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lummia.com.co website review

Visit site (opens in a new tab)Reviewed 7 November 202647 issues · 88 checks

This review found 47 issues worth fixing on lummia.com.co, 17 of them high impact, across 88 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.0 s1.7 sJun 27Oct 312.3 s
Show as table
DateReal-visitor load time (LCP)
Jun 27, 20262.0 s
Jul 4, 20261.9 s
Jul 11, 20262.0 s
Jul 18, 20261.9 s
Jul 25, 20261.9 s
Aug 1, 20261.9 s
Aug 8, 20261.9 s
Aug 15, 20261.9 s
Aug 22, 20261.9 s
Aug 29, 20261.9 s
Sep 5, 20262.2 s
Sep 12, 20262.6 s
Sep 19, 20262.7 s
Sep 26, 20262.8 s
Oct 3, 20262.8 s
Oct 10, 20262.8 s
Oct 17, 20262.6 s
Oct 24, 20262.4 s
Oct 31, 20262.3 s
Real-visitor tap response (INP)75th percentile, phones
419 ms252 msJun 27Oct 31271 ms
Show as table
DateReal-visitor tap response (INP)
Jun 27, 2026307 ms
Jul 4, 2026315 ms
Jul 11, 2026314 ms
Jul 18, 2026307 ms
Jul 25, 2026302 ms
Aug 1, 2026297 ms
Aug 8, 2026293 ms
Aug 15, 2026294 ms
Aug 22, 2026296 ms
Aug 29, 2026298 ms
Sep 5, 2026322 ms
Sep 12, 2026354 ms
Sep 19, 2026371 ms
Sep 26, 2026395 ms
Oct 3, 2026400 ms
Oct 10, 2026381 ms
Oct 17, 2026316 ms
Oct 24, 2026285 ms
Oct 31, 2026271 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of lummia.com.co (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. lummia.com.co at 1.2 s1.2 s
  2. lummia.com.co at 2.4 s2.4 s
  3. lummia.com.co at 3.6 s3.6 s
  4. lummia.com.co at 4.8 s4.8 s
  5. lummia.com.co at 5.9 s5.9 s
  6. lummia.com.co at 7.1 s7.1 s
  7. lummia.com.co at 8.3 s8.3 s
  8. lummia.com.co at 9.5 s9.5 s

Speed

11 to fix47
  • Render-blocking requests

    1.1 s

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Mobile performance score: 47

    47/100

    Your mobile performance score is 47. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 8.5 s

    A phone's processor spends 8.5 s on main-thread work while loading, 4.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 4,127 HTML elements

    The page has 4,127 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (heatmap.com, Shopify and TikTok and others), adding 1.2 MB and 1.3 s of main-thread time.

  • Improve image delivery

    600 ms · 423 KiB

    8 images could be 423 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.

  • Reduce unused JavaScript

    150 ms · 425 KiB

    About 425 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 375 ms. During a long task the page ignores taps.

  • heatmap.com adds 285 ms

    285 ms

    heatmap.com costs a phone 285 ms of main-thread work and 93 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 214 ms

    214 ms

    Shopify costs a phone 214 ms of main-thread work and 372 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Klaviyo adds 192 ms

    192 ms

    Klaviyo costs a phone 192 ms of main-thread work and 315 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 35 KiB

    About 35 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Use efficient cache lifetimes

    159 KiB

    17 files are served with short cache lifetimes, so returning visitors download them again (159 KiB).

  • Legacy JavaScript

    63 KiB

    Polyfills for old browsers add 63 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    4 KiB

    4 KiB could be saved by minifying CSS.

  • Minify JavaScript

    3 KiB

    3 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 9 ms

    9 ms

    Your server sent the HTML in 9 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Speed Index: 12.9 s

    12.9 s

    Visually, the page fills in at 12.9 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 20.5 s

    20.5 s

    The page becomes fully interactive after 20.5 s. Good is under 3.8 s.

  • Largest Contentful Paint: 5.6 s

    5.6 s

    Your largest element takes 5.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Modelo con LummiSkin Pro morado”.

  • Total Blocking Time: 903 ms

    903 ms

    Scripts block taps and scrolling for 903 ms in total while the page loads. Good is under 200 ms.

  • Real-user INP: 273 ms

    273 ms

    Real visitors wait 273 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Largest content (LCP) got 20% slower for real visitors

    +20%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 2.1 s

    2.1 s

    The first text or image appears after 2.1 s on a phone. Good is under 1.8 s.

6 checks passed
  • Real-user LCP: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 656 ms

    656 ms

    Real visitors wait 656 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 11% faster for real visitors

    -11%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 307 ms to 271 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix60
  • Page weight: 4.6 MB in 448 requests

    4.6 MB

    Your homepage downloads 4.6 MB in 448 requests on a phone: scripts 1.5 MB (104), other files 1.4 MB (290) and images 967 KiB (34). Under 2 MB keeps phones on slow connections fast.

  • 2 images far larger than shown

    55 KiB

    2 images are downloaded at several times the size a phone draws them, for example cm-lsm-bar-device.webp at 240 px wide, shown at 53 px. Resized copies would save about 55 KiB.

  • 5 images in older formats

    5 images (472 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.3 g of CO₂ per visit

    1.29 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.29 g of CO₂e: 154.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

10 to fixGoogle 8488
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 26 text elements with low contrast

    26 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 7 links without text

    7 visible links have no text or label, so screen readers cannot say where they go.

  • Alternative text of images should not be repeated as text (4 elements)

    Alternative text of images should not be repeated as text: 4 elements on the page fail this check, rated minor by axe-core.

  • ARIA role should be appropriate for the element (1 element)

    ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 343 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 10 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9274
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is short (15 characters)

    Your title is only 15 characters: “Lummia Colombia”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is long (318 characters)

    Your meta description is 318 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 83 internal links, 13 external

    The homepage links to 83 pages on lummia.com.co and 13 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://www.lummia.com.co/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.lummia.com.co/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (3,592 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.lummia.com.co/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix71
  • 1 page points its canonical at the homepage

    https://www.lummia.com.co/products/lummiairpro declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.

  • 2 pages share a title

    / and https://www.lummia.com.co/products/lummiairpro all use the title “Lummia Colombia”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 6 pages without a meta description

    https://www.lummia.com.co/collections/frontpage, https://www.lummia.com.co/collections/depilacion, https://www.lummia.com.co/collections/facial, https://www.lummia.com.co/collections/hair, https://www.lummia.com.co/pages/modo-de-uso-1 and https://www.lummia.com.co/pages/pushdaddy-faq-1 have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://www.lummia.com.co/collections and https://www.lummia.com.co/products/lummiairpro use the same meta description. A description written for each page earns more clicks.

  • 8 pages without an H1

    https://www.lummia.com.co/products/lummiskin-pro, https://www.lummia.com.co/products/lummiair, https://www.lummia.com.co/products/lummimask, https://www.lummia.com.co/products/lummiwave, https://www.lummia.com.co/products/difusor-lummiair and https://www.lummia.com.co/pages/modo-de-uso-1 and 2 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 25 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    44 of 45 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Thin social proof

    Social proof on the homepage: 155 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 744 words of copy

    The homepage carries about 744 words of visible text.

2 checks passed
  • 1 short form

    A short form (1 field at most) is right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 38 cookies set on arrival

    38

    Opening the homepage sets 38 cookies, 4 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 49 other companies contacted

    Loading the homepage contacts 49 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lummia.com.co, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 17 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Hulk Form Builder · Instant Ai Page Builder · Uppromote Affiliate · Clipara Shoppable Videos · Tolstoy · Mercado Pago Antifraud Plus · Smind Sections · Klaviyo Email Marketing Sms · Eg Auto Add To Cart · Bm Country Blocker Ip Blocker · Affliate By Secomapp · Smind App · Boostymark Regionblock · Mercadopago Pf App · Stape Remix · Revie · hubapi.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
Tailwind CSS
E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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