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lji.org website review
Visit site (opens in a new tab)Reviewed 4 November 202649 issues · 90 checks
This review found 49 issues worth fixing on lji.org, 22 of them high impact, across 90 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
71CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 4.5 s |
| May 23, 2026 | 4.4 s |
| May 30, 2026 | 4.6 s |
| Jun 6, 2026 | 4.4 s |
| Jun 13, 2026 | 4.3 s |
| Jun 20, 2026 | 4.3 s |
| Jun 27, 2026 | 4.2 s |
| Jul 4, 2026 | 4.2 s |
| Jul 11, 2026 | 5.7 s |
| Jul 18, 2026 | 6.1 s |
| Jul 25, 2026 | 6.4 s |
| Aug 1, 2026 | 6.1 s |
| Aug 8, 2026 | 5.9 s |
| Aug 15, 2026 | 5.8 s |
| Aug 22, 2026 | 5.9 s |
| Aug 29, 2026 | 6.6 s |
| Sep 5, 2026 | 7.2 s |
| Sep 12, 2026 | 7.9 s |
| Sep 19, 2026 | 7.6 s |
| Sep 26, 2026 | 7.7 s |
| Oct 3, 2026 | 7.6 s |
| Oct 10, 2026 | 7.3 s |
| Oct 17, 2026 | 7.2 s |
| Oct 24, 2026 | 6.5 s |
| Oct 31, 2026 | 6.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 113 ms |
| May 23, 2026 | 115 ms |
| May 30, 2026 | 113 ms |
| Jun 6, 2026 | 120 ms |
| Jun 13, 2026 | 120 ms |
| Jun 20, 2026 | 136 ms |
| Jun 27, 2026 | 138 ms |
| Jul 4, 2026 | 148 ms |
| Jul 11, 2026 | 141 ms |
| Jul 18, 2026 | 131 ms |
| Jul 25, 2026 | 122 ms |
| Aug 1, 2026 | 113 ms |
| Aug 8, 2026 | 113 ms |
| Aug 15, 2026 | 117 ms |
| Aug 22, 2026 | 121 ms |
| Aug 29, 2026 | 129 ms |
| Sep 5, 2026 | 140 ms |
| Sep 12, 2026 | 128 ms |
| Sep 19, 2026 | 139 ms |
| Sep 26, 2026 | 154 ms |
| Oct 3, 2026 | 146 ms |
| Oct 10, 2026 | 152 ms |
| Oct 17, 2026 | 144 ms |
| Oct 24, 2026 | 131 ms |
| Oct 31, 2026 | 139 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Improve image delivery
14.3 s · 2.8 MB1 image could be 2.8 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 14.3 s faster on a phone.
Reduce unused JavaScript
8.3 s · 3.9 MBAbout 3.9 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 8.3 s faster on a phone.
Render-blocking requests
5.5 s35 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.5 s.
Reduce unused CSS
3.0 s · 696 KiBAbout 696 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 3.0 s faster on a phone.
Use efficient cache lifetimes
2.3 s · 1.4 MB45 files are served with short cache lifetimes, so returning visitors download them again (1.4 MB).
classy.org adds 1.6 s
1.6 sclassy.org costs a phone 1.6 s of main-thread work and 2.1 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 13.2 s
A phone's processor spends 13.2 s on main-thread work while loading, 7.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 27
27/100Your mobile performance score is 27. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
8 third-party services on the page
8 third-party services load with your homepage (classy.org, YouTube and PayPal and others), adding 6.3 MB and 4.5 s of main-thread time.
YouTube adds 906 ms
906 msYouTube costs a phone 906 ms of main-thread work and 2.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
PayPal adds 628 ms
628 msPayPal costs a phone 628 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Document request latency
550 ms · 184 KiBThe HTML itself could arrive about 550 ms sooner: redirects, a slow server response or missing compression delay everything after it.
Reduce initial server response time
543 msReduce initial server response time. Google estimates savings of 543 ms on a phone.
Google Tag Manager adds 468 ms
468 msGoogle Tag Manager costs a phone 468 ms of main-thread work and 543 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 421 ms. During a long task the page ignores taps.
Minify CSS
300 ms · 38 KiB38 KiB could be saved by minifying CSS.
rum-ingress-coralogix.com adds 309 ms
309 msrum-ingress-coralogix.com costs a phone 309 ms of main-thread work and 77 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,610 HTML elements
The page has 1,610 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Server response: 643 ms
643 msYour server takes 643 ms to send the HTML. Google recommends under 600 ms; everything else waits for it.
Legacy JavaScript
200 ms · 23 KiBPolyfills for old browsers add 23 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.
Minify JavaScript
13 KiB13 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user FCP: 4.5 s
4.5 sReal visitors see the first content after 4.5 s (75th percentile). Good is under 1.8 s.
Largest Contentful Paint: 44.1 s
44.1 sYour largest element takes 44.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “The Campaign for”.
Speed Index: 25.3 s
25.3 sVisually, the page fills in at 25.3 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 80.4 s
80.4 sThe page becomes fully interactive after 80.4 s. Good is under 3.8 s.
First Contentful Paint: 7.2 s
7.2 sThe first text or image appears after 7.2 s on a phone. Good is under 1.8 s.
Total Blocking Time: 2.2 s
2.2 sScripts block taps and scrolling for 2.2 s in total while the page loads. Good is under 200 ms.
Largest content (LCP) got 42% slower for real visitors
+42%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 4.5 s to 6.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user TTFB: 1.7 s
1.7 sReal visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 18% slower for real visitors
+18%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 113 ms to 139 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 15.8 MB in 327 requests
15.8 MBYour homepage downloads 15.8 MB in 327 requests on a phone: scripts 8.6 MB (116), images 3.7 MB (28) and HTML 1.0 MB (17). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
95 KiB1 image is downloaded at several times the size a phone draws it, for example Charity-Navigator-Four-Star-Rating-Badge-Full-Color-768x768. at 390 px wide, shown at 92 px. Resized copies would save about 95 KiB.
3 images in older formats
3 images (317 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
2 images below the first screen load straight away
2 images further down the page (240 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 4.5 g of CO₂ per visit
4.47 gBy the Sustainable Web Design model, a visit to your homepage emits about 4.47 g of CO₂e: 536.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Certain ARIA roles must contain particular children (2 elements)
Certain ARIA roles must contain particular children: 2 elements on the page fail this check, rated critical by axe-core.
11 text elements with low contrast
11 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
3 tap targets too small
3 tap targets are too small or too close together to hit reliably with a finger.
9 links without text
9 visible links have no text or label, so screen readers cannot say where they go.
2 checks passed
Every image has alt text
All 19 images in the HTML carry an alt attribute.
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is long (104 characters)
Your title is 104 characters, so Google will cut it off around 60: “La Jolla Institute for Immunology – Our breakthroughs in immunology make Life Without Dis…”.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
19 links with vague text
19 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
No robots.txt
There is no robots.txt at lji.org/robots.txt, the first file search crawlers ask for.
Open Graph partly set
Open Graph is missing og:title and og:description, so shared links fall back to guesses.
209 internal links, 52 external
The homepage links to 209 pages on lji.org and 52 external pages.
2 checks passed
Canonical URL set
The canonical URL is https://www.lji.org/.
XML sitemap found
Your XML sitemap is reachable at https://www.lji.org/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.lji.org/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
There is no robots.txt, so nothing stops the crawlers behind ChatGPT search, Claude and Perplexity from reading the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,966 words), so crawlers that don't run JavaScript still read it.
Other pages
15 pages without a meta description
https://www.lji.org/research, https://www.lji.org/databases, https://www.lji.org/research/database-of-immune-cell-epigenomics, https://www.lji.org/research/immune-epitope-database, https://www.lji.org/research/diseases and https://www.lji.org/research/licensing-opportunities and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.
15 pages without an H1
https://www.lji.org/research, https://www.lji.org/databases, https://www.lji.org/research/database-of-immune-cell-epigenomics, https://www.lji.org/research/immune-epitope-database, https://www.lji.org/research/diseases and https://www.lji.org/research/licensing-opportunities and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.
6 pages slow to respond
https://www.lji.org/research/database-of-immune-cell-epigenomics, https://www.lji.org/research/immune-epitope-database, https://www.lji.org/research/diseases, https://www.lji.org/research/licensing-opportunities, https://www.lji.org/research/research-centers/center-for-sex-based-differences-in-the-immune-system and https://www.lji.org/research/research-centers/center-for-vaccine-innovation took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 88 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
8 small tap targets
8 of 18 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
6 third-party cookies
6 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
Phone number is not tap-to-call
Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,828 words of copy
The homepage carries about 1,828 words of visible text.
5 checks passed
14 calls to action
The homepage has 14 calls to action, for example “Contact”, “Learn More” and “Subscribe”.
1 short form
A short form (1 field at most) is right on the homepage.
Social proof on the page
Social proof on the homepage: 1 customer or partner logo and 2 trust badges.
Analytics in place
Analytics detected: Google Tag Manager.
Phone number on the homepage
Your phone number is on the homepage.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
13 cookies set on arrival
13Opening the homepage sets 13 cookies, 1 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
38 other companies contacted
Loading the homepage contacts 38 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lji.org, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Tag Manager
- Hosting
- LJI
Company
- Employees
- 353
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 49 issues on lji.org, including 28 speed issues, 6 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.