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kromkendamas.com website review

Visit site (opens in a new tab)Reviewed 8 November 202642 issues · 102 checks

This review found 42 issues worth fixing on kromkendamas.com, 17 of them high impact, across 102 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.4 s1.2 sMay 16Oct 311.2 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.3 s
May 23, 20261.3 s
May 30, 20261.3 s
Jun 6, 20261.3 s
Jun 13, 20261.2 s
Jun 20, 20261.3 s
Jun 27, 20261.3 s
Jul 4, 20261.3 s
Jul 11, 20261.3 s
Jul 18, 20261.3 s
Jul 25, 20261.4 s
Aug 1, 20261.3 s
Aug 8, 20261.3 s
Aug 15, 20261.3 s
Aug 22, 20261.3 s
Aug 29, 20261.3 s
Sep 5, 20261.4 s
Sep 12, 20261.3 s
Sep 19, 20261.3 s
Sep 26, 20261.3 s
Oct 3, 20261.3 s
Oct 10, 20261.2 s
Oct 17, 20261.2 s
Oct 24, 20261.2 s
Oct 31, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
201 ms147 msMay 16Oct 31160 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026180 ms
May 23, 2026183 ms
May 30, 2026187 ms
Jun 6, 2026192 ms
Jun 13, 2026193 ms
Jun 20, 2026193 ms
Jun 27, 2026193 ms
Jul 4, 2026194 ms
Jul 11, 2026195 ms
Jul 18, 2026188 ms
Jul 25, 2026180 ms
Aug 1, 2026174 ms
Aug 8, 2026170 ms
Aug 15, 2026171 ms
Aug 22, 2026170 ms
Aug 29, 2026169 ms
Sep 5, 2026164 ms
Sep 12, 2026157 ms
Sep 19, 2026155 ms
Sep 26, 2026154 ms
Oct 3, 2026154 ms
Oct 10, 2026153 ms
Oct 17, 2026153 ms
Oct 24, 2026155 ms
Oct 31, 2026160 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of kromkendamas.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kromkendamas.com at 1.0 s1.0 s
  2. kromkendamas.com at 2.1 s2.1 s
  3. kromkendamas.com at 3.1 s3.1 s
  4. kromkendamas.com at 4.1 s4.1 s
  5. kromkendamas.com at 5.1 s5.1 s
  6. kromkendamas.com at 6.2 s6.2 s
  7. kromkendamas.com at 7.2 s7.2 s
  8. kromkendamas.com at 8.2 s8.2 s

kromkendamas.com does not allow embedding, so this is Google's rendering of the page.

Speed

8 to fix26
  • Render-blocking requests

    1.6 s

    21 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

  • Mobile performance score: 26

    26/100

    Your mobile performance score is 26. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 7.0 s

    A phone's processor spends 7.0 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 6,179 HTML elements

    The page has 6,179 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, jQuery CDN and automizely.com and others), adding 1.3 MB and 635 ms of main-thread time.

  • Shopify adds 428 ms

    428 ms

    Shopify costs a phone 428 ms of main-thread work and 499 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 311 ms. During a long task the page ignores taps.

  • devit.software adds 0 ms

    0 ms

    devit.software costs a phone 0 ms of main-thread work and 724 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    150 ms · 163 KiB

    6 images could be 163 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused JavaScript

    124 KiB

    About 124 KiB of JavaScript is downloaded but never used on this page.

  • Reduce unused CSS

    18 KiB

    About 18 KiB of CSS is downloaded but never applied on this page.

  • Use efficient cache lifetimes

    7 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (7 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 13 ms

    13 ms

    Your server sent the HTML in 13 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.33

    0.33

    For real visitors the layout shifts by 0.33 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 8.4 s

    8.4 s

    Your largest element takes 8.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 14.5 s

    14.5 s

    The page becomes fully interactive after 14.5 s. Good is under 3.8 s.

  • Speed Index: 8.4 s

    8.4 s

    Visually, the page fills in at 8.4 s (Speed Index). Good is under 3.4 s.

  • Cumulative Layout Shift: 0.386

    0.386

    The layout shifts by 0.386 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Total Blocking Time: 861 ms

    861 ms

    Scripts block taps and scrolling for 861 ms in total while the page loads. Good is under 200 ms.

  • Real-user INP: 278 ms

    278 ms

    Real visitors wait 278 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • First Contentful Paint: 2.5 s

    2.5 s

    The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 727 ms

    727 ms

    Real visitors wait 727 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 13% faster for real visitors

    -13%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 180 ms to 160 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

3 to fix60
  • Page weight: 9.3 MB in 326 requests

    9.3 MB

    Your homepage downloads 9.3 MB in 326 requests on a phone: media 5.2 MB (2), images 1.8 MB (116) and other files 743 KiB (92). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    Mobile_Banner_1.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 2 images far larger than shown

    97 KiB

    2 images are downloaded at several times the size a phone draws them, for example Authentique-logo-noir-trans_1.png at 8,000 px wide, shown at 90 px. Resized copies would save about 97 KiB.

  • 4 images in older formats

    4 images (340 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (108 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.6 g of CO₂ per visit

    2.64 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.64 g of CO₂e: 316.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fixGoogle 9493
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 11 images without alt text

    11 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (21 elements)

    All page content should be contained by landmarks: 21 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 15 links without text

    15 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4, h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 53 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 5 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 8588
  • Meta description is long (180 characters)

    Your meta description is 180 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • One H1 headline

    Your <h1> is empty.

  • 369 internal links, 16 external

    The homepage links to 369 pages on kromkendamas.com and 16 external pages.

6 checks passed
  • Title: 41 characters

    Your title is a healthy 41 characters: “KROM® Kendama – PLAY LIFE | Official Shop”.

  • Canonical URL set

    The canonical URL is https://kromkendama.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://kromkendama.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,187 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 8 pages without a meta description

    /collections/new-releases, /collections/new-web-best-sellers, /collections/our-kendama-selection, /collections/tama-only, /collections/new-web-apparel and /collections/accessories and 2 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 14 pages without an H1

    /collections/all, /collections/new-releases, /collections/new-web-best-sellers, /collections/our-kendama-selection, /collections/tama-only and /collections/krom-kens and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages slow to respond

    /collections/new-web-best-sellers and /collections/our-kendama-selection took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 73 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    14 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

2 to fixGoogle 10087
  • 92 small tap targets

    92 of 252 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Error: AbortError: signal is aborted without reason”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • Short HSTS lifetime

    HSTS is set, but max-age is 91 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (kromkendama.com).

  • Valid certificate (43 days left)

    The certificate from Let's Encrypt · YE1 verifies for kromkendamas.com and is valid for another 43 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://kromkendamas.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 44 links work

    All 44 links checked from your homepage (40 internal, 4 external) answered without errors; 1 did not answer within 5 s.

Domain and trust

  • No CAA record

    kromkendama.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    kromkendama.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 13 years old

    13 years

    kromkendama.com was registered in Dec 2012 through Key-Systems GmbH. An established domain carries more trust with email providers and search engines.

  • Registered until Dec 2027

    kromkendama.com is registered until Dec 2027.

Content and conversion

4 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 2 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 836 words of copy

    The homepage carries about 836 words of visible text.

2 checks passed
  • 18 calls to action

    The homepage has 18 calls to action, for example “Shop”, “Where to buy” and “Shop All”.

  • 105 short forms

    105 short forms (1 field at most) are right on the homepage.

Email authentication

3 to fix0
  • No DMARC policy

    kromkendamas.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

  • No SPF record

    kromkendamas.com has no SPF record, so mail servers can't tell which servers may send email as you. Your mail lands in spam more often, and anyone can send mail pretending to be you.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Email authentication score: 0/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 20 cookies set on arrival

    20

    Opening the homepage sets 20 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 24 other companies contacted

    Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Apps on your store

Your storefront loads 4 apps. Each one is code from another company running for your shoppers.

None of the apps your storefront loads is on the list of apps with a known security problem.

Apps your storefront loads

Selecty · Ecomsend · Order Value Booster · automizely.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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