Website review, no card needed

materialize.com logo

materialize.com website review

Visit site (opens in a new tab)Reviewed 18 October 202644 issues · 109 checks

This review found 44 issues worth fixing on materialize.com, 17 of them high impact, across 109 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s1.6 sApr 25Oct 102.1 s
Show as table
DateReal-visitor load time (LCP)
Apr 25, 20261.9 s
May 2, 20261.9 s
May 9, 20261.9 s
May 16, 20262.0 s
May 23, 20261.9 s
May 30, 20261.9 s
Jun 6, 20261.8 s
Jun 13, 20261.7 s
Jun 20, 20261.9 s
Jun 27, 20262.0 s
Jul 4, 20262.2 s
Jul 11, 20262.1 s
Jul 18, 20262.1 s
Jul 25, 20262.1 s
Aug 1, 20262.1 s
Aug 8, 20262.1 s
Aug 15, 20262.1 s
Aug 22, 20262.0 s
Aug 29, 20262.1 s
Sep 5, 20262.1 s
Sep 12, 20262.2 s
Sep 19, 20262.3 s
Sep 26, 20262.0 s
Oct 3, 20262.1 s
Oct 10, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
246 ms92 msApr 25Oct 10169 ms
Show as table
DateReal-visitor tap response (INP)
Apr 25, 2026196 ms
May 2, 2026170 ms
May 9, 2026164 ms
May 16, 2026152 ms
May 23, 2026120 ms
May 30, 2026120 ms
Jun 6, 2026118 ms
Jun 13, 2026110 ms
Jun 20, 2026123 ms
Jun 27, 2026129 ms
Jul 4, 2026146 ms
Jul 11, 2026161 ms
Jul 18, 2026173 ms
Jul 25, 2026170 ms
Aug 1, 2026170 ms
Aug 8, 2026160 ms
Aug 15, 2026146 ms
Aug 22, 2026134 ms
Aug 29, 2026120 ms
Sep 5, 2026140 ms
Sep 12, 2026191 ms
Sep 19, 2026228 ms
Sep 26, 2026228 ms
Oct 3, 2026221 ms
Oct 10, 2026169 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of materialize.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. materialize.com at 1.7 s1.7 s
  2. materialize.com at 3.3 s3.3 s
  3. materialize.com at 5.0 s5.0 s
  4. materialize.com at 6.6 s6.6 s
  5. materialize.com at 8.3 s8.3 s
  6. materialize.com at 10.0 s10.0 s
  7. materialize.com at 11.6 s11.6 s
  8. materialize.com at 13.3 s13.3 s

materialize.com does not allow embedding, so this is Google's rendering of the page.

Speed

14 to fix25
  • Reduce unused JavaScript

    10.4 s · 1.4 MB

    About 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 10.4 s faster on a phone.

  • Use efficient cache lifetimes

    2.9 s · 472 KiB

    19 files are served with short cache lifetimes, so returning visitors download them again (472 KiB).

  • Main-thread work: 13.3 s

    A phone's processor spends 13.3 s on main-thread work while loading, 8.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 25

    25/100

    Your mobile performance score is 25 (desktop: 47). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 6,304 HTML elements

    The page has 6,304 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (osano.com, Google Tag Manager and Google CDN and others), adding 2.6 MB and 3.2 s of main-thread time.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 1.2 s. During a long task the page ignores taps.

  • osano.com adds 952 ms

    952 ms

    osano.com costs a phone 952 ms of main-thread work and 80 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    750 ms

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

  • Google CDN adds 538 ms

    538 ms

    Google CDN costs a phone 538 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 577 ms

    577 ms

    Google Tag Manager costs a phone 577 ms of main-thread work and 664 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Hubspot adds 371 ms

    371 ms

    Hubspot costs a phone 371 ms of main-thread work and 355 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    310 ms · 64 KiB

    About 64 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 310 ms faster on a phone.

  • Intercom adds 269 ms

    269 ms

    Intercom costs a phone 269 ms of main-thread work and 301 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    150 ms · 156 KiB

    4 images could be 156 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    150 ms · 45 KiB

    Polyfills for old browsers add 45 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 56.0 s

    56.0 s

    Your largest element takes 56.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Speed Index: 23.6 s

    23.6 s

    Visually, the page fills in at 23.6 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 5.0 s

    5.0 s

    Scripts block taps and scrolling for 5.0 s in total while the page loads. Good is under 200 ms.

  • Time to Interactive: 57.1 s

    57.1 s

    The page becomes fully interactive after 57.1 s. Good is under 3.8 s.

  • First Contentful Paint: 7.4 s

    7.4 s

    The first text or image appears after 7.4 s on a phone. Good is under 1.8 s.

  • 32 images without width and height

    32 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +7%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' tap response (inp) went from 196 ms to 169 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 13% slower for real visitors

    +13%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0.009

    0.009

    The layout barely moves while loading (CLS 0.009, good is under 0.1).

Images and page weight

5 to fix18
  • Page weight: 11.4 MB in 187 requests

    11.4 MB

    Your homepage downloads 11.4 MB in 187 requests on a phone: images 4.2 MB (54), scripts 3.6 MB (61) and other files 3.3 MB (49). Under 2 MB keeps phones on slow connections fast.

  • 3 images over 500 KB

    3 images weigh 2.6 MB together. On a phone connection a single image that size takes seconds.

  • 8 images far larger than shown

    2.7 MB

    8 images are downloaded at several times the size a phone draws them, for example 236a480811d8d74b9c273c1f26714b9d419d0e3c-800x800.png at 800 px wide, shown at 48 px. Resized copies would save about 2.7 MB.

  • 10 images in older formats

    10 images (3.7 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 12 images below the first screen load straight away

    12 images further down the page (3.7 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 3.2 g of CO₂ per visit

    3.24 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.24 g of CO₂e: 388.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

8 to fixGoogle 7789
  • 4 buttons without a name

    4 buttons have no accessible name, so screen readers announce just “button”.

  • 39 text elements with low contrast

    39 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (47 elements)

    All page content should be contained by landmarks: 47 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • ARIA role should be appropriate for the element (2 elements)

    ARIA role should be appropriate for the element: 2 elements on the page fail this check, rated minor by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Headings skip levels

    Headings skip levels (h1 → h3 and h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 9 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8593
  • Meta description is long (370 characters)

    Your meta description is 370 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 59 internal links, 6 external

    The homepage links to 59 pages on materialize.com and 6 external pages.

7 checks passed
  • One H1 headline

    Your main headline reads: “The live context layer for agents and apps”.

  • Title: 56 characters

    Your title is a healthy 56 characters: “The Live Context Layer for Agents and Apps | Materialize”.

  • Canonical URL set

    The canonical URL is https://materialize.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://materialize.com/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,356 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (7 KiB, 20 links), a plain-text guide to the site for AI tools.

Other pages

3 to fix85
  • 1 page without a meta description

    /docs has no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example /docs/get-started/install-materialize-emulator, whose canonical is /docs/developer-tools/install-materialize-emulator. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 1 page without an H1

    /materialize-pricing has no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages with very little text

    /demo and /self-managed/community-license have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 29 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7391
  • 5 small tap targets

    5 of 15 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix94
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • 1 link through redirect chains

    1 link go through two or more redirects, for example https://www.materialize.com/s/chat.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (materialize.com).

  • Valid certificate (136 days left)

    The certificate from Amazon · Amazon RSA 2048 M01 verifies for materialize.com and is valid for another 136 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://materialize.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 40 links work

    All 40 links checked from your homepage (34 internal, 6 external) answered without errors.

Domain and trust

1 to fix
  • Domain expires in 37 days

    materialize.com is registered until Nov 2026. Make sure auto-renew is on and the card on file is current.

  • No CAA record

    materialize.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    materialize.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

1 checks passed
  • Domain is 26 years old

    26 years

    materialize.com was registered in Nov 1999 through Amazon Registrar, Inc.. An established domain carries more trust with email providers and search engines.

Content and conversion

1 to fix90
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,281 words of copy

    The homepage carries about 1,281 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Try for free” and “Book a demo”.

  • 11 calls to action

    The homepage has 11 calls to action, for example “Pricing”, “Get Started” and “Try for free”.

  • Social proof on the page

    Social proof on the homepage: 41 testimonial or review blocks and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Email authentication

100
  • Email authentication score: 100/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: reject

    DMARC tells receivers to reject mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:_spf.google.com include:_spf.salesforce.com include:mg-spf.greenhouse.io include:23399445.spf01.hubspote…”.

  • DKIM signing found

    A DKIM key is published (selector “google”, “s1” and “s2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). A consent tool (Osano) is installed; check it blocks these until visitors agree where the law requires it.

  • 23 other companies contacted

    Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Osano

    A consent management tool (Osano) loads with the page.

Upkeep, stack and company

Stack

Framework
SvelteKit
Analytics
Google Tag Manager
Hosting
AWS

Hiring

Hiring
4 open roles
Teams
Customer Success (1), Engineering (1), Product (1), Sales (1)
Job board
ashby

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This free review found 44 issues on materialize.com, including 20 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25