merrymakerpaper.com website review

4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.5 s.

Your mobile performance score is 74. Pages that score under 90 lose visitors before the first paint.

2 images could be 57 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

About 26 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

4 long tasks block the main thread while loading, the longest for 110 ms. During a long task the page ignores taps.

4 third-party services load with your homepage (Shopify, Adobe TypeKit and JSDelivr CDN and others), adding 152 KiB and 44 ms of main-thread time.

About 53 KiB of JavaScript is downloaded but never used on this page.

5 files are served with short cache lifetimes, so returning visitors download them again (5 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 5.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 6.5 s. Good is under 3.8 s.

The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

Visually, the page fills in at 3.6 s (Speed Index). Good is under 3.4 s.

9 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 70 ms to 67 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

By the Sustainable Web Design model, a visit to your homepage emits about 0.56 g of CO₂e: 66.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

5 visible links have no text or label, so screen readers cannot say where they go.

Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.

Your title is 68 characters, so Google will cut it off around 60: “Merrymaker Fine Paper - Custom Wedding & Social Stationery Gift Shop”.

Structured data found (Store, WebPage and WebSite) but with 1 problem, for example “Store: sameAs is an empty list”.

The homepage links to 225 pages on merrymakerpaper.com and 5 external pages.

/collections/stationery, /collections/thank-you-notes, /collections/envelopes, /collections/programs-menus-placecards, /collections/wax-seals and /collections/stationery-accessories and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.

/pages/wedding-invitation-services has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 72 found) and read each the way a search engine does.

8 images failed to load on a phone, for example https://merrymakerpaper.com/.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

Social proof on the homepage: 14 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 289 words of visible text.

Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 9 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.