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login.gov website review

Visit site (opens in a new tab)Reviewed 11 October 202619 issues · 91 checks

This review found 19 issues worth fixing on login.gov, 3 of them high impact, across 91 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.1 s995 msApr 18Oct 31.0 s
Show as table
DateReal-visitor load time (LCP)
Apr 18, 20261.0 s
Apr 25, 20261.0 s
May 2, 20261.0 s
May 9, 20261.0 s
May 16, 20261.1 s
May 23, 20261.1 s
May 30, 20261.1 s
Jun 6, 20261.1 s
Jun 13, 20261.1 s
Jun 20, 20261.1 s
Jun 27, 20261.1 s
Jul 4, 20261.1 s
Jul 11, 20261.1 s
Jul 18, 20261.1 s
Jul 25, 20261.1 s
Aug 1, 20261.1 s
Aug 8, 20261.1 s
Aug 15, 20261.1 s
Aug 22, 20261.1 s
Aug 29, 20261.1 s
Sep 5, 20261.0 s
Sep 12, 20261.0 s
Sep 19, 20261.0 s
Sep 26, 20261.0 s
Oct 3, 20261.0 s
Real-visitor tap response (INP)75th percentile, phones
113 ms105 msApr 18Oct 3106 ms
Show as table
DateReal-visitor tap response (INP)
Apr 18, 2026110 ms
Apr 25, 2026110 ms
May 2, 2026110 ms
May 9, 2026111 ms
May 16, 2026111 ms
May 23, 2026111 ms
May 30, 2026112 ms
Jun 6, 2026112 ms
Jun 13, 2026112 ms
Jun 20, 2026111 ms
Jun 27, 2026111 ms
Jul 4, 2026111 ms
Jul 11, 2026110 ms
Jul 18, 2026110 ms
Jul 25, 2026110 ms
Aug 1, 2026110 ms
Aug 8, 2026109 ms
Aug 15, 2026109 ms
Aug 22, 2026109 ms
Aug 29, 2026108 ms
Sep 5, 2026108 ms
Sep 12, 2026108 ms
Sep 19, 2026107 ms
Sep 26, 2026107 ms
Oct 3, 2026106 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of login.gov (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. login.gov at 0.4 s0.4 s
  2. login.gov at 0.8 s0.8 s
  3. login.gov at 1.1 s1.1 s
  4. login.gov at 1.5 s1.5 s
  5. login.gov at 1.9 s1.9 s
  6. login.gov at 2.3 s2.3 s
  7. login.gov at 2.6 s2.6 s
  8. login.gov at 3.0 s3.0 s

login.gov does not allow embedding, so this is Google's rendering of the page.

Speed

6 to fix80
  • Reduce unused JavaScript

    1.2 s · 316 KiB

    About 316 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • Use efficient cache lifetimes

    900 ms · 224 KiB

    22 files are served with short cache lifetimes, so returning visitors download them again (224 KiB).

  • Mobile performance score: 80

    80/100

    Your mobile performance score is 80 (desktop: 96). Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    800 ms

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.

  • Reduce unused CSS

    300 ms · 62 KiB

    About 62 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Google Tag Manager adds 258 ms

    258 ms

    Google Tag Manager costs a phone 258 ms of main-thread work and 601 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Google Tag Manager, digitalgov.gov and Google Analytics), adding 617 KiB and 278 ms of main-thread time.

  • Font display

    150 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 73 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 0.6 s

    A phone's processor spends 0.6 s on main-thread work while loading, 235 ms of it running JavaScript. That is comfortably low.

  • Server response: 1 ms

    1 ms

    Your server sent the HTML in 1 ms, well inside Google's 600 ms guideline.

Core Web Vitals

3 to fix100
  • Largest Contentful Paint: 5.4 s

    5.4 s

    Your largest element takes 5.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Protect your users’ information with the highest standards …”.

  • Time to Interactive: 5.4 s

    5.4 s

    The page becomes fully interactive after 5.4 s. Good is under 3.8 s.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 110 ms to 106 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -1%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 1.0 s to 1.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

10 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 113 ms

    113 ms

    Real visitors wait 113 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.0 s

    1.0 s

    Real visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 469 ms

    469 ms

    Real visitors wait 469 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Speed Index: 1.2 s

    1.2 s

    Visually, the page fills in at 1.2 s (Speed Index), inside the 3.4 s “good” threshold.

  • Total Blocking Time: 39 ms

    39 ms

    Scripts block the page for only 39 ms while loading. Good is under 200 ms.

Images and page weight

100
  • About 0.2 g of CO₂ per visit

    0.24 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.24 g of CO₂e: 28.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 857 KiB in 30 requests

    857 KiB

    Your homepage downloads 857 KiB in 30 requests on a phone: scripts 630 KiB (8), images 68 KiB (15) and fonts 65 KiB (2). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

Google 100100
2 checks passed
  • Every image has alt text

    All 8 images in the HTML carry an alt attribute.

  • 40 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 40 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 0 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 9296
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 23 internal links, 17 external

    The homepage links to 23 pages on login.gov and 17 external pages.

7 checks passed
  • Meta description: 93 characters

    Your meta description is 93 characters: “Use one account and password for secure, private access to participating government agencies.”.

  • One H1 headline

    Your main headline reads: “The public’s one account for government.”.

  • Title: 52 characters

    Your title is a healthy 52 characters: “The public’s one account for government. | Login.gov”.

  • Canonical URL set

    The canonical URL is https://www.login.gov/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://login.gov/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (261 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 2 pages without a meta description

    /about-us and /join have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page with very little text

    /zh has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 13 internal pages checked

    We fetched 13 pages linked from your homepage and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 13 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 13 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10093
  • 11 small tap targets

    11 of 27 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix94
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • 1 link through redirect chains

    1 link go through two or more redirects, for example https://partners.login.gov/.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (login.gov).

  • Valid certificate (52 days left)

    The certificate from Let's Encrypt · YR1 verifies for login.gov and is valid for another 52 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://login.gov redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 26 links work

    All 26 links checked from your homepage (14 internal, 12 external) answered without errors.

  • security.txt published

    A security.txt file tells researchers how to report a problem with your site.

Domain and trust

4 checks passed
  • Domain is 10 years old

    10 years

    login.gov was registered in May 2016 through get.gov. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only letsencrypt.org and amazon.com to issue certificates for login.gov, so a mis-issued certificate from anyone else is refused.

  • DNSSEC is on

    login.gov's DNS answers are signed (DNSSEC), so they can't be forged on the way to visitors.

  • Registered until Apr 2027

    login.gov is registered until Apr 2027.

Content and conversion

4 to fix64
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 customer or partner logo. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 185 words

    The homepage has only about 185 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

3 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Contact us” and “Join us”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Email authentication

95
  • Email authentication score: 95/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: reject

    DMARC tells receivers to reject mail that fails authentication, and sends you reports.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:amazonses.com include:_spf.google.com include:mail.zendesk.com ~all”.

  • DKIM signing found

    A DKIM key is published (selector “google” and “hs1”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 3 other companies contacted

    Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

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