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kaffacoffee.com website review

Visit site (opens in a new tab)Reviewed 3 November 202638 issues · 87 checks

This review found 38 issues worth fixing on kaffacoffee.com, 13 of them high impact, across 87 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.9 s2.3 sMay 16Oct 312.6 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.4 s
May 23, 20262.5 s
May 30, 20262.5 s
Jun 6, 20262.5 s
Jun 13, 20262.7 s
Jun 20, 20262.5 s
Jun 27, 20262.7 s
Jul 4, 20262.8 s
Jul 11, 20262.6 s
Jul 18, 20262.6 s
Jul 25, 20262.6 s
Aug 1, 20262.5 s
Aug 8, 20262.5 s
Aug 15, 20262.6 s
Aug 22, 20262.7 s
Aug 29, 20262.6 s
Sep 5, 20262.8 s
Sep 12, 20262.8 s
Sep 19, 20262.7 s
Sep 26, 20262.7 s
Oct 3, 20262.6 s
Oct 10, 20262.5 s
Oct 17, 20262.4 s
Oct 24, 20262.5 s
Oct 31, 20262.6 s
Real-visitor tap response (INP)75th percentile, phones
129 ms84 msMay 16Oct 31104 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026113 ms
May 23, 2026113 ms
May 30, 2026124 ms
Jun 6, 2026120 ms
Jun 20, 2026106 ms
Jun 27, 202690 ms
Jul 4, 202689 ms
Jul 11, 202689 ms
Jul 18, 202689 ms
Aug 29, 2026103 ms
Sep 5, 2026106 ms
Sep 12, 2026101 ms
Sep 19, 202691 ms
Sep 26, 202694 ms
Oct 3, 202692 ms
Oct 10, 2026101 ms
Oct 17, 2026103 ms
Oct 24, 2026105 ms
Oct 31, 2026104 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of kaffacoffee.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kaffacoffee.com at 0.9 s0.9 s
  2. kaffacoffee.com at 1.8 s1.8 s
  3. kaffacoffee.com at 2.7 s2.7 s
  4. kaffacoffee.com at 3.6 s3.6 s
  5. kaffacoffee.com at 4.5 s4.5 s
  6. kaffacoffee.com at 5.4 s5.4 s
  7. kaffacoffee.com at 6.3 s6.3 s
  8. kaffacoffee.com at 7.2 s7.2 s

Speed

6 to fix54
  • Use efficient cache lifetimes

    2.7 s · 3.5 MB

    45 files are served with short cache lifetimes, so returning visitors download them again (3.5 MB).

  • Render-blocking requests

    2.3 s

    13 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.3 s.

  • Font display

    1.1 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.1 s).

  • Mobile performance score: 54

    54/100

    Your mobile performance score is 54. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    750 ms · 132 KiB

    About 132 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Reduce unused CSS

    450 ms · 88 KiB

    About 88 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Google Tag Manager, cdn-cookieyes.com and Google Fonts and others), adding 511 KiB and 233 ms of main-thread time.

  • Legacy JavaScript

    150 ms · 35 KiB

    Polyfills for old browsers add 35 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 111 ms. During a long task the page ignores taps.

  • Improve image delivery

    60 KiB

    2 images could be 60 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 0.8 s

    A phone's processor spends 0.8 s on main-thread work while loading, 289 ms of it running JavaScript. That is comfortably low.

  • Server response: 109 ms

    109 ms

    Your server sent the HTML in 109 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 9.9 s

    9.9 s

    Your largest element takes 9.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “AN UNDENIABLE REFERENCE IN THE COFFEE MARKET CAPSULES Three…”. Most of its time is resource load delay (5.3 s).

  • Speed Index: 11.0 s

    11.0 s

    Visually, the page fills in at 11.0 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 10.0 s

    10.0 s

    The page becomes fully interactive after 10.0 s. Good is under 3.8 s.

  • Real-user LCP: 2.6 s

    2.6 s

    Real visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 2.3 s

    2.3 s

    Real visitors see the first content after 2.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.7 s

    1.7 s

    Real visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • Cumulative Layout Shift: 0.169

    0.169

    The layout shifts by 0.169 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 113 ms to 104 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +4%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.4 s to 2.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user INP: 103 ms

    103 ms

    Real visitors wait 103 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Total Blocking Time: 35 ms

    35 ms

    Scripts block the page for only 35 ms while loading. Good is under 200 ms.

Images and page weight

2 to fix60
  • Page weight: 4.1 MB in 71 requests

    4.1 MB

    Your homepage downloads 4.1 MB in 71 requests on a phone: media 2.7 MB (1), images 452 KiB (17) and scripts 450 KiB (24). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    43 KiB

    1 image is downloaded at several times the size a phone draws it, for example LISBOA2030_BarraCofinan_Designacao_RGB_2473px.png at 2,474 px wide, shown at 310 px. Resized copies would save about 43 KiB.

  • 1 image in older formats

    1 image (50 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (81 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.1 g of CO₂ per visit

    1.15 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.15 g of CO₂e: 137.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

11 to fixGoogle 7887
  • Certain ARIA roles must be contained by particular parents (3 elements)

    Certain ARIA roles must be contained by particular parents: 3 elements on the page fail this check, rated critical by axe-core.

  • 22 text elements with low contrast

    22 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (3 elements)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 3 elements on the page fail this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • Main landmark should not be contained in another landmark (1 element)

    Main landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one main landmark (1 element)

    Document should not have more than one main landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h6, h2 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 32 images in the HTML carry an alt attribute.

  • 40 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 12 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8588
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • Open Graph partly set

    Open Graph is missing og:description, so shared links fall back to guesses.

  • 49 internal links, 11 external

    The homepage links to 49 pages on kaffacoffee.com and 11 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “AN UNDENIABLE REFERENCE IN THE COFFEE MARKET CAPSULES”.

  • Title: 36 characters

    Your title is a healthy 36 characters: “Homepage - Kaffa Cafés - Kaffa Cafés”.

  • Canonical URL set

    The canonical URL is https://kaffacoffee.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://kaffacoffee.com/wp-sitemap-posts-post-1.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (345 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://kaffacoffee.com/llms.txt (1 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 6 pages without a meta description

    https://kaffacoffee.com/our-story, https://kaffacoffee.com/vision, https://kaffacoffee.com/ready-for-the-future, https://kaffacoffee.com/process, https://kaffacoffee.com/industrial-capacity and https://kaffacoffee.com/private-label have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 links to non-canonical URLs

    Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://kaffacoffee.com/vision, whose canonical is https://kaffacoffee.com/en/vision. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 6 pages slow to respond

    https://kaffacoffee.com/vision, https://kaffacoffee.com/ready-for-the-future, https://kaffacoffee.com/process, https://kaffacoffee.com/industrial-capacity, https://kaffacoffee.com/private-label and https://kaffacoffee.com/fr took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 31 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    7 pages of 15 loaded without an error (the rest turned automated requests away).

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 7 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 5 small tap targets

    5 of 22 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 323 words of copy

    The homepage carries about 323 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Contact Us”.

  • 4 calls to action

    The homepage has 4 calls to action, for example “Contact Us”, “Learn More” and “Learn more about our vision”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • 7 other companies contacted

    Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: CookieYes

    A consent management tool (CookieYes) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kaffacoffee.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

  • The footer still says © 2022.

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager
Hosting
DigitalOcean

Upkeep, stack, hiring and company data from programmable.info

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