kimcmarket.com website review

About 1.8 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.6 s faster on a phone.

The page goes through 2 redirects before it starts loading, costing about 4.1 s. Link and advertise the final URL directly.

A phone's processor spends 11.2 s on main-thread work while loading, 5.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Your mobile performance score is 31. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

The page has 3,302 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

8 third-party services load with your homepage (Google Tag Manager, Clarity and Google CDN and others), adding 21.3 MB and 2.0 s of main-thread time.

9 images could be 2.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

Shopify costs a phone 207 ms of main-thread work and 18.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Google Tag Manager costs a phone 707 ms of main-thread work and 1,017 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

40 files are served with short cache lifetimes, so returning visitors download them again (379 KiB).

20 long tasks block the main thread while loading, the longest for 345 ms. During a long task the page ignores taps.

Google CDN costs a phone 261 ms of main-thread work and 766 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Clarity costs a phone 273 ms of main-thread work and 55 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Klaviyo costs a phone 239 ms of main-thread work and 398 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

7 files block the first paint until they finish downloading. Deferring or inlining them could save about 150 ms.

About 135 KiB of CSS is downloaded but never applied on this page.

2 KiB could be saved by minifying CSS.

The HTML itself could arrive about 100 ms sooner: redirects, a slow server response or missing compression delay everything after it.

Polyfills for old browsers add 53 KiB JavaScript that modern phones do not need.

11 KiB could be saved by minifying JavaScript.

14 KiB JavaScript is shipped twice across bundles.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 15.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Visually, the page fills in at 21.6 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 39.8 s. Good is under 3.8 s.

Scripts block taps and scrolling for 1.5 s in total while the page loads. Good is under 200 ms.

The first text or image appears after 3.9 s on a phone. Good is under 1.8 s.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 104 ms to 121 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 27.6 MB in 736 requests on a phone: media 17.8 MB (4), scripts 4.2 MB (245) and images 2.8 MB (34). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 7.84 g of CO₂e: 940.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

28 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

1 frame has no title, so screen-reader users cannot tell what it contains.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Your <h1> is empty.

The homepage links to 208 pages on kimcmarket.com and 7 external pages.

https://kimcmarket.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

https://kimcmarket.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

https://kimcmarket.com/collections/all, https://kimcmarket.com/customer_authentication/redirect, https://kimcmarket.com/policies/shipping-policy, https://kimcmarket.com/collections/rice-noodles-grains, https://kimcmarket.com/collections/freshly-milled-rice and https://kimcmarket.com/collections/prepackaged-rice and 6 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://kimcmarket.com/collections/all, https://kimcmarket.com/customer_authentication/redirect, https://kimcmarket.com/collections/best-sellers, https://kimcmarket.com/collections/rice-noodles-grains, https://kimcmarket.com/collections/freshly-milled-rice and https://kimcmarket.com/collections/prepackaged-rice and 7 others have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 104 found) and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.