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kuechenheld.de website review

Visit site (opens in a new tab)Reviewed 20 October 202636 issues · 84 checks

This review found 36 issues worth fixing on kuechenheld.de, 13 of them high impact, across 84 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.9 s2.1 sMay 2Oct 172.3 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20263.4 s
May 9, 20263.4 s
May 16, 20263.4 s
May 23, 20263.3 s
May 30, 20263.4 s
Jun 6, 20263.5 s
Jun 13, 20263.6 s
Jun 20, 20263.7 s
Jun 27, 20263.7 s
Jul 4, 20263.7 s
Jul 11, 20263.6 s
Jul 18, 20263.5 s
Jul 25, 20263.4 s
Aug 1, 20263.2 s
Aug 8, 20263.0 s
Aug 15, 20263.1 s
Aug 22, 20263.1 s
Aug 29, 20263.1 s
Sep 5, 20263.1 s
Sep 12, 20263.0 s
Sep 19, 20263.0 s
Sep 26, 20262.8 s
Oct 3, 20262.6 s
Oct 10, 20262.5 s
Oct 17, 20262.3 s
Real-visitor tap response (INP)75th percentile, phones
111 ms100 msMay 2Oct 17101 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026105 ms
May 9, 2026105 ms
May 16, 2026106 ms
May 23, 2026107 ms
May 30, 2026109 ms
Jun 6, 2026109 ms
Jun 13, 2026109 ms
Jun 20, 2026107 ms
Jun 27, 2026106 ms
Jul 4, 2026108 ms
Jul 11, 2026109 ms
Jul 18, 2026110 ms
Jul 25, 2026106 ms
Aug 1, 2026108 ms
Aug 8, 2026106 ms
Aug 15, 2026108 ms
Aug 22, 2026106 ms
Aug 29, 2026106 ms
Sep 5, 2026105 ms
Sep 12, 2026106 ms
Sep 19, 2026106 ms
Sep 26, 2026104 ms
Oct 3, 2026104 ms
Oct 10, 2026102 ms
Oct 17, 2026101 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of kuechenheld.de (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kuechenheld.de at 0.4 s0.4 s
  2. kuechenheld.de at 0.9 s0.9 s
  3. kuechenheld.de at 1.3 s1.3 s
  4. kuechenheld.de at 1.7 s1.7 s
  5. kuechenheld.de at 2.1 s2.1 s
  6. kuechenheld.de at 2.6 s2.6 s
  7. kuechenheld.de at 3.0 s3.0 s
  8. kuechenheld.de at 3.4 s3.4 s

Speed

12 to fix48
  • Reduce unused JavaScript

    3.9 s · 593 KiB

    About 593 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.9 s faster on a phone.

  • Use efficient cache lifetimes

    3.0 s · 998 KiB

    34 files are served with short cache lifetimes, so returning visitors download them again (998 KiB).

  • Render-blocking requests

    3.0 s

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.0 s.

  • Mobile performance score: 48

    48/100

    Your mobile performance score is 48 (desktop: 84). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (website-files.com, Google Tag Manager and Usercentrics CMP and others), adding 1.5 MB and 1.4 s of main-thread time.

  • website-files.com adds 777 ms

    777 ms

    website-files.com costs a phone 777 ms of main-thread work and 881 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    600 ms · 64 KiB

    About 64 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Google Tag Manager adds 324 ms

    324 ms

    Google Tag Manager costs a phone 324 ms of main-thread work and 336 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.3 s

    A phone's processor spends 3.3 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 301 ms. During a long task the page ignores taps.

  • Font display

    300 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 300 ms).

  • 1,983 HTML elements

    The page has 1,983 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Improve image delivery

    108 KiB

    7 images could be 108 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Legacy JavaScript

    11 KiB

    Polyfills for old browsers add 11 KiB JavaScript that modern phones do not need.

  • Phones get a much slower page than desktops

    Desktop scores 84 but mobile only 48. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user FCP: 3.4 s

    3.4 s

    Real visitors see the first content after 3.4 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 9.4 s

    9.4 s

    The first text or image appears after 9.4 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 12.0 s

    12.0 s

    Your largest element takes 12.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 15.2 s

    15.2 s

    The page becomes fully interactive after 15.2 s. Good is under 3.8 s.

  • Speed Index: 9.4 s

    9.4 s

    Visually, the page fills in at 9.4 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 3.3 s

    3.3 s

    Real visitors wait 3.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Total Blocking Time: 359 ms

    359 ms

    Scripts block taps and scrolling for 359 ms in total while the page loads. Good is under 200 ms.

  • 17 images without width and height

    17 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 105 ms to 101 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user INP: 107 ms

    107 ms

    Real visitors wait 107 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 316 ms

    316 ms

    Real visitors wait 316 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 29% faster for real visitors

    -29%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 3.4 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix81
  • Page weight: 2.6 MB in 125 requests

    2.6 MB

    Your homepage downloads 2.6 MB in 125 requests on a phone: scripts 1.3 MB (39), fonts 681 KiB (9) and images 381 KiB (49). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    6391b8b8063c746bf99d6365_bali_nussbaum-p-500.avif is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 0.7 g of CO₂ per visit

    0.73 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.73 g of CO₂e: 87.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9494
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 14 links without text

    14 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 104 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10096
  • Structured data has 1 problem

    Structured data found (Organization and Product) but with 1 problem, for example “Product: no offers (price) block”.

  • 90 internal links, 26 external

    The homepage links to 90 pages on kuechenheld.de and 26 external pages.

7 checks passed
  • Meta description: 154 characters

    Your meta description is 154 characters: “Küchen kaufen mit Küchenheld: Hochwertige Materialien ✓ keine versteckten Kosten ✓ Preisgarantie bis Ende 2026 ✓Jetzt b…”.

  • One H1 headline

    Your main headline reads: “Küche kaufen -von zuhause aus”.

  • Title: 48 characters

    Your title is a healthy 48 characters: “Küche online kaufen für Ihr Zuhause | Küchenheld”.

  • Canonical URL set

    The canonical URL is https://www.kuechenheld.de/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.kuechenheld.de/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.kuechenheld.de/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,014 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 1 page without a meta description

    https://www.kuechenheld.de/offer-comparison has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages without an H1

    https://www.kuechenheld.de/offer-comparison and https://www.kuechenheld.de/kuechen have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 52 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7394
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • Missing source maps

    Large scripts ship without source maps.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    9 of 10 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,638 words of copy

    The homepage carries about 1,638 words of visible text.

3 checks passed
  • 2 short forms

    2 short forms (3 fields at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 90 testimonial or review blocks, a star rating and 3 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Privacy and tracking

  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). A consent tool (Usercentrics) is installed; check it blocks these until visitors agree where the law requires it.

  • 21 cookies set on arrival

    21

    Opening the homepage sets 21 cookies, 1 of them by other companies (measured from a US location before any click).

  • 21 other companies contacted

    Loading the homepage contacts 21 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Usercentrics

    A consent management tool (Usercentrics) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kuechenheld.de, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Webflow
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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