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kaloud.com website review

Visit site (opens in a new tab)Reviewed 10 November 202635 issues · 85 checks

This review found 35 issues worth fixing on kaloud.com, 12 of them high impact, across 85 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.3 sMay 23Nov 71.5 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.6 s
May 30, 20261.6 s
Jun 6, 20261.6 s
Jun 13, 20261.5 s
Jun 20, 20261.5 s
Jun 27, 20261.5 s
Jul 4, 20261.4 s
Jul 11, 20261.4 s
Jul 18, 20261.4 s
Jul 25, 20261.4 s
Aug 1, 20261.4 s
Aug 8, 20261.3 s
Aug 15, 20261.3 s
Aug 22, 20261.3 s
Aug 29, 20261.4 s
Sep 5, 20261.4 s
Sep 12, 20261.3 s
Sep 19, 20261.3 s
Sep 26, 20261.4 s
Oct 3, 20261.4 s
Oct 10, 20261.4 s
Oct 17, 20261.4 s
Oct 24, 20261.4 s
Oct 31, 20261.4 s
Nov 7, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
152 ms111 msMay 23Nov 7139 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026123 ms
May 30, 2026121 ms
Jun 6, 2026121 ms
Jun 13, 2026120 ms
Jun 20, 2026120 ms
Jun 27, 2026120 ms
Jul 4, 2026121 ms
Jul 11, 2026121 ms
Jul 18, 2026119 ms
Jul 25, 2026116 ms
Aug 1, 2026118 ms
Aug 8, 2026120 ms
Aug 15, 2026121 ms
Aug 22, 2026124 ms
Aug 29, 2026127 ms
Sep 5, 2026129 ms
Sep 12, 2026128 ms
Sep 19, 2026129 ms
Sep 26, 2026139 ms
Oct 3, 2026138 ms
Oct 10, 2026145 ms
Oct 17, 2026147 ms
Oct 24, 2026139 ms
Oct 31, 2026137 ms
Nov 7, 2026139 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of kaloud.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kaloud.com at 1.4 s1.4 s
  2. kaloud.com at 2.8 s2.8 s
  3. kaloud.com at 4.2 s4.2 s
  4. kaloud.com at 5.5 s5.5 s
  5. kaloud.com at 6.9 s6.9 s
  6. kaloud.com at 8.3 s8.3 s
  7. kaloud.com at 9.7 s9.7 s
  8. kaloud.com at 11.1 s11.1 s

Speed

13 to fix30
  • Use efficient cache lifetimes

    5.8 s · 1.1 MB

    135 files are served with short cache lifetimes, so returning visitors download them again (1.1 MB).

  • Reduce unused JavaScript

    3.4 s · 1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.4 s faster on a phone.

  • Mobile performance score: 30

    30/100

    Your mobile performance score is 30. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 8.9 s

    A phone's processor spends 8.9 s on main-thread work while loading, 5.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (zapier.com, route.com and rebuyengine.com and others), adding 3.5 MB and 1.7 s of main-thread time.

  • Reduce unused CSS

    740 ms · 178 KiB

    About 178 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 740 ms faster on a phone.

  • zapier.com adds 600 ms

    600 ms

    zapier.com costs a phone 600 ms of main-thread work and 1.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    200 ms · 304 KiB

    9 images could be 304 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 200 ms faster on a phone.

  • route.com adds 388 ms

    388 ms

    route.com costs a phone 388 ms of main-thread work and 545 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    350 ms · 83 KiB

    Polyfills for old browsers add 83 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 350 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 379 ms. During a long task the page ignores taps.

  • rebuyengine.com adds 257 ms

    257 ms

    rebuyengine.com costs a phone 257 ms of main-thread work and 683 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • fwcdn3.com adds 92 ms

    92 ms

    fwcdn3.com costs a phone 92 ms of main-thread work and 469 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    200 ms

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 200 ms.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Minify JavaScript

    45 KiB

    45 KiB could be saved by minifying JavaScript.

  • Minify CSS

    19 KiB

    19 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Duplicated JavaScript

    2 KiB

    2 KiB JavaScript is shipped twice across bundles.

1 checks passed
  • Server response: 32 ms

    32 ms

    Your server sent the HTML in 32 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 21.9 s

    21.9 s

    Your largest element takes 21.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Two icons. One Kaloud standard.”.

  • Time to Interactive: 33.9 s

    33.9 s

    The page becomes fully interactive after 33.9 s. Good is under 3.8 s.

  • Speed Index: 13.9 s

    13.9 s

    Visually, the page fills in at 13.9 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 5.0 s

    5.0 s

    The first text or image appears after 5.0 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 1.3 s

    1.3 s

    Scripts block taps and scrolling for 1.3 s in total while the page loads. Good is under 200 ms.

  • Real-user CLS: 0.14

    0.14

    For real visitors the layout shifts by 0.14 (75th percentile). Good is under 0.1.

  • 10 images without width and height

    10 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 13% slower for real visitors

    +13%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 123 ms to 139 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -9%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.0 s

    2.0 s

    Real visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 149 ms

    149 ms

    Real visitors wait 149 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0.076

    0.076

    The layout barely moves while loading (CLS 0.076, good is under 0.1).

Images and page weight

2 to fix60
  • Page weight: 6.6 MB in 430 requests

    6.6 MB

    Your homepage downloads 6.6 MB in 430 requests on a phone: scripts 3.4 MB (212), images 1.4 MB (22) and other files 969 KiB (164). Under 2 MB keeps phones on slow connections fast.

  • 2 images far larger than shown

    139 KiB

    2 images are downloaded at several times the size a phone draws them, for example [email protected] at 3,072 px wide, shown at 307 px. Resized copies would save about 139 KiB.

  • About 1.9 g of CO₂ per visit

    1.86 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.86 g of CO₂e: 223.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

2 to fixGoogle 9798
  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 13 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 0 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10093
  • Title is long (66 characters)

    Your title is 66 characters, so Google will cut it off around 60: “Kaloud: Lotus HMDs, Premium Hookahs and Shisha Bowls – Kaloud Inc.”.

  • 74 internal links, 5 external

    The homepage links to 74 pages on kaloud.com and 5 external pages.

7 checks passed
  • Meta description: 149 characters

    Your meta description is 149 characters: “Kaloud makes the Lotus heat management device, Krysalis hookahs and Samsaris bowls, designed for controlled heat and st…”.

  • One H1 headline

    Your main headline reads: “Two icons. One Kaloud standard.”.

  • Canonical URL set

    The canonical URL is https://kaloud.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://kaloud.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (335 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://kaloud.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 4 pages without an H1

    https://kaloud.com/collections/new-arrivals, https://kaloud.com/collections/kaloud-krysalis, https://kaloud.com/collections/shop-all and https://kaloud.com/products/gift-card have no <h1> headline, so visitors and search engines get no clear main topic.

  • 5 pages with very little text

    https://kaloud.com/collections/new-arrivals, https://kaloud.com/collections/hookah-sets, https://kaloud.com/collections/kaloud-krysalis, https://kaloud.com/collections/kaloud-samsaris and https://kaloud.com/collections/shop-all have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 31 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

5 to fixGoogle 5079
  • 9 small tap targets

    9 of 42 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 third-party cookies

    2 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • No HTML doctype

    The page has no <!DOCTYPE html>, so browsers render it in quirks mode.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 346 words of copy

    The homepage carries about 346 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Sign up for 11.11’s Special Event” and “Shop”.

  • 10 calls to action

    The homepage has 10 calls to action, for example “Sign up for 11.11’s Special Event”, “Shop” and “Shop All”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager, Meta Pixel, Microsoft Clarity and Hotjar.

Privacy and tracking

1 to fix
  • 9 trackers load before any consent

    9

    Before a visitor clicks anything, the page loads Amplitude, Google Ads, Google Analytics, Google Tag Manager and Hotjar and 4 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 27 cookies set on arrival

    27

    Opening the homepage sets 27 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 51 other companies contacted

    Loading the homepage contacts 51 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kaloud.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 14 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Firework Shoppable Video Ugc · Seal Subscriptions · Seowill Ai Seo · Klaviyo Email Marketing Sms · Accentuate · Rebuy Personalization Engine · Route Protection Tracking · Countdown Timer · Nova Multi Currency Converter · stamped.io · pandect.es · hextom.com · goaffpro.com · rebuyengine.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Tag Manager | Hotjar | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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