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meowant.com website review
Visit site (opens in a new tab)Reviewed 5 November 202627 issues · 76 checks
This review found 27 issues worth fixing on meowant.com, 9 of them high impact, across 76 checks. The most urgent: page weight: 21.8 MB in 133 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
87B- #7,202 of 102,069 reviewed websitesbeats 90%
- #4,128 of 56,611 online storesbeats 89%
- #4,006 of 51,485 Shopify storesbeats 88%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.5 s |
| May 23, 2026 | 1.5 s |
| May 30, 2026 | 1.5 s |
| Jun 6, 2026 | 1.5 s |
| Jun 13, 2026 | 1.4 s |
| Jun 20, 2026 | 1.4 s |
| Jun 27, 2026 | 1.6 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.8 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.7 s |
| Aug 1, 2026 | 1.4 s |
| Aug 8, 2026 | 1.4 s |
| Aug 15, 2026 | 1.4 s |
| Aug 22, 2026 | 1.3 s |
| Aug 29, 2026 | 1.3 s |
| Sep 5, 2026 | 1.3 s |
| Sep 12, 2026 | 1.3 s |
| Sep 19, 2026 | 1.3 s |
| Sep 26, 2026 | 1.3 s |
| Oct 3, 2026 | 1.3 s |
| Oct 10, 2026 | 1.3 s |
| Oct 17, 2026 | 1.4 s |
| Oct 24, 2026 | 1.3 s |
| Oct 31, 2026 | 1.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 112 ms |
| May 23, 2026 | 113 ms |
| May 30, 2026 | 119 ms |
| Jun 6, 2026 | 120 ms |
| Jun 13, 2026 | 121 ms |
| Jun 20, 2026 | 121 ms |
| Jun 27, 2026 | 128 ms |
| Jul 4, 2026 | 129 ms |
| Jul 11, 2026 | 127 ms |
| Jul 18, 2026 | 123 ms |
| Jul 25, 2026 | 120 ms |
| Aug 1, 2026 | 112 ms |
| Aug 8, 2026 | 114 ms |
| Aug 15, 2026 | 120 ms |
| Aug 22, 2026 | 121 ms |
| Aug 29, 2026 | 134 ms |
| Sep 5, 2026 | 145 ms |
| Sep 12, 2026 | 151 ms |
| Sep 19, 2026 | 154 ms |
| Sep 26, 2026 | 163 ms |
| Oct 3, 2026 | 171 ms |
| Oct 10, 2026 | 178 ms |
| Oct 17, 2026 | 182 ms |
| Oct 24, 2026 | 183 ms |
| Oct 31, 2026 | 180 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Mobile performance score: 75
75/100Your mobile performance score is 75. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
950 ms20 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.
2,169 HTML elements
The page has 2,169 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Use efficient cache lifetimes
150 ms · 27 KiB6 files are served with short cache lifetimes, so returning visitors download them again (27 KiB).
2 long tasks on the main thread
2 long tasks block the main thread while loading, the longest for 72 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
6 third-party services on the page
6 third-party services load with your homepage (Shopify, opinew.com and Other Google APIs/SDKs and others), adding 322 KiB and 2 ms of main-thread time.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 0.8 s
A phone's processor spends 0.8 s on main-thread work while loading, 57 ms of it running JavaScript. That is comfortably low.
Server response: 20 ms
20 msYour server sent the HTML in 20 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 12.5 s
12.5 sYour largest element takes 12.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 12.5 s
12.5 sThe page becomes fully interactive after 12.5 s. Good is under 3.8 s.
Tap response (INP) got 61% slower for real visitors
+61%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 112 ms to 180 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
11 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.1 s
1.1 sReal visitors wait 1.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 129 ms
129 msReal visitors wait 129 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.0 s
1.0 sReal visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 587 ms
587 msReal visitors wait 587 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 10% faster for real visitors
-10%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.5 s
1.5 sThe first text or image appears after 1.5 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Speed Index: 1.8 s
1.8 sVisually, the page fills in at 1.8 s (Speed Index), inside the 3.4 s “good” threshold.
Total Blocking Time: 22 ms
22 msScripts block the page for only 22 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 21.8 MB in 133 requests
21.8 MBYour homepage downloads 21.8 MB in 133 requests on a phone: media 19.1 MB (5), images 1.8 MB (41) and scripts 515 KiB (44). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
1080_1350_M_989db720-3911-4fc5-a3b9-163ffbaf4f44_750x.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 6.2 g of CO₂ per visit
6.17 gBy the Sustainable Web Design model, a visit to your homepage emits about 6.17 g of CO₂e: 740.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
16 text elements with low contrast
16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Elements must only use permitted ARIA attributes (4 elements)
Elements must only use permitted ARIA attributes: 4 elements on the page fail this check, rated serious by axe-core.
Hidden but focusable
1 element hidden from screen readers can still receive keyboard focus.
14 images without alt text
14 images have no alt text, which hurts accessibility and image search.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
2 links without text
2 visible links have no text or label, so screen readers cannot say where they go.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
1 checks passed
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is long (176 characters)
Your meta description is 176 characters; Google truncates after about 160, so the end of your pitch is cut.
152 internal links, 5 external
The homepage links to 152 pages on meowant.com and 5 external pages.
7 checks passed
One H1 headline
Your main headline reads: “Meowant”.
Title: 45 characters
Your title is a healthy 45 characters: “For You and Your Furry Friends Want | Meowant”.
Canonical URL set
The canonical URL is https://meowant.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://meowant.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (1,066 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://meowant.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a title
https://meowant.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.
1 linked page hidden from search
https://meowant.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
2 pages share a title
https://meowant.com/collections/pet-air-purifier/New-Arrival and https://meowant.com/collections/pet-air-purifier all use the title “Air Purifier for Pets | Powerful HEPA Filtration, PM2.5 Monitor, Auto…”. Search engines can't tell which page to show for a search, so each competes with the others.
1 page without a meta description
https://meowant.com/customer_authentication/redirect has no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://meowant.com/collections/pet-air-purifier/New-Arrival and https://meowant.com/collections/pet-air-purifier use the same meta description. A description written for each page earns more clicks.
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example https://meowant.com/collections/pet-air-purifier/New-Arrival, whose canonical is https://meowant.com/collections/pet-air-purifier. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
5 pages without an H1
https://meowant.com/customer_authentication/redirect, https://meowant.com/products/meowant-self-cleaning-cat-litter-box-mw-sc09, https://meowant.com/blogs/litter-boxes, https://meowant.com/pages/compare and https://meowant.com/pages/brand-story have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 53 found) and read each the way a search engine does.
1 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Best practices
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
2 checks passed
Tap targets are thumb-sized
60 of 65 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 589 words of copy
The homepage carries about 589 words of visible text.
3 checks passed
7 calls to action
The homepage has 7 calls to action, for example “Apply”, “Shop All” and “Subscribe”.
4 short forms
4 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 54 testimonial or review blocks, a star rating and 20 trust badges.
Privacy and tracking
5 cookies set on arrival
5Opening the homepage sets 5 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
6 other companies contacted
Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at meowant.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 18 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Impact Com · Nabu For Fb Pixel · Opinew Reviews · Reelup Shoppable Videos Reels · Mida Replay Heatmaps · Inbox · Countdown Timer · Deco Labels Badges · Essential Post Purchase Upsell · Discount In Cart · Ecomsend · meowant.com · azureedge.net · cloudfront.net · seel.com · quickcep.com · loox.io · amazonaws.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 27 issues on meowant.com, including 7 speed issues, 1 SEO issue and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.