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metrodata.co.id website review

Visit site (opens in a new tab)Reviewed 30 October 202643 issues · 82 checks

This review found 43 issues worth fixing on metrodata.co.id, 19 of them high impact, across 82 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of metrodata.co.id (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. metrodata.co.id at 1.0 s1.0 s
  2. metrodata.co.id at 2.1 s2.1 s
  3. metrodata.co.id at 3.1 s3.1 s
  4. metrodata.co.id at 4.1 s4.1 s
  5. metrodata.co.id at 5.2 s5.2 s
  6. metrodata.co.id at 6.2 s6.2 s
  7. metrodata.co.id at 7.2 s7.2 s
  8. metrodata.co.id at 8.3 s8.3 s

Speed

8 to fix42
  • Use efficient cache lifetimes

    4.8 s · 4.5 MB

    50 files are served with short cache lifetimes, so returning visitors download them again (4.5 MB).

  • Render-blocking requests

    5.7 s

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.7 s.

  • Reduce unused JavaScript

    4.0 s · 785 KiB

    About 785 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.0 s faster on a phone.

  • Font display

    1.2 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.2 s).

  • Mobile performance score: 42

    42/100

    Your mobile performance score is 42. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Improve image delivery

    2.3 MB

    15 images could be 2.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Reduce unused CSS

    840 ms · 106 KiB

    About 106 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 840 ms faster on a phone.

  • Google CDN adds 87 ms

    87 ms

    Google CDN costs a phone 87 ms of main-thread work and 351 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Google Tag Manager, Google CDN and Other Google APIs/SDKs and others), adding 686 KiB and 234 ms of main-thread time.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 100 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.0 s

    A phone's processor spends 1.0 s on main-thread work while loading, 405 ms of it running JavaScript. That is comfortably low.

  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix48
  • Largest Contentful Paint: 12.8 s

    12.8 s

    Your largest element takes 12.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 11.2 s

    11.2 s

    Visually, the page fills in at 11.2 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 5.0 s

    5.0 s

    The first text or image appears after 5.0 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 13.0 s

    13.0 s

    The page becomes fully interactive after 13.0 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 0.264

    0.264

    The layout shifts by 0.264 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 23 images without width and height

    23 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

1 checks passed
  • Total Blocking Time: 126 ms

    126 ms

    Scripts block the page for only 126 ms while loading. Good is under 200 ms.

Images and page weight

4 to fix38
  • Page weight: 5.2 MB in 58 requests

    5.2 MB

    Your homepage downloads 5.2 MB in 58 requests on a phone: images 3.4 MB (42), scripts 1.2 MB (5) and fonts 424 KiB (7). Under 2 MB keeps phones on slow connections fast.

  • 2 images over 500 KB

    2 images weigh 1.7 MB together. On a phone connection a single image that size takes seconds.

  • 17 images in older formats

    17 images (3.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 10 images below the first screen load straight away

    10 images further down the page (929 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.5 g of CO₂ per visit

    1.47 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.47 g of CO₂e: 176.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 7485
  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    1 element hidden from screen readers can still receive keyboard focus.

  • 15 images without alt text

    15 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (16 elements)

    All page content should be contained by landmarks: 16 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 13 links without text

    13 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 31 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 40 WCAG 2.2 A/AA and best-practice rules on the phone render: 31 passed and 9 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

9 to fixGoogle 5038
  • Page is set to noindex

    The robots meta tag says “noindex”: Google is told not to list this page at all.

  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Blocked from indexing

    Google's crawler is blocked from indexing this page.

  • Title is short (28 characters)

    Your title is only 28 characters: “PT Metrodata Electronics Tbk”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is short (28 characters)

    Your meta description is only 28 characters: “PT Metrodata Electronics Tbk”. 70 to 160 characters is enough to sell the click.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • No XML sitemap

    No XML sitemap at https://www.metrodata.co.id/sitemap.xml, so Google discovers your pages only by following links.

  • 5 links crawlers can't follow

    5 links have no real href, so search engines can't follow them.

  • Open Graph partly set

    Open Graph is missing og:title and og:description, so shared links fall back to guesses.

  • 111 internal links, 10 external

    The homepage links to 111 pages on metrodata.co.id and 10 external pages.

1 checks passed
  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.metrodata.co.id/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (595 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix86
  • 15 linked pages hidden from search

    https://www.metrodata.co.id/sekilas-id, https://www.metrodata.co.id/jejak-langkah, https://www.metrodata.co.id/visi-misi-id, https://www.metrodata.co.id/struktur-perusahaan-id, https://www.metrodata.co.id/profil-eksekutif and https://www.metrodata.co.id/tata-kelola-perusahaan and 9 others are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 14 pages share a meta description

    https://www.metrodata.co.id/sekilas-id, https://www.metrodata.co.id/jejak-langkah, https://www.metrodata.co.id/visi-misi-id, https://www.metrodata.co.id/profil-eksekutif, https://www.metrodata.co.id/tata-kelola-perusahaan and https://www.metrodata.co.id/tanggung-jawab-sosial-perusahaan and 8 others use the same meta description. A description written for each page earns more clicks.

  • 15 pages without an H1

    https://www.metrodata.co.id/sekilas-id, https://www.metrodata.co.id/jejak-langkah, https://www.metrodata.co.id/visi-misi-id, https://www.metrodata.co.id/struktur-perusahaan-id, https://www.metrodata.co.id/profil-eksekutif and https://www.metrodata.co.id/tata-kelola-perusahaan and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages slow to respond

    https://www.metrodata.co.id/jejak-langkah and https://www.metrodata.co.id/struktur-perusahaan-id took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 61 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 96100
  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

  • Missing source maps

    Large scripts ship without source maps.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    19 of 19 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 customer or partner logo. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 264 words of copy

    The homepage carries about 264 words of visible text.

4 checks passed
  • 1 call to action

    The homepage has 1 call to action, for example “Apply Now”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at metrodata.co.id, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Hosting
Azure

Upkeep, stack, hiring and company data from programmable.info

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This review found 43 issues on metrodata.co.id, including 14 speed issues, 9 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
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  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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