michellgroup.com.pe website review

50 files are served with short cache lifetimes, so returning visitors download them again (32.2 MB).

16 images could be 29.9 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 20.1 s faster on a phone.

1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 1.4 s.

Your mobile performance score is 67. Pages that score under 90 lose visitors before the first paint.

About 370 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 650 ms).

2 third-party services load with your homepage (Google Tag Manager and Google Analytics), adding 179 KiB and 110 ms of main-thread time.

3 long tasks block the main thread while loading, the longest for 115 ms. During a long task the page ignores taps.

90 KiB could be saved by minifying JavaScript.

The HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Your largest element takes 27.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 27.1 s. Good is under 3.8 s.

The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

Visually, the page fills in at 5.2 s (Speed Index). Good is under 3.4 s.

4 images have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 32.7 MB in 55 requests on a phone: images 31.9 MB (46), scripts 549 KiB (3) and stylesheets 226 KiB (1). Under 2 MB keeps phones on slow connections fast.

15 images weigh 31.3 MB together. On a phone connection a single image that size takes seconds.

13 images are downloaded at several times the size a phone draws them, for example [email protected] at 3,804 px wide, shown at 390 px. Resized copies would save about 23.5 MB.

25 images further down the page (26.0 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 9.28 g of CO₂e: 1113.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Headings should not be empty: 14 elements on the page fail this check, rated minor by axe-core.

Your title is only 7 characters: “Michell”. Between 30 and 65 characters leaves room to say what you do and for whom.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

There are 14 <h1> headlines (“The History of the Alpaca”, “” and “”). One clear main headline is easier for people and search engines.

No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

Your meta description is 171 characters; Google truncates after about 160, so the end of your pitch is cut.

No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

No XML sitemap at https://www.michellgroup.com.pe/sitemap.xml, so Google discovers your pages only by following links.

There is no robots.txt at michellgroup.com.pe/robots.txt, the first file search crawlers ask for.

The homepage links to only 2 pages on your own site, so visitors and crawlers find few routes into the rest of it.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

No twitter:card tag. X falls back to Open Graph, which is incomplete here.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://www.michellgroup.com.pe/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://www.michellgroup.com.pe/en, / and https://www.michellgroup.com.pe/es all use the title “Michell”. Search engines can't tell which page to show for a search, so each competes with the others.

We fetched 2 pages linked from your homepage and read each the way a search engine does.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

There is no form on the homepage, so every lead has to click through to another page first.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 301 words of visible text.

Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 4 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.