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kmjwebdesign.com website review

Visit site (opens in a new tab)Reviewed 5 November 202638 issues · 82 checks

This review found 38 issues worth fixing on kmjwebdesign.com, 18 of them high impact, across 82 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of kmjwebdesign.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kmjwebdesign.com at 0.9 s0.9 s
  2. kmjwebdesign.com at 1.9 s1.9 s
  3. kmjwebdesign.com at 2.8 s2.8 s
  4. kmjwebdesign.com at 3.8 s3.8 s
  5. kmjwebdesign.com at 4.7 s4.7 s
  6. kmjwebdesign.com at 5.7 s5.7 s
  7. kmjwebdesign.com at 6.6 s6.6 s
  8. kmjwebdesign.com at 7.5 s7.5 s

Speed

11 to fix21
  • Use efficient cache lifetimes

    4.4 s · 1.2 MB

    64 files are served with short cache lifetimes, so returning visitors download them again (1.2 MB).

  • Render-blocking requests

    3.4 s

    10 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.4 s.

  • Reduce unused CSS

    2.1 s · 415 KiB

    About 415 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 2.1 s faster on a phone.

  • Reduce unused JavaScript

    1.4 s · 818 KiB

    About 818 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.

  • Mobile performance score: 21

    21/100

    Your mobile performance score is 21. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.4 s

    A phone's processor spends 4.4 s on main-thread work while loading, 1.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Accessibe Accessibility Overlay and Facebook and others), adding 1.2 MB and 1.3 s of main-thread time.

  • Google Tag Manager adds 744 ms

    744 ms

    Google Tag Manager costs a phone 744 ms of main-thread work and 611 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    350 ms · 306 KiB

    13 images could be 306 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 350 ms faster on a phone.

  • 15 long tasks on the main thread

    15 long tasks block the main thread while loading, the longest for 341 ms. During a long task the page ignores taps.

  • Font display

    300 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 300 ms).

  • Legacy JavaScript

    150 ms · 33 KiB

    Polyfills for old browsers add 33 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 91 ms

    91 ms

    Your server sent the HTML in 91 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix19
  • Largest Contentful Paint: 11.2 s

    11.2 s

    Your largest element takes 11.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Maximize your website’s visibility and attract customers wi…”.

  • Time to Interactive: 16.7 s

    16.7 s

    The page becomes fully interactive after 16.7 s. Good is under 3.8 s.

  • Speed Index: 8.2 s

    8.2 s

    Visually, the page fills in at 8.2 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.1 s

    1.1 s

    Scripts block taps and scrolling for 1.1 s in total while the page loads. Good is under 200 ms.

  • Cumulative Layout Shift: 0.33

    0.33

    The layout shifts by 0.33 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • First Contentful Paint: 3.5 s

    3.5 s

    The first text or image appears after 3.5 s on a phone. Good is under 1.8 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Images and page weight

1 to fix70
  • Page weight: 7.9 MB in 110 requests

    7.9 MB

    Your homepage downloads 7.9 MB in 110 requests on a phone: other files 4.2 MB (27), scripts 1.7 MB (39) and HTML 692 KiB (4). Under 2 MB keeps phones on slow connections fast.

  • 2 images in older formats

    2 images (73 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (73 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.2 g of CO₂ per visit

    2.23 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.23 g of CO₂e: 267.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 8590
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    2 elements hidden from screen readers can still receive keyboard focus.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (13 elements)

    All page content should be contained by landmarks: 13 elements on the page fail this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h6 and h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 21 images in the HTML carry an alt attribute.

  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 8 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9288
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 28 internal links, 17 external

    The homepage links to 28 pages on kmjwebdesign.com and 17 external pages.

7 checks passed
  • Meta description: 134 characters

    Your meta description is 134 characters: “KMJ provides A-Z web design, app development & strategic marketing for your organization. Contact us today & get your p…”.

  • Title: 54 characters

    Your title is a healthy 54 characters: “KMJ | Web Design & Marketing | Top Ranked in Las Vegas”.

  • Canonical URL set

    The canonical URL is https://kmjwebdesign.com/.

  • Structured data in place

    Structured data found: ImageObject, LocalBusiness, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://kmjwebdesign.com/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://kmjwebdesign.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

  • Opted out of AI training for 5 crawlers

    robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (972 words), so crawlers that don't run JavaScript still read it.

Other pages

5 to fix57
  • 1 linked page is broken

    Your homepage links to https://kmjwebdesign.com/free-seo-audit-and-maintenance, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 1 linked page hidden from search

    https://kmjwebdesign.com/author/webadmkmj is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 1 page without a meta description

    https://kmjwebdesign.com/author/webadmkmj has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://kmjwebdesign.com/join-our-team and https://kmjwebdesign.com/support-request use the same meta description. A description written for each page earns more clicks.

  • 1 page without an H1

    https://kmjwebdesign.com/author/webadmkmj has no <h1> headline, so visitors and search engines get no clear main topic.

  • 10 internal pages checked

    We fetched 10 pages linked from your homepage and read each the way a search engine does.

3 checks passed
  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has a title

    All 9 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9287
  • 4 small tap targets

    4 of 20 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • 2 low-resolution images

    2 images are served at too low a resolution for sharp phone screens.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix94
  • A 10-field form

    Your longest form asks for 10 fields (2 required). Every extra field lowers completion.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 876 words of copy

    The homepage carries about 876 words of visible text.

8 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “START MARKETING!” and “LEARN MORE”.

  • 11 calls to action

    The homepage has 11 calls to action, for example “Join Our Team”, “Contact” and “Start Marketing!”.

  • Social proof on the page

    Social proof on the homepage: 43 testimonial or review blocks and a star rating.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics, Meta Pixel, LinkedIn Insight and Cloudflare Web Analytics.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 0 email links.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 22 other companies contacted

    Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kmjwebdesign.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager
Hosting
Cloudflare

Company

Headquarters
Las Vegas

Upkeep, stack, hiring and company data from programmable.info

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This review found 38 issues on kmjwebdesign.com, including 18 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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