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lecolcustom.cc website review

Visit site (opens in a new tab)Reviewed 8 November 202645 issues · 88 checks

This review found 45 issues worth fixing on lecolcustom.cc, 14 of them high impact, across 88 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.4 s1.2 sMay 16Aug 81.3 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.3 s
May 23, 20261.3 s
May 30, 20261.2 s
Jun 6, 20261.2 s
Jun 13, 20261.3 s
Jun 20, 20261.2 s
Jun 27, 20261.2 s
Jul 18, 20261.3 s
Jul 25, 20261.3 s
Aug 1, 20261.4 s
Aug 8, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
78 ms69 msMay 16Jul 2573 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202671 ms
May 23, 202670 ms
May 30, 202670 ms
Jun 6, 202671 ms
Jun 13, 202672 ms
Jul 18, 202677 ms
Jul 25, 202673 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of lecolcustom.cc (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. lecolcustom.cc at 0.4 s0.4 s
  2. lecolcustom.cc at 0.8 s0.8 s
  3. lecolcustom.cc at 1.1 s1.1 s
  4. lecolcustom.cc at 1.5 s1.5 s
  5. lecolcustom.cc at 1.9 s1.9 s
  6. lecolcustom.cc at 2.3 s2.3 s
  7. lecolcustom.cc at 2.6 s2.6 s
  8. lecolcustom.cc at 3.0 s3.0 s

Speed

8 to fix58
  • Reduce unused JavaScript

    2.1 s · 380 KiB

    About 380 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.1 s faster on a phone.

  • Mobile performance score: 58

    58/100

    Your mobile performance score is 58. Pages that score under 90 lose visitors before the first paint.

  • Use efficient cache lifetimes

    700 ms · 134 KiB

    17 files are served with short cache lifetimes, so returning visitors download them again (134 KiB).

  • 8 third-party services on the page

    8 third-party services load with your homepage (typeform.com, Google Tag Manager and Bazaarvoice and others), adding 1.0 MB and 636 ms of main-thread time.

  • Render-blocking requests

    600 ms

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 600 ms.

  • Reduce unused CSS

    410 ms · 28 KiB

    About 28 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 410 ms faster on a phone.

  • typeform.com adds 363 ms

    363 ms

    typeform.com costs a phone 363 ms of main-thread work and 720 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    413 KiB

    13 images could be 413 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Minify CSS

    150 ms · 7 KiB

    7 KiB could be saved by minifying CSS.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 128 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 1.6 s

    A phone's processor spends 1.6 s on main-thread work while loading, 910 ms of it running JavaScript. That is comfortably low.

  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix64
  • Largest Contentful Paint: 14.3 s

    14.3 s

    Your largest element takes 14.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 14.5 s

    14.5 s

    The page becomes fully interactive after 14.5 s. Good is under 3.8 s.

  • First Contentful Paint: 3.9 s

    3.9 s

    The first text or image appears after 3.9 s on a phone. Good is under 1.8 s.

  • Speed Index: 7.3 s

    7.3 s

    Visually, the page fills in at 7.3 s (Speed Index). Good is under 3.4 s.

  • 21 images without width and height

    21 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 71 ms to 73 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Total Blocking Time: 177 ms

    177 ms

    Scripts block the page for only 177 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix78
  • Page weight: 3.1 MB in 181 requests

    3.1 MB

    Your homepage downloads 3.1 MB in 181 requests on a phone: scripts 1.2 MB (49), images 1,011 KiB (32) and other files 684 KiB (83). Under 2 MB keeps phones on slow connections fast.

  • 8 images below the first screen load straight away

    8 images further down the page (394 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 0.9 g of CO₂ per visit

    0.88 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.88 g of CO₂e: 105.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

12 to fixGoogle 5982
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • Input buttons must have discernible text (1 element)

    Input buttons must have discernible text: 1 element on the page fails this check, rated critical by axe-core.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • <html> element must have a lang attribute (1 element)

    <html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • 20 images without alt text

    20 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (16 elements)

    All page content should be contained by landmarks: 16 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 4 links without text

    4 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • No page language

    The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.

  • Headings should not be empty (5 elements)

    Headings should not be empty: 5 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h3, h1 → h5 and h1 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 37 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 37 passed and 11 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 8572
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • Title is short (20 characters)

    Your title is only 20 characters: “Le Col | LeColCustom”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 4 H1 headlines

    There are 4 <h1> headlines (“YOUR CLUB, YOUR DESIGN, YOUR KIT”, “YOUR CLUB, YOUR DESIGN, YOUR KIT” and “Collection Explainer”). One clear main headline is easier for people and search engines.

  • Structured data has 2 problems

    Structured data found (Organization and WebSite) but with 2 problems, for example “WebSite: missing name”.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • Open Graph partly set

    Open Graph is missing og:title and og:description, so shared links fall back to guesses.

  • 43 internal links, 75 external

    The homepage links to 43 pages on lecolcustom.cc and 75 external pages.

3 checks passed
  • Canonical URL set

    The canonical URL is https://lecolcustom.cc/en-us.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://lecolcustom.cc/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and contact details; sameAs (social profiles) and description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (646 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://lecolcustom.cc/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix78
  • 2 pages share a title

    https://lecolcustom.cc/en-us and / all use the title “Le Col | LeColCustom”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 6 pages without a meta description

    /, https://lecolcustom.cc/en-us/collections/jerseys, https://lecolcustom.cc/en-us/collections/bib-shorts-tights, https://lecolcustom.cc/en-us/collections/jackets, https://lecolcustom.cc/en-us/collections/accessories and https://lecolcustom.cc/en-us/collections/clubs-teams have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example /, whose canonical is https://lecolcustom.cc/en-us. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 2 pages without an H1

    https://lecolcustom.cc/en-us/pages/how-it-works and https://lecolcustom.cc/en-us/pages/product-ranges have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 30 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 7374
  • 2 broken images

    2 images failed to load on a phone, for example https://lecolcustom.cc/en-us.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Uncaught Bazaarvoice is not configured for the domain lecolcustom.cc.”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

2 checks passed
  • Tap targets are thumb-sized

    6 of 7 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix69
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 16 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 323 words of copy

    The homepage carries about 323 words of visible text.

4 checks passed
  • 4 calls to action

    The homepage has 4 calls to action, for example “ENQUIRE NOW”, “Shop Club Collection” and “Shop Elite Collection”.

  • 2 short forms

    2 short forms (4 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 2 email links.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 23 other companies contacted

    Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lecolcustom.cc, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Go beyond the website

What your $25 Growth Playbook adds

This review found 45 issues on lecolcustom.cc, including 13 speed issues, 5 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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