9.0 s9.0 s

Speed

11 to fix42
  • Use efficient cache lifetimes

    25.8 s · 7.1 MB

    183 files are served with short cache lifetimes, so returning visitors download them again (7.1 MB).

  • Improve image delivery

    20.6 s · 5.4 MB

    50 images could be 5.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 20.6 s faster on a phone.

  • Reduce unused JavaScript

    3.0 s · 587 KiB

    About 587 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.0 s faster on a phone.

  • Mobile performance score: 42

    42/100

    Your mobile performance score is 42. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.6 s

    A phone's processor spends 5.6 s on main-thread work while loading, 2.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and Other Google APIs/SDKs and others), adding 932 KiB and 722 ms of main-thread time.

  • Render-blocking requests

    550 ms

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.

  • Google Tag Manager adds 363 ms

    363 ms

    Google Tag Manager costs a phone 363 ms of main-thread work and 489 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 19 long tasks on the main thread

    19 long tasks block the main thread while loading, the longest for 410 ms. During a long task the page ignores taps.

  • Facebook adds 294 ms

    294 ms

    Facebook costs a phone 294 ms of main-thread work and 282 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,520 HTML elements

    The page has 2,520 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Reduce unused CSS

    17 KiB

    About 17 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    13 KiB

    Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 1 ms

    1 ms

    Your server sent the HTML in 1 ms, well inside Google's 600 ms guideline.

Core Web Vitals

12 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 6.7 s

    6.7 s

    Real visitors wait 6.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Largest Contentful Paint: 45.9 s

    45.9 s

    Your largest element takes 45.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Banner imagem”.

  • Speed Index: 16.5 s

    16.5 s

    Visually, the page fills in at 16.5 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 49.4 s

    49.4 s

    The page becomes fully interactive after 49.4 s. Good is under 3.8 s.

  • Total Blocking Time: 899 ms

    899 ms

    Scripts block taps and scrolling for 899 ms in total while the page loads. Good is under 200 ms.

  • Real-user INP: 309 ms

    309 ms

    Real visitors wait 309 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.15

    0.15

    For real visitors the layout shifts by 0.15 (75th percentile). Good is under 0.1.

  • Real-user FCP: 2.2 s

    2.2 s

    Real visitors see the first content after 2.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 29 images without width and height

    29 images have no width and height attributes, so the layout jumps as each one loads.

  • First Contentful Paint: 2.3 s

    2.3 s

    The first text or image appears after 2.3 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    -9%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 278 ms to 253 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 checks passed
  • Largest content (LCP) got 11% faster for real visitors

    -11%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 5.9 s to 5.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix33
  • Page weight: 8.7 MB in 239 requests

    8.7 MB

    Your homepage downloads 8.7 MB in 239 requests on a phone: images 6.4 MB (60), scripts 2.0 MB (131) and other files 284 KiB (44). Under 2 MB keeps phones on slow connections fast.

  • About 2.5 g of CO₂ per visit

    2.47 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.47 g of CO₂e: 296.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

4 to fixGoogle 9694
  • [aria-*] attributes do not have valid values

    [aria-*] attributes do not have valid values (30 elements).

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • The skip-link target should exist and be focusable (1 element)

    The skip-link target should exist and be focusable: 1 element on the page fails this check, rated moderate by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (11 elements).

1 checks passed
  • 37 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 40 WCAG 2.2 A/AA and best-practice rules on the phone render: 37 passed and 3 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

6 to fixGoogle 10076
  • Title is short (20 characters)

    Your title is only 20 characters: “Supermercados Online”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://www.kacula.com.br/sitemap.xml, so Google discovers your pages only by following links.

  • Only 2 internal links

    The homepage links to only 2 pages on your own site, so visitors and crawlers find few routes into the rest of it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

3 checks passed
  • Meta description: 104 characters

    Your meta description is 104 characters: “Supermercados Online – faça suas compras com praticidade e segurança. Entrega rápida e produtos frescos.”.

  • One H1 headline

    Your main headline reads: “Supermercados Online – Loja Virtual”.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.kacula.com.br/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

Other pages

2 to fix90
  • 3 pages share a title

    /, https://www.kacula.com.br/produtos and https://www.kacula.com.br/contato all use the title “Supermercados Online”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://www.kacula.com.br/produtos and https://www.kacula.com.br/contato use the same meta description. A description written for each page earns more clicks.

  • 2 pages with very little text

    https://www.kacula.com.br/produtos and https://www.kacula.com.br/contato have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 2 internal pages checked

    We fetched 2 pages linked from your homepage and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 2 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 2 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 2 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7388
  • 5 small tap targets

    5 of 5 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Authorization will not be covered by the wildcard symbol (*) in CORS `Access-Control-Allow-Headers`…”).

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

6 to fix25
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 34 words

    The homepage has only about 34 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 4 other companies contacted

    Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kacula.com.br, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

  • The footer still says © 2025.

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