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mikedavis.pt website review

Visit site (opens in a new tab)Reviewed 19 October 20264 issues · 61 checks

This review found 4 issues worth fixing on mikedavis.pt, 2 of them high impact, across 61 checks. The most urgent: no call to action on the first screen. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of mikedavis.pt (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mikedavis.pt at 0.4 s0.4 s
  2. mikedavis.pt at 0.8 s0.8 s
  3. mikedavis.pt at 1.1 s1.1 s
  4. mikedavis.pt at 1.5 s1.5 s
  5. mikedavis.pt at 1.9 s1.9 s
  6. mikedavis.pt at 2.3 s2.3 s
  7. mikedavis.pt at 2.6 s2.6 s
  8. mikedavis.pt at 3.0 s3.0 s

Speed

1 to fix100
  • Render-blocking requests

    300 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 300 ms.

  • Improve image delivery

    150 ms · 14 KiB

    1 image could be 14 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 checks passed
  • Mobile performance score: 100

    100/100

    Your mobile performance score is 100 (desktop: 100). That is in Google's “good” band (90 and up).

  • Main-thread work: 0.1 s

    A phone's processor spends 0.1 s on main-thread work while loading, 10 ms of it running JavaScript. That is comfortably low.

  • Server response: 1 ms

    1 ms

    Your server sent the HTML in 1 ms, well inside Google's 600 ms guideline.

Core Web Vitals

100
12 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 147 ms

    147 ms

    Real visitors wait 147 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 505 ms

    505 ms

    Real visitors wait 505 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Speed Index: 2.4 s

    2.4 s

    Visually, the page fills in at 2.4 s (Speed Index), inside the 3.4 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • First Contentful Paint: 0.9 s

    0.9 s

    The first text or image appears after 0.9 s, inside the 1.8 s “good” threshold.

  • Largest Contentful Paint: 1.2 s

    1.2 s

    Your largest element renders in 1.2 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “Usamos cookies necessárias para o site funcionar. Se aceita…”.

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

  • Time to Interactive: 1.2 s

    1.2 s

    The page is fully interactive after 1.2 s.

Images and page weight

100
  • About 0.03 g of CO₂ per visit

    0.03 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.03 g of CO₂e: 3.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 103 KiB in 10 requests

    103 KiB

    Your homepage downloads 103 KiB in 10 requests on a phone: images 84 KiB (7), stylesheets 9 KiB (1) and HTML 7 KiB (1). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

1 to fixGoogle 10099
  • All page content should be contained by landmarks (47 elements)

    All page content should be contained by landmarks: 47 elements on the page fail this check, rated moderate by axe-core.

2 checks passed
  • Every image has alt text

    All 18 images in the HTML carry an alt attribute.

  • 38 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 39 WCAG 2.2 A/AA and best-practice rules on the phone render: 38 passed and 1 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100
  • 7 internal links, 2 external

    The homepage links to 7 pages on mikedavis.pt and 2 external pages.

8 checks passed
  • Meta description: 122 characters

    Your meta description is 122 characters: “Mike Davis, desde 1976 na Foz do Douro. Ténis, vela e praia, a coleção dos 50 anos, as nossas lojas e o 76'MikeDavis Cl…”.

  • One H1 headline

    Your main headline reads: “cleaning the court for another 50 years match!”.

  • Title: 45 characters

    Your title is a healthy 45 characters: “Mike Davis · Back to the Future · 1976 · 2026”.

  • Canonical URL set

    The canonical URL is https://www.mikedavisbrand.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.mikedavisbrand.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.mikedavisbrand.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (611 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 3 internal pages checked

    We fetched 3 pages linked from your homepage and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 3 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 3 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 3 pages that loaded have a <title>.

Best practices

Google 100100
3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    11 of 12 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix60
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 510 words of copy

    The homepage carries about 510 words of visible text.

3 checks passed
  • 2 calls to action

    The homepage has 2 calls to action, for example “mikedavis.shop” and “Loja online mikedavis.shop”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mikedavis.pt, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Go beyond the website

What your $25 Growth Playbook adds

This review found 4 issues on mikedavis.pt, including 1 speed issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
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