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marketingrefresh.com website review

Visit site (opens in a new tab)Reviewed 5 November 202619 issues · 66 checks

This review found 19 issues worth fixing on marketingrefresh.com, 1 of them high impact, across 66 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of marketingrefresh.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. marketingrefresh.com at 0.4 s0.4 s
  2. marketingrefresh.com at 0.8 s0.8 s
  3. marketingrefresh.com at 1.1 s1.1 s
  4. marketingrefresh.com at 1.5 s1.5 s
  5. marketingrefresh.com at 1.9 s1.9 s
  6. marketingrefresh.com at 2.3 s2.3 s
  7. marketingrefresh.com at 2.6 s2.6 s
  8. marketingrefresh.com at 3.0 s3.0 s

Speed

7 to fix85
  • Render-blocking requests

    1.1 s

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Mobile performance score: 85

    85/100

    Your mobile performance score is 85. Pages that score under 90 lose visitors before the first paint.

  • 7 third-party services on the page

    7 third-party services load with your homepage (nitrocdn.com, Google Tag Manager and YouTube and others), adding 635 KiB and 906 ms of main-thread time.

  • nitrocdn.com adds 532 ms

    532 ms

    nitrocdn.com costs a phone 532 ms of main-thread work and 236 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 367 ms

    367 ms

    Google Tag Manager costs a phone 367 ms of main-thread work and 366 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 274 ms. During a long task the page ignores taps.

  • 1,576 HTML elements

    The page has 1,576 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Reduce unused JavaScript

    136 KiB

    About 136 KiB of JavaScript is downloaded but never used on this page.

  • Reduce unused CSS

    47 KiB

    About 47 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.6 s

    A phone's processor spends 1.6 s on main-thread work while loading, 1.0 s of it running JavaScript. That is comfortably low.

  • Server response: 22 ms

    22 ms

    Your server sent the HTML in 22 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix89
  • Time to Interactive: 6.6 s

    6.6 s

    The page becomes fully interactive after 6.6 s. Good is under 3.8 s.

  • Total Blocking Time: 366 ms

    366 ms

    Scripts block taps and scrolling for 366 ms in total while the page loads. Good is under 200 ms.

  • Speed Index: 4.4 s

    4.4 s

    Visually, the page fills in at 4.4 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.2 s

    2.2 s

    The first text or image appears after 2.2 s on a phone. Good is under 1.8 s.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Largest Contentful Paint: 2.2 s

    2.2 s

    Your largest element renders in 2.2 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “We help companies turn marketing into a predictable source …”.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

100
  • About 0.3 g of CO₂ per visit

    0.30 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.30 g of CO₂e: 36.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 1.1 MB in 59 requests

    1.1 MB

    Your homepage downloads 1.1 MB in 59 requests on a phone: scripts 436 KiB (9), other files 379 KiB (36) and images 84 KiB (3). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

Google 100100
2 checks passed
  • Every image has alt text

    All 18 images in the HTML carry an alt attribute.

  • 38 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 38 WCAG 2.2 A/AA and best-practice rules on the phone render: 38 passed and 0 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10083
  • Title is long (68 characters)

    Your title is 68 characters, so Google will cut it off around 60: “Marketing Refresh | Strategic Marketing Agency. Measurable Outcomes.”.

  • 2 H1 headlines

    There are 2 <h1> headlines (“Strategic Marketing. Measurable Outcomes.” and “A Grade”). One clear main headline is easier for people and search engines.

  • Meta description is long (165 characters)

    Your meta description is 165 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 157 internal links, 4 external

    The homepage links to 157 pages on marketingrefresh.com and 4 external pages.

5 checks passed
  • Canonical URL set

    The canonical URL is https://www.marketingrefresh.com/.

  • Structured data in place

    Structured data found: Article, ImageObject, Organization, Place and ProfessionalService.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.marketingrefresh.com/sitemap_index.xml.

AI search readiness

100
3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • llms.txt published

    The site publishes https://www.marketingrefresh.com/llms.txt (32 KiB, 279 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 54 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Access to script at 'https://cdn-ikplibp.nitrocdn.com/wlJYPswBupzcGDmzoTXNjFKLJFuGeIWW/assets/static/source/rev-555bb95…”.

2 checks passed
  • Tap targets are thumb-sized

    8 of 9 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix80
  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • A 9-field form

    Your longest form asks for 9 fields (3 required). Every extra field lowers completion.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 149 words

    The homepage has only about 149 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Schedule a Brand Audit”.

  • 6 calls to action

    The homepage has 6 calls to action, for example “Contact”, “Process & Pricing” and “Schedule a Brand Audit”.

  • Social proof on the page

    Social proof on the homepage: 19 testimonial or review blocks, 1 customer or partner logo and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Opening hours shown

    Your opening hours are on the homepage.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Privacy and tracking

  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (Usercentrics) is installed; check it blocks these until visitors agree where the law requires it.

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies, 1 of them by other companies (measured from a US location before any click).

  • 8 other companies contacted

    Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Usercentrics

    A consent management tool (Usercentrics) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at marketingrefresh.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager
Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 19 issues on marketingrefresh.com, including 11 speed issues, 3 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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