Website review, no card needed
lucid.co website review
Visit site (opens in a new tab)Reviewed 26 October 202634 issues · 80 checks
This review found 34 issues worth fixing on lucid.co, 8 of them high impact, across 80 checks. The most urgent: mobile performance score: 39. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
74CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 2.1 s |
| May 16, 2026 | 2.2 s |
| May 23, 2026 | 2.2 s |
| May 30, 2026 | 2.3 s |
| Jun 6, 2026 | 2.3 s |
| Jun 13, 2026 | 2.5 s |
| Jun 20, 2026 | 2.9 s |
| Jun 27, 2026 | 2.9 s |
| Jul 4, 2026 | 3.0 s |
| Jul 11, 2026 | 3.0 s |
| Jul 18, 2026 | 3.0 s |
| Jul 25, 2026 | 3.1 s |
| Aug 1, 2026 | 3.2 s |
| Aug 8, 2026 | 3.2 s |
| Aug 15, 2026 | 3.1 s |
| Aug 22, 2026 | 3.1 s |
| Aug 29, 2026 | 3.2 s |
| Sep 5, 2026 | 3.2 s |
| Sep 12, 2026 | 3.2 s |
| Sep 19, 2026 | 3.2 s |
| Sep 26, 2026 | 3.3 s |
| Oct 3, 2026 | 3.2 s |
| Oct 10, 2026 | 3.2 s |
| Oct 17, 2026 | 3.0 s |
| Oct 24, 2026 | 2.9 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 268 ms |
| May 16, 2026 | 262 ms |
| May 23, 2026 | 261 ms |
| May 30, 2026 | 265 ms |
| Jun 6, 2026 | 264 ms |
| Jun 13, 2026 | 271 ms |
| Jun 20, 2026 | 283 ms |
| Jun 27, 2026 | 289 ms |
| Jul 4, 2026 | 304 ms |
| Jul 11, 2026 | 312 ms |
| Jul 18, 2026 | 328 ms |
| Jul 25, 2026 | 339 ms |
| Aug 1, 2026 | 352 ms |
| Aug 8, 2026 | 346 ms |
| Aug 15, 2026 | 332 ms |
| Aug 22, 2026 | 338 ms |
| Aug 29, 2026 | 332 ms |
| Sep 5, 2026 | 318 ms |
| Sep 12, 2026 | 287 ms |
| Sep 19, 2026 | 260 ms |
| Sep 26, 2026 | 244 ms |
| Oct 3, 2026 | 236 ms |
| Oct 10, 2026 | 233 ms |
| Oct 17, 2026 | 229 ms |
| Oct 24, 2026 | 223 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Mobile performance score: 39
39/100Your mobile performance score is 39 (desktop: 61). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 6.3 s
A phone's processor spends 6.3 s on main-thread work while loading, 3.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, osano.com and Clarity and others), adding 1.7 MB and 1.4 s of main-thread time.
Reduce unused JavaScript
150 ms · 682 KiBAbout 682 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.
Use efficient cache lifetimes
758 KiB118 files are served with short cache lifetimes, so returning visitors download them again (758 KiB).
Google Tag Manager adds 646 ms
646 msGoogle Tag Manager costs a phone 646 ms of main-thread work and 516 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
450 ms1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 450 ms.
18 long tasks on the main thread
18 long tasks block the main thread while loading, the longest for 417 ms. During a long task the page ignores taps.
osano.com adds 259 ms
259 msosano.com costs a phone 259 ms of main-thread work and 90 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,076 HTML elements
The page has 2,076 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
lucid.app adds 114 ms
114 mslucid.app costs a phone 114 ms of main-thread work and 478 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
lucidchart.com adds 27 ms
27 mslucidchart.com costs a phone 27 ms of main-thread work and 338 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
67 KiB3 images could be 67 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Legacy JavaScript
24 KiBPolyfills for old browsers add 24 KiB JavaScript that modern phones do not need.
Reduce unused CSS
11 KiBAbout 11 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 90 ms
90 msYour server sent the HTML in 90 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Time to Interactive: 28.4 s
28.4 sThe page becomes fully interactive after 28.4 s. Good is under 3.8 s.
Largest Contentful Paint: 5.9 s
5.9 sYour largest element takes 5.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Provide deep context for agentic AI Share AI-powered docume…”.
Total Blocking Time: 1.3 s
1.3 sScripts block taps and scrolling for 1.3 s in total while the page loads. Good is under 200 ms.
Speed Index: 7.5 s
7.5 sVisually, the page fills in at 7.5 s (Speed Index). Good is under 3.4 s.
Real-user INP: 259 ms
259 msReal visitors wait 259 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.16
0.16For real visitors the layout shifts by 0.16 (75th percentile). Good is under 0.1.
Largest content (LCP) got 37% slower for real visitors
+37%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 2.0 s
2.0 sReal visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.0 s
1.0 sReal visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.8 s
2.8 sThe first text or image appears after 2.8 s on a phone. Good is under 1.8 s.
Cumulative Layout Shift: 0.103
0.103The layout shifts by 0.103 while loading, so content jumps under the reader's thumb. Good is under 0.1.
2 checks passed
Real-user LCP: 2.3 s
2.3 sReal visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Tap response (INP) got 15% faster for real visitors
-15%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 268 ms to 223 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Images and page weight
Page weight: 5.4 MB in 280 requests
5.4 MBYour homepage downloads 5.4 MB in 280 requests on a phone: scripts 1.9 MB (37), images 1.5 MB (153) and media 1.1 MB (1). Under 2 MB keeps phones on slow connections fast.
8 images in older formats
8 images (1.1 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
6 images far larger than shown
363 KiB6 images are downloaded at several times the size a phone draws them, for example 4d0aee76-31a3-499b-a0b3-30d862cad5ef.png at 1,360 px wide, shown at 282 px. Resized copies would save about 363 KiB.
6 images below the first screen load straight away
6 images further down the page (592 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.5 g of CO₂ per visit
1.54 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.54 g of CO₂e: 184.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
2 checks passed
Every image has alt text
All 310 images in the HTML carry an alt attribute.
46 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 0 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
7 links with vague text
7 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
323 internal links, 24 external
The homepage links to 323 pages on lucid.co and 24 external pages.
7 checks passed
Meta description: 144 characters
Your meta description is 144 characters: “Use powerful capabilities in Lucid to document the current state of your business. Keep people and AI agents aligned an…”.
One H1 headline
Your main headline reads: “Transform your business with AI”.
Title: 39 characters
Your title is a healthy 39 characters: “Transform Your Business With AI | Lucid”.
Canonical URL set
The canonical URL is https://lucid.co/.
Structured data in place
Structured data found: Organization.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://lucid.co/sitemap.xml.
AI search readiness
No llms.txt
There is no https://lucid.co/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,406 words), so crawlers that don't run JavaScript still read it.
Other pages
1 page without a meta description
https://lucid.co/professional-services has no meta description, so Google writes the search snippet from whatever text it finds.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 172 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
13 third-party cookies
13 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
15 of 16 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 523 words of copy
The homepage carries about 523 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact sales”.
24 calls to action
The homepage has 24 calls to action, for example “Contact us”, “Contact sales” and “Sign up free”.
Social proof on the page
Social proof on the homepage: 40 customer or partner logos and 2 trust badges.
Analytics in place
Analytics detected: Google Tag Manager and Microsoft Clarity.
Privacy and tracking
1 tracker load before any consent
1Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). A consent tool (Osano) is installed; check it blocks these until visitors agree where the law requires it.
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
9 other companies contacted
Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Osano
A consent management tool (Osano) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lucid.co, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- Gatsby
- Analytics
- Google Tag Manager | Microsoft Clarity
- Hosting
- Akamai
Hiring
- Hiring
- 30 open roles
- Teams
- Sales (15), Customer Operations (4), IT & Security (4), Customer Experience (2)
- Job board
- greenhouse
- Careers page
- lucid.co/careers (opens in a new tab)
Company
- Employees
- 986
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on lucid.co, including 24 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.