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mariness.jp website review
Visit site (opens in a new tab)Reviewed 11 November 202637 issues · 79 checks
This review found 37 issues worth fixing on mariness.jp, 9 of them high impact, across 79 checks. The most urgent: aRIA attributes must conform to valid values (1 element). Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
83B- #23,123 of 99,896 reviewed websitesbeats 72%
- #14,830 of 54,869 online storesbeats 67%
- #14,369 of 49,812 Shopify storesbeats 64%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.6 s |
| May 30, 2026 | 1.5 s |
| Jun 6, 2026 | 1.5 s |
| Jun 13, 2026 | 1.4 s |
| Jun 20, 2026 | 1.4 s |
| Jun 27, 2026 | 1.5 s |
| Jul 4, 2026 | 1.5 s |
| Jul 11, 2026 | 1.5 s |
| Jul 18, 2026 | 1.5 s |
| Jul 25, 2026 | 1.5 s |
| Aug 1, 2026 | 1.5 s |
| Aug 8, 2026 | 1.5 s |
| Aug 15, 2026 | 1.6 s |
| Aug 22, 2026 | 1.6 s |
| Aug 29, 2026 | 1.6 s |
| Sep 5, 2026 | 1.5 s |
| Sep 12, 2026 | 1.5 s |
| Sep 19, 2026 | 1.5 s |
| Sep 26, 2026 | 1.4 s |
| Oct 3, 2026 | 1.4 s |
| Oct 10, 2026 | 1.4 s |
| Oct 17, 2026 | 1.4 s |
| Oct 24, 2026 | 1.4 s |
| Oct 31, 2026 | 1.5 s |
| Nov 7, 2026 | 1.5 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 112 ms |
| May 30, 2026 | 108 ms |
| Jun 6, 2026 | 108 ms |
| Jun 13, 2026 | 104 ms |
| Jun 20, 2026 | 106 ms |
| Jun 27, 2026 | 111 ms |
| Jul 4, 2026 | 110 ms |
| Jul 11, 2026 | 112 ms |
| Jul 18, 2026 | 112 ms |
| Jul 25, 2026 | 107 ms |
| Aug 1, 2026 | 112 ms |
| Aug 8, 2026 | 111 ms |
| Aug 15, 2026 | 112 ms |
| Aug 22, 2026 | 118 ms |
| Aug 29, 2026 | 117 ms |
| Sep 5, 2026 | 118 ms |
| Sep 12, 2026 | 117 ms |
| Sep 19, 2026 | 113 ms |
| Sep 26, 2026 | 111 ms |
| Oct 3, 2026 | 104 ms |
| Oct 10, 2026 | 97 ms |
| Oct 17, 2026 | 94 ms |
| Oct 24, 2026 | 95 ms |
| Oct 31, 2026 | 96 ms |
| Nov 7, 2026 | 96 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
8 third-party services on the page
8 third-party services load with your homepage (channel.io, Google Tag Manager and pages.dev and others), adding 1.7 MB and 924 ms of main-thread time.
Mobile performance score: 75
75/100Your mobile performance score is 75. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
797 KiBAbout 797 KiB of JavaScript is downloaded but never used on this page.
Font display
500 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 500 ms).
Render-blocking requests
450 ms5 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.
channel.io adds 285 ms
285 mschannel.io costs a phone 285 ms of main-thread work and 314 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.5 s
A phone's processor spends 2.5 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Google Tag Manager adds 207 ms
207 msGoogle Tag Manager costs a phone 207 ms of main-thread work and 322 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
pages.dev adds 143 ms
143 mspages.dev costs a phone 143 ms of main-thread work and 363 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Shopify adds 53 ms
53 msShopify costs a phone 53 ms of main-thread work and 417 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Use efficient cache lifetimes
150 ms · 69 KiB12 files are served with short cache lifetimes, so returning visitors download them again (69 KiB).
Improve image delivery
174 KiB9 images could be 174 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 172 ms. During a long task the page ignores taps.
Reduce unused CSS
40 KiBAbout 40 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 8 ms
8 msYour server sent the HTML in 8 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 18.4 s
18.4 sThe page becomes fully interactive after 18.4 s. Good is under 3.8 s.
Speed Index: 7.1 s
7.1 sVisually, the page fills in at 7.1 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.0 s
3.0 sThe first text or image appears after 3.0 s on a phone. Good is under 1.8 s.
119 images without width and height
119 images have no width and height attributes, so the layout jumps as each one loads.
Total Blocking Time: 327 ms
327 msScripts block taps and scrolling for 327 ms in total while the page loads. Good is under 200 ms.
Largest Contentful Paint: 3.0 s
3.0 sYour largest element takes 3.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Programs”. Most of its time is element render delay (2.5 s).
Largest content (LCP) held steady for real visitors
-5%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.7 s
1.7 sReal visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 94 ms
94 msReal visitors wait 94 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.1 s
1.1 sReal visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 401 ms
401 msReal visitors wait 401 ms for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 13% faster for real visitors
-13%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 112 ms to 96 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.2 MB in 222 requests
3.2 MBYour homepage downloads 3.2 MB in 222 requests on a phone: scripts 1.5 MB (56), other files 925 KiB (120) and images 417 KiB (30). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
top_fv_01_sp_4d3c3872-3bce-4397-9fc7-5b7f071249fe.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 0.9 g of CO₂ per visit
0.90 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.90 g of CO₂e: 108.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
ARIA attributes must conform to valid values (1 element)
ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.
26 text elements with low contrast
26 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Hidden but focusable
6 elements hidden from screen readers can still receive keyboard focus.
123 images without alt text
123 images have no alt text, which hurts accessibility and image search.
10 links without text
10 visible links have no text or label, so screen readers cannot say where they go.
1 checks passed
45 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is short (8 characters)
Your title is only 8 characters: “mariness”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
Meta description is long (283 characters)
Your meta description is 283 characters; Google truncates after about 160, so the end of your pitch is cut.
91 internal links, 17 external
The homepage links to 91 pages on mariness.jp and 17 external pages.
5 checks passed
One H1 headline
Your main headline reads: “mariness”.
Canonical URL set
The canonical URL is https://mariness.jp/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://mariness.jp/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
llms.txt published
The site publishes https://mariness.jp/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
14 pages without a meta description
https://mariness.jp/blogs/mariness-program, https://mariness.jp/collections/all-products, https://mariness.jp/collections/protein, https://mariness.jp/collections/protein-lp, https://mariness.jp/collections/fitness and https://mariness.jp/collections/home-training-items and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages without an H1
https://mariness.jp/collections/all-products, https://mariness.jp/collections/protein-lp, https://mariness.jp/pages/about-brand and https://mariness.jp/collections/dumbbell have no <h1> headline, so visitors and search engines get no clear main topic.
15 pages with very little text
https://mariness.jp/blogs/mariness-program, https://mariness.jp/collections/all-products, https://mariness.jp/collections/protein, https://mariness.jp/collections/protein-lp, https://mariness.jp/collections/fitness and https://mariness.jp/collections/home-training-items and 9 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 55 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
15 small tap targets
15 of 38 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 8 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 118 words
The homepage has only about 118 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
2 checks passed
1 short form
A short form (1 field at most) is right on the homepage.
Analytics in place
Analytics detected: Google Analytics and Microsoft Clarity.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
15 cookies set on arrival
15Opening the homepage sets 15 cookies, 2 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
29 other companies contacted
Loading the homepage contacts 29 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mariness.jp, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 8 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Judge Me Reviews · Powerful Form Builder · Essential Post Purchase Upsell · hulkapps.com · channel.io · mixlogue.jp · pages.dev · nfcube.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Google Analytics | Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on mariness.jp, including 16 speed issues, 3 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.