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libraryjournal.com website review
Visit site (opens in a new tab)Reviewed 4 November 202659 issues · 112 checks
This review found 59 issues worth fixing on libraryjournal.com, 21 of them high impact, across 112 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
65DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.4 s |
| May 23, 2026 | 2.6 s |
| May 30, 2026 | 2.6 s |
| Jun 6, 2026 | 2.6 s |
| Jun 13, 2026 | 2.5 s |
| Jun 20, 2026 | 2.2 s |
| Jun 27, 2026 | 2.2 s |
| Jul 4, 2026 | 2.2 s |
| Jul 11, 2026 | 2.1 s |
| Jul 18, 2026 | 2.1 s |
| Jul 25, 2026 | 2.1 s |
| Aug 1, 2026 | 2.1 s |
| Aug 8, 2026 | 2.1 s |
| Aug 15, 2026 | 2.2 s |
| Aug 22, 2026 | 2.1 s |
| Aug 29, 2026 | 2.2 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.3 s |
| Sep 19, 2026 | 2.3 s |
| Sep 26, 2026 | 2.3 s |
| Oct 3, 2026 | 2.3 s |
| Oct 10, 2026 | 2.3 s |
| Oct 17, 2026 | 2.2 s |
| Oct 24, 2026 | 2.2 s |
| Oct 31, 2026 | 2.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 88 ms |
| May 23, 2026 | 88 ms |
| May 30, 2026 | 91 ms |
| Jun 6, 2026 | 95 ms |
| Jun 13, 2026 | 96 ms |
| Jun 20, 2026 | 93 ms |
| Jun 27, 2026 | 92 ms |
| Jul 4, 2026 | 92 ms |
| Jul 11, 2026 | 108 ms |
| Jul 18, 2026 | 114 ms |
| Jul 25, 2026 | 113 ms |
| Aug 1, 2026 | 112 ms |
| Aug 8, 2026 | 105 ms |
| Aug 15, 2026 | 91 ms |
| Aug 22, 2026 | 95 ms |
| Aug 29, 2026 | 97 ms |
| Sep 5, 2026 | 94 ms |
| Sep 12, 2026 | 96 ms |
| Sep 19, 2026 | 101 ms |
| Sep 26, 2026 | 102 ms |
| Oct 3, 2026 | 104 ms |
| Oct 10, 2026 | 110 ms |
| Oct 17, 2026 | 105 ms |
| Oct 24, 2026 | 104 ms |
| Oct 31, 2026 | 105 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Improve image delivery
7.0 s · 7.8 MB21 images could be 7.8 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 7.0 s faster on a phone.
Render-blocking requests
4.8 s16 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.8 s.
Reduce unused JavaScript
1.6 s · 998 KiBAbout 998 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.6 s faster on a phone.
Reduce unused CSS
1.9 s · 389 KiBAbout 389 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.9 s faster on a phone.
Mobile performance score: 22
22/100Your mobile performance score is 22. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Use efficient cache lifetimes
750 ms · 1.5 MB36 files are served with short cache lifetimes, so returning visitors download them again (1.5 MB).
8 third-party services on the page
8 third-party services load with your homepage (Google/Doubleclick Ads, Google Tag Manager and Google CDN and others), adding 4.9 MB and 1.3 s of main-thread time.
Google/Doubleclick Ads adds 585 ms
585 msGoogle/Doubleclick Ads costs a phone 585 ms of main-thread work and 800 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Minify CSS
450 ms · 89 KiB89 KiB could be saved by minifying CSS.
Minify JavaScript
300 ms · 110 KiB110 KiB could be saved by minifying JavaScript.
spotible.com adds 37 ms
37 msspotible.com costs a phone 37 ms of main-thread work and 3.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 3.5 s
A phone's processor spends 3.5 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Google Tag Manager adds 279 ms
279 msGoogle Tag Manager costs a phone 279 ms of main-thread work and 339 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google CDN adds 155 ms
155 msGoogle CDN costs a phone 155 ms of main-thread work and 382 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,560 HTML elements
The page has 1,560 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
14 long tasks on the main thread
14 long tasks block the main thread while loading, the longest for 189 ms. During a long task the page ignores taps.
Font display
150 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).
Document request latency
120 KiBThe HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.
Legacy JavaScript
10 KiBPolyfills for old browsers add 10 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 78 ms
78 msYour server sent the HTML in 78 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Cumulative Layout Shift: 1.451
1.451The layout shifts by 1.451 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Largest Contentful Paint: 19.2 s
19.2 sYour largest element takes 19.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 23.7 s
23.7 sThe page becomes fully interactive after 23.7 s. Good is under 3.8 s.
First Contentful Paint: 5.9 s
5.9 sThe first text or image appears after 5.9 s on a phone. Good is under 1.8 s.
Speed Index: 9.1 s
9.1 sVisually, the page fills in at 9.1 s (Speed Index). Good is under 3.4 s.
Real-user CLS: 0.12
0.12For real visitors the layout shifts by 0.12 (75th percentile). Good is under 0.1.
Total Blocking Time: 387 ms
387 msScripts block taps and scrolling for 387 ms in total while the page loads. Good is under 200 ms.
13 images without width and height
13 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 19% slower for real visitors
+19%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 88 ms to 105 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user LCP: 2.2 s
2.2 sReal visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 141 ms
141 msReal visitors wait 141 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 743 ms
743 msReal visitors wait 743 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 12% faster for real visitors
-12%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.4 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Images and page weight
Page weight: 18.5 MB in 170 requests
18.5 MBYour homepage downloads 18.5 MB in 170 requests on a phone: images 12.2 MB (56), media 3.1 MB (2) and scripts 2.0 MB (51). Under 2 MB keeps phones on slow connections fast.
6 images over 500 KB
6 images weigh 8.2 MB together. On a phone connection a single image that size takes seconds.
3 images far larger than shown
1.8 MB3 images are downloaded at several times the size a phone draws them, for example album_of_celebrated_american_and_english_running_horses.png at 1,379 px wide, shown at 390 px. Resized copies would save about 1.8 MB.
27 images in older formats
27 images (12.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
6 images below the first screen load straight away
6 images further down the page (4.8 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 5.2 g of CO₂ per visit
5.25 gBy the Sustainable Web Design model, a visit to your homepage emits about 5.25 g of CO₂e: 629.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
<html> element must have a lang attribute (1 element)
<html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
31 images without alt text
31 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (40 elements)
All page content should be contained by landmarks: 40 elements on the page fail this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
11 links without text
11 visible links have no text or label, so screen readers cannot say where they go.
4 form fields without a label
4 form fields have no label, so screen readers announce an empty box and autofill guesses.
No page language
The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.
Headings skip levels
Headings skip levels (h1 → h3, h1 → h3 and h3 → h6), which makes the page harder to scan with a screen reader.
1 checks passed
31 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 41 WCAG 2.2 A/AA and best-practice rules on the phone render: 31 passed and 10 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Title is short (15 characters)
Your title is only 15 characters: “Library Journal”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
2 H1 headlines
There are 2 <h1> headlines (“The Year in Architecture 2026” and “”). One clear main headline is easier for people and search engines.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://www.libraryjournal.com/sitemap.xml, so Google discovers your pages only by following links.
7 links crawlers can't follow
7 links have no real href, so search engines can't follow them.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
281 internal links, 69 external
The homepage links to 281 pages on libraryjournal.com and 69 external pages.
2 checks passed
Canonical URL set
The canonical URL is https://www.libraryjournal.com/.
robots.txt in place
robots.txt is in place.
AI search readiness
robots.txt blocks 2 AI answer engine crawlers
2 of 6Your robots.txt shuts out ChatGPT (ChatGPT-User) and Perplexity (PerplexityBot). These fetch pages to answer people's questions and cite the source, so your site can't be quoted or linked in those answers.
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
Opted out of AI training for 3 crawlers
robots.txt blocks GPTBot, Google-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers.
1 checks passed
Text is in the HTML
Your server sends the page's text in the HTML (2,153 words), so crawlers that don't run JavaScript still read it.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 141 found) and read each the way a search engine does.
1 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Best practices
16 small tap targets
16 of 23 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 distorted images
2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.
2 low-resolution images
2 images are served at too low a resolution for sharp phone screens.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken external link
1 link to other sites is dead, for example https://librarieslead.libraryjournal.com/ (500).
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
4 checks passed
Served over HTTPS
The homepage is served over HTTPS (libraryjournal.com).
Valid certificate (48 days left)
The certificate from Amazon · Amazon RSA 2048 M01 verifies for libraryjournal.com and is valid for another 48 days.
http:// redirects to https
http://libraryjournal.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
No CAA record
libraryjournal.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
libraryjournal.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 30 years old
30 yearslibraryjournal.com was registered in Apr 1996 through Register.com - Network Solutions, LLC. An established domain carries more trust with email providers and search engines.
Registered until Apr 2027
libraryjournal.com is registered until Apr 2027.
Content and conversion
Thin social proof
Social proof on the homepage: 32 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 260 words of copy
The homepage carries about 260 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SUBSCRIBE”.
23 calls to action
The homepage has 23 calls to action, for example “Register Now”, “SUBSCRIBE” and “Book News”.
3 short forms
3 short forms (2 fields at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Google Tag Manager and HubSpot.
Email authentication
DMARC is monitor-only (p=none)
DMARC is set to p=none, so mail pretending to be libraryjournal.com is still delivered. Add a report address, check the reports, then move to quarantine.
Email authentication score: 75/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:20468848.spf54.hubspotemail.net include:a._spf.brightspace.com -all”.
DKIM signing found
A DKIM key is published (selector “selector1” and “selector2”), so receivers can verify mail really came from you.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.
16 cookies set on arrival
16Opening the homepage sets 16 cookies (measured from a US location before any click).
41 other companies contacted
Loading the homepage contacts 41 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: HubSpot cookie banner
A consent management tool (HubSpot cookie banner) loads with the page.
Upkeep, stack and company
- The footer still says © 2024.
- It loads jQuery 3.3.1, older than 3.5 (which fixed known security holes).
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Tag Manager
- Hosting
- AWS
Company
- Founded
- 1877
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 59 issues on libraryjournal.com, including 24 speed issues, 7 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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